SpaRetailer

Episode #22, Tom Junck, Combined Pool & Spa 17.10.2018 ↓

In this episode Megan and Jeff talk to Tom Junck, co-owner of Combined Pool & Spa in Sioux Falls, South...

Episode #21 Flint Hills Spas 03.10.2018 ↓

You may have already read about Flint Hills Spas in our last issue. But we think this story is so...

Episode #20, New Sound – New Cohost 19.09.2018 ↓

We’ve revamped The SpaRetailer Podcast! We’ve got a new intro and are welcoming Jeff Bailey to the podcast as our...

Episode #19, Explaining Experiential Retail 23.05.2018 ↓

It’s a buzz word that Linda Cahan has been talking about in SpaRetailer a lot. We talk through what experiential...

Episode #18, The Good, Bad and Ugly of Hot Tub Retail Stores 09.05.2018 ↓

Longtime columnist Linda Cahan joins us to discuss some of the good and bad things she sees in hot tub...

Episode #17, Creating an Exceptional Retail Experience 25.04.2018 ↓

Megan talks with My Retail Coach, Danielle Lavallee Wasson, about how you can create the ultimate shopping experience for customers in your hot...

Episode #16, Launching an ESOP with Jim Van Fleet, Pt. 2 11.04.2018 ↓

In part 2, Jim discusses the process of converting to an ESOP.

Episode #15, Launching an ESOP with Jim Van Fleet, Pt. 1 28.03.2018 ↓

In honor of our ESOP feature in the April/May 2024 issue of SpaRetailer, we revisit an old podcast with Jim...

Episode #14, Key Marketing Ratios 14.03.2018 ↓

Danielle Lavallee Wasson joins us again to delve into how to best track your marketing.

Episode #13, KPI’s To Track 28.02.2018 ↓

Megan and Danielle Lavallee Wasson delve deeper into her recent article about key performance indicators, tackling some of the performance...

Episode #12, Love Is All There Is 14.02.2018 ↓

A Valentine’s Day remembrance — Sky Matula reflects on the fire that destroyed his childhood home and his mother’s message...

Episode #11, SEO and Organic Marketing 31.01.2018 ↓

What is SEO and organic marketing? How can it help me get more leads and increase sales? Search engine optimization...

Episode #10, The Legacy of Olympic Hot Tub 01.11.2017 ↓

Don Riling worked at Olympic Hot Tub for 21 years before he purchased the business. Hear about how his role...

Episode #9, Pay-Per-Click versus SEO 18.10.2017 ↓

A little confused by pay-per-click? Wondering if you even need it? And what about SEO — should you be doing...

Episode #8, Ownership Transition at All Seasons 20.09.2017 ↓

As employees of All Seasons Pools & Spas, Adam Litke and Loren Cohodes would talk about one day being the...

Episode #7, How I Bought Mountain Hot Tub with Kelly King 06.09.2017 ↓

Kelly King was a longtime employee at Mountain Hot Tub in Bozeman, Montana. In 2014 he bought the company. In...

Episode #6, Managing Online Reviews, BONUS Pt. 4 05.07.2017 ↓

Tyler and Greg from The Brothers Pools Service and Repair share their strategy for online reviews, and how they used...

Episode #5, BONUS episode — SR Behind the Scenes 20.06.2017 ↓

Peek behind the editorial curtain with Megan and Dave to learn how our Expansion Issue came to be.  

Episode #4, Managing Online Reviews, Pt. 3 20.06.2017 ↓

Dave shares how his automated reviews system works. Read the corresponding magazine articles here and here. DAVID CARLETON is president of SpaPoolMarketingSuccess.com, a...

Episode #3, Managing Online Reviews, Pt. 2 06.06.2017 ↓

Some of the common problems with review sites and how to handle negative online reviews. Read the corresponding magazine articles here and...

Episode #2, Managing Online Reviews, Pt. 1 25.05.2017 ↓

Not getting very many online reviews? Having trouble navigating Yelp, Google and Facebook reviews? Our online expert Dave Carleton explains...

Episode #1: Welcome to The SpaRetailer Podcast 25.05.2017 ↓

Welcome to the first episode of The SpaRetailer Podcast. We introduce ourselves and talk about the origins of SpaRetailer magazine.