Gym Business - Business for Unicorns Podcast

About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in t...

About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in t...

Today's episode is sponsored by Gymsupps. Gymsupps helps gyms and fitness facilities grow supplemental revenue with premium products, private-label options, and simple done-for-you retail systems, with no minimum orders and high profit margins. They also provide education and support tools to make supplement sales easier for your team. To learn more, visit   gymsupps.com . About Business for Unico...

Today's episode is sponsored by InBody . InBody's body composition analyzers help gyms accurately measure muscle, fat, and overall body composition - not just weight and BMI. By replacing guesswork with objective data, InBody helps owners and coaches make better decisions around assessments, retention, and member progress. To see how gyms use InBody to create clearer conversations and more predict...

Today's episode is sponsored by Numberwise. Numberwise is an accounting firm that specializes in the fitness industry. They understand the unique challenges of memberships, payroll, seasonal cash flow, and growth decisions. If you don't know your numbers, how do you know if your business is getting stronger? You can start measuring your financial fitness and build with confidence at BecomeNumberwi...

To learn more about Gym Member Machine or to claim the special offer, go to gymmembermachine.com and mention the BFU podcast.   About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides co...

This episode is brought to you by PushPress, an AI-powered gym management platform built for owners who actually run their gym like a business. They bring everything into one place — billing, scheduling, lead management, marketing automation, websites, and member training — so you spend less time juggling software and more time growing your gym. They are offering Business for Unicorns members 30%...

Get our Best Offers for your Gym in 2026 HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, sy...

If you're interested in learning more about Mentorship Days, DM us "MENTORSHIP" HERE

About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in t...

Want the replay of The AI Playbook for Gym Owners? Grab it HERE . ************************************* About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, cour...

This episode is sponsored by  Kilo. Want a clearer way to run your gym? See why so many BFU gyms use Kilo HERE . ************************************* About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher F...

This episode is brought to you by Wodify — gym management software built for founders like you. Right now, new customers get $100 off per month, for life . Learn more in the show notes or visit wodify.com . ************************************* About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning ou...

Learn More about Altanta Retreat and grab a seat HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow rev...

Learn More about Altanta Retreat and grab a seat HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow rev...

Learn More about Altanta Retreat and grab a seat HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow rev...

To learn more about Mentorship days, DM us the word "MENTORSHIP" HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners r...

Sign up for our free training The AI Playbook for Gym Owners happening Thursday, February 12th at 11 am EST. Learn more HERE .

Learn More about Altanta Retreat and grab a seat HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow rev...

Sign up for our free training The AI Playbook for Gym Owners happening Thursday, February 12th at 11 am EST. Learn more HERE .

Learn More about Altanta Retreat and grab a seat HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow rev...

Learn More about Altanta Retreat and grab a seat HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow rev...

Learn More about Altanta Retreat and grab a seat HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow rev...

Learn More about Altanta Retreat and grab a seat HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow rev...

About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in t...