Zero Dollar Marketing

Most people warn you about being broke when you start a business. Nobody warns you about going broke after you’ve already “made it.”This is that phase — the broke-but-growing phase. The one where everyone thinks you’re making it, but you’re quietly doing math in your head at the gas pump. In this episode of Zero Dollar Marketing, I talk about what it’s really like to hit that stage — and how to su...

You ever stare at your bank account and think, “Cool, I can either buy lunch or run Facebook ads… but not both”?Welcome to Zero Dollar Marketing — where being broke isn’t an excuse, it’s a strategy. In this episode, How to Market When You Can’t Afford Lunch, I break down exactly how to grow your business when the budget’s gone, the bills aren’t, and the only thing keeping you afloat is caffeine an...

How do you actually get 10 reviews for your small business this week… without feeling like a desperate ex or bribing your customers with free donuts? Yeah — this episode’s for you. In this Zero Dollar Marketing episode, I break down a step-by-step, faith-driven system to get more Google reviews for your small business without being pushy, awkward, or salesy. Whether you run a painting company, a c...

Are your marketing efforts secretly killing your business growth? In this brutally honest (and mildly hilarious) episode, I break down the five bad marketing strategies that most business owners are doing without realizing it — and how to fix them before they bankrupt your time, energy, and sanity. We’re talking about:Posting without purposeCopying competitorsChasing every trendIgnoring email (you...

Is your product struggling despite seeing competitors thrive? The issue might not be the product itself, butrather ineffective marketing. This video unveils seven proven and ethical psychological techniques used by topcompanies like Apple, Nike, and Amazon to influence customer decisions. Learn how to shift your customer'smindset from hesitation to a desire to buy. Discover the power of giving...

Discover the power of email marketing and how it can generate significant returns for your business. This videoprovides a comprehensive guide for beginners, demonstrating how to transform a blank inbox into a salesmachine. Learn the fundamentals of email marketing, including what a CRM is, how to build a list withoutresorting to spam tactics, and the essential structure of a revenue-generating ema...

This video delves into what the world of small business will look like in 2026 and how rapid AI evolution, shifting customerbehavior, and new economic pressures will completely reshape how we work and grow. The speaker explains that AIwon’t just be a fancy tool anymore; it’ll become part of everything: marketing, payroll, CRM, sales, and analytics. Thosewho fail to adapt will fall behind fast. Thr...

In this video, we’re exposing a truth most business owners don’t want to admit: they don’t actually understand digitalmarketing. Most people treat marketing like a ritual: post a selfie, throw in a few hashtags, pray to the algorithm gods, andhope for sales. But that’s not a strategy, that’s wishful thinking. This video breaks down what real digital marketing lookslike, how to build visibility onl...

Everybody dreams of landing that one massive client — the deal that changes everything. But what if that “dream client” is the reason you’re stuck? In this episode, Chris Beecham shares raw stories from his own businesses — the real estate investor who bought one house a week, the corporate catering gig that saved his bar, and the hospital that keeps Perch Merch thriving — to reveal what a real dr...

Not all marketing hacks are created equal. Some make you money. Some set your wallet on fire. In this episode, I rank 10 marketing hacks by ROI — from free strategies that actually work to expensive ads that might be burning your budget. If you’re a small business owner, entrepreneur, or marketer trying to grow on a zero or low budget, this video breaks down what’s worth your time, what’s a waste...

Posting random pictures won’t grow your business. If you’re a small business owner trying to stand out and get customers without a big budget, these 5 marketing hacks are for you. In this episode of Zero Dollar Marketing, Chris Beecham breaks down 5 hacks every entrepreneur can use without a big budget. Whether you run a service, a shop, or sell products online, these strategies will help you stan...

In this practical and easy-to-follow video, I share the simple yet powerful outreach strategy that completelytransformed my business without fancy ads, secret software, or luck. You’ll learn how making 10 warm andsemi-warm outreaches a day can change everything: your pipeline, your bank account, and your confidence. We’ll start by breaking down what warm outreach really means and why it’s far more...

If your business isn't on social media, does it even exist? 🤔 I'm sharing some essential business tips to help you boost your digital presence without breaking the bank! Learn simple marketing strategies and how to increase customer engagement using social media marketing and other forms of online marketing.

10 free ChatGPT prompts I use to land clients—no ad spend, no fluff. Copy these before everyone else doesBusiness owners can use ChatGPT to improve their lead generation and understand their customer funnel. Learn how to use ChatGPT with simple prompts to boost your marketing and assist your small business. Prompt ChatGPT to help you understand your customers better. Running a business is hard eno...

Stop wasting money! Here’s how I grew my business from scratch with ZERO ad spend—step by step. Business owners, if you aren't spending money on ads, here are some ideas. This video reveals 7 simple steps to help your small business get more customers. Learn actionable business tips for your online business to boost sales and become a better entrepreneur through strategic marketing. In this co...

Let’s be real. If your business was a person, it’d be that genius friend who throws legendary parties… but forgets to send out the address. People would love to show up — they just can’t find you. That’s what happens when you don’t have a Google Business Profile. Your product’s great. Your team shows up. But if Google doesn’t even know you exist, customers will never find you. Meanwhile, your comp...

If you're broke but brilliant, this episode’s your cheat code. Chris Beecham shares five free marketing moves that are so stupid simple, even a time-strapped business owner with zero experience can use them. We’re talking Google Business (aka your digital welcome mat), social media that doesn't make you cringe, SEO that isn’t scary, content that proves you’re not boring, and email marketing — the...

Can you really grow your business on social media without spending a single dollar? Yes — and I’ve done it. In this episode of Zero Dollar Marketing, I’m breaking down 5 sneaky social media tactics that actually turn views into DMs, comments into conversions, and casual scrollers into loyal customers — all without paid ads. We’ll cover:The Netflix Hack — turning your story into a binge-worthy mini...

No budget? No problem. This episode of Zero Dollar Marketing is your survival kit if you’re a business owner trying to get noticed without spending a dime. I break down 10 guerrilla marketing tactics that cost $0 but grab attention everywhere. Forget the cliché “post more on social” tips — these are gritty, real-world moves like sticker bombs, bathroom flyers, sidewalk chalk takeovers, and even re...

You’re running a business, wearing 10 hats, and somehow still expected to market like a Fortune 500 team. This episode gives you the exact, no-fluff strategy to grow your business using just one hour a day — with zero budget. Chris breaks down the Power Hour Plan , built around IPAs (Income Producing Activities) that actually move the needle. No logos, no Canva rabbit holes. Just proven tactics wi...

If your marketing budget is zero, this episode’s for you. In this episode of Zero Dollar Marketing , I share 10 creative, practical strategies that cost nothing but time. From launching a podcast to running referral programs, offering free products, and being your own walking billboard—these are the scrappy tactics I’ve used to grow businesses without spending a dime on ads. These ideas are design...

I sold out restaurants and built my brand with a $0 local podcast — and you can copy it. Forget chasing millions of listens… this is the marketing tool every local business needs. Want more local customers without spending a dime on ads? I used this exact $0 local podcast strategy to sell out restaurants, get recognized in public, and turn my brand into a community name people actually talk about....

You don’t need viral videos—you need strategic content that drives real leads. In this episode, I break down exactly how I use five different social media accounts to funnel attention straight into Perch Merch, my B2B merch company. No theory. No fluff. Just the systems I’ve built, the tools I use, and the actual sales I’ve made—like the $32,000 order from a TikTok about slap koozies. If you’re ru...

This episode is about walking away from what looked like a dream client—a $200K+ opportunity, 20 companies under one umbrella, and the promise of repeat merch orders. But here’s the truth: it was all a waste of time. If you’ve ever been tempted to chase volume over value, this story’s for you. I break down how we were strung along with happy hours, pricing games, red flags, and eventually—bulk quo...

I got my first bad review after 3 years in business—and yeah, I took it personally. This episode isn’t just about one unhappy client. It’s about what happens when someone blasts your business online after they approved a typo on 100 shirts… twice. If you’ve ever had a client demand a refund for something that wasn’t your fault, this one will hit home. I walk through the entire story, from the AI-g...