"You're In Charge" with Glenn Pasch

For many years, we've all embraced the concept of a marketing or sales funnel where customers travel on their journey toward conversion or taking a desired action. However, this analogy has its limitations, primarily because a funnel implies that everything or everyone smoothly passes through it.  However, the reality doesn't always align with this neat analogy. Not everyone proceeds thr...

How to reframe conversations with clarity and purpose The 6 power words that guide smart leadership decisions How to use these words to coach, redirect, and build trust Whether you’re a new manager or a seasoned executive, this episode will sharpen your communication and leadership impact. 🎧 If you found this valuable, please subscribe, share, and leave a review. About Glenn Pasch:  “Everyone fin...

Sales and marketing go hand in hand for a company's success. Questions arise regarding what is best messaging, when to advertise, how should sales be involved and what each department's responsibility is.  And now with even more focus on data and privacy, what can we learn from other countries? In this episode, Paul de Vries, who is a major automotive industry expert in Europe shares wha...

Outsourcing your marketing or doing it internally is one of the biggest struggles for most business owners. One can make a case for either side. Cost vs expertise. Who will train the internal team? How do they keep up with trends? Is this their only focus or will they end up doing other tasks to fill their time? All great questions and Mike Snyder, partner with RaptorUSA, a mid market consulting f...

Effective leadership can seem at odds with itself. Should we focus on impact. or training, or efficiency?  That is the conversation with Ed Roberts, COO of the Bozard dealership group. Ed shares his journey from selling cars to now leading teams and setting sales records. He shares what he has learned in a manner that all listeners can apply. We also discuss his new book, "Mile One" and...

Do you empower your marketing team or have you created a team of task managers who wait on you? Are you frustrated they need you but in reality you have created a dependent team?  Marketing Manager training has been an area of concern for many companies. They are not sure of what training the managers need, or how it will impact performance. Yet these individuals oversee thousands if not millions...

Misinformation on Social media is a hot topic today. And even in our news, we hear "Fake News" and we all wonder what we are watching. And as AI enters the conversation, how do we know what is true.  In this episode, Joe Goldberg,  author and Ex- CIA employee discusses his expertise in what misinformation is, what is has been used for and how we need to be prepared.  We discuss how he us...

Pushing through. Whether is is creative, health or a new level of performance at work, it takes perseverance. We all have folders with half completed ideas and another filled with excuses why we never completed or pushed through those barriers.  Eric joins us again to share how he went back to revive and finish one of those ideas which turned out to be his newest novella Ransomed Daughter. He shar...

Thriving through adversity is sometimes easier said than done. When confronted with something overwhelming, loss of job, sickness, birth of a child, death of a loved one how one reacts is key to long term success. Bruce Miller, Owner of Miller Motors shares his journey of confronting cancer, and how that has changed his perspective, his leadership style and his view on day to day concerns. A wonde...

What traits make a good leader? Or a great leader? This is a question many leaders struggle with when looking to add to their team or find their replacement. Too often individuals are promoted because they achieved a goal. That does not mean they will be able to handle the skills necessary to lead.  Danny Zaslavsky, Dealer principle of Country Hills Motors and Managing Partner of Vincue, an automo...

ASOTU: The Automotive State of the Union has been a new fixture in the automotive industry. Paul J Daly & Kyle Mountsier have put together a new communication platform for connecting the automotive community. The idea is to connect everyone from Dealer principle to lot attendants, from back office to front line sales, vendors to OEMS and connect their shared beliefs that the automotive industr...

In this episode,  we focus on this idea of why your training is not working. You think that your ability as a coach or a leader is, improving, or in some cases,  you think you're a really good leader and a great coach or a great trainer, but for some reason, it's not sticking.  Many times the finger starts pointing downstream at your team,  blaming them because they're not doing wha...

Emotional intelligence is just a buzzword for many leaders. It is not something tangible they can put their finger on in order to help their team grow. My guest, Nadine Zeinoun disagrees. She unlocks why emotional intelligence is really the key to major success and thriving companies. Her main point is reframing the concept and instead focusing leaders on creating a coaching mentality throughout t...

GA4 or Google Analytics has been one of the most discussed topics in marketing and data over the last few years, Unfortunately only 25% of businesses are set up and ready. This means that their website tracking will not longer be current and accessible.  For many, this has been a struggle as Google seems to be building GA4 as we go along so marketers and the like are working daily to keep up. Brie...

Growing your business, or scaling your business is a goal for leaders. But without a specific roadmap or plan, they odds of success are limited. What should you focus on? How do you build a successful plan?  In this episode, Crista Grasso,  an expert on helping businesses optimize their current processes, shares how to achieve your growth plan.  Creator of the "LeanOut Method" she brings...

Why do you want to be a leader? a simple question but maybe not so simple to answer. Leaders have responsibility for all that happens and it takes a lot of work.  But if you are only looking for fame and fortune, are you really a leader?  Jon S Rennie, veteran, submarine commander and business leader shares his experience as he has learned to master leadership. As he mentions in the interview, &qu...

When you begin a new initiative or change to help your organization, everyone is onboard. Everyone is excited because from top to bottom, the focus is on what is new.  Every day, meeting or discussion is focused on the progress so of course, it feels like it is working.  But what happens when the focus shifts to something new or the new just becomes the regular. Usually performance drops. This lea...

Follow your dreams and you will be happy. We have heard this for years. IF you like what you do, or if you are passionate, then follow your dream. But is it that easy? What are the fears? How to overcome them? Is there a strategy? Author Matt Scott joins the show to share how his made the pivot, later in life after a conversation with a famous author at a book signing.  Matt shares not just how he...

And so what is it like to move from a dealership where maybe you had a lot of control and a lot of say, and you could just make things happen to move into a publicly traded corporate environment, where maybe there's different accountability for Brian, there's different ways that he has to manage teams and lead teams.  And I wanted to talk to him about what that journey has been like, why...

Starting your own business sounds exciting. It is the dream for many people and if you watch all of the social media posts, it seems easy. And soon your will be rich. Is it that easy? What are the good points, bad points and things you should be aware of? Well Brooke Furniss, who started her own business a few years ago shares why she left her secure marketing position to begin a consulting agency...

Taking over a new team, be it internally for your company or coming in from the outside. What should you as the new leader focus on? What mistakes do you need to avoid? How do you overcome pre-conceived notions of you as a manager? This is one of the toughest job out there. Bob Lanham, who left Meta to join CarNow, a software company in the automotive industry, shares what he felt and had to overc...

Women make up a large majority of today's shoppers. Yet companies still get it wrong when marketing to females.  Katie Mares, author of the new book "CustomHER Experience" discusses the importance of understanding the unique needs and wants of female consumers, and how to create marketing strategies that resonate with them.  We'll explore the latest research on women's pur...

Personal Change: We are constantly bombarded online with memes, messaging, videos and motivational quotes surrounding our need to change. It could be our outlook, or appearance or attitude. But what happens when you work towards this change? For many it is not easy or we give up for a variety of reasons. In this episode, Michael Cirillo, CEO, business owner, podcast host and family man, shares his...

In this episode, we delve into the concept of being present as a leader, and why it's essential for effective leadership. Glenn shares insights on the benefits of being present, such as improved communication, increased focus, and stronger connections with team members.  We explore various strategies for cultivating presence, including mindfulness practices, active listening, and setting clea...

Gratitude is a powerful thing. Yet many of us look at it as a passing thing or "Yeah I am thankful for X" But if you really focus on what you are grateful for, really think of all the things we take for granted that others in the world long for, it can be humbling. Recorded on National Gratitude Day, I share how you can use moment of gratitude first thing in the morning and at the end of...