Your Marketing SUCKS with Kyle Milan

In this episode, I dive into the strategic use of paid search in industrial marketing. We discuss when it's appropriate to invest in paid search, from companies spending a few hundred dollars to those with budgets exceeding $50,000 per month.  Key points include the effectiveness of paid versus organic search, understanding search behavior, and the impact of Google's continuous scroll an...

In this episode, I discuss why HubSpot is the best CRM system for manufacturing and industrial companies and provide a deep dive into its functionalities. As a HubSpot Platinum partner, my agency, MFG Tribe, leverages HubSpot's robust features to enhance industrial marketing strategies. I explain how to properly utilize CRM systems, emphasizing the importance of custom fields, sequences, work...

Struggling with traditional marketing mindsets and getting pushback? In this episode, I outline the four steps I've been using over the last eight years to deliver real results. The challenge with traditional thinkers in manufacturing is breaking through their old-school methods. From referral-based marketing to relying on outdated directories, the landscape has drastically changed. Step one...

Are you using LinkedIn the wrong way for industrial sales? In this episode, we'll show you how we grew our LinkedIn presence and how you can too. I'm Kyle Milan, CEO of MFG Tribe, and I'm joined by my Sales Manager Alex Brown to discuss industrial sales and manufacturing sales strategies. Our channel has over 1,500 videos covering these topics, and we go live twice a month to talk a...

In this episode, I discuss why traditional email marketing methods often fail and how to optimize your B2B email marketing strategy for 2024. I'll share our successful approach at MFG Tribe - Industrial Sales and Marketing Agency - and provide actionable steps to improve your email marketing performance.  From addressing common mistakes like using generic email addresses and inconsistent sche...

In this episode, I delve into the intricate world of personalizing industrial sales, emphasizing its vital role in building meaningful relationships with clients. Joined by Alex Brown, Sales Manager at MFG Tribe, we explore practical strategies to customize your sales approach, ensuring it resonates with the specific needs of each customer.  We cover key aspects like the importance of tailored out...

Industrial manufacturing companies face four major challenges in their marketing strategies. In this episode, I’ll share the solutions we implement for our clients to overcome these hurdles. Firstly, standing out is a significant challenge. To differentiate your business, you must define what sets you apart from the competition without relying on generic claims like "quality service." Id...

In this episode, I discuss why I go live six times a month on LinkedIn and YouTube and break down the process of doing it effectively. We'll dive into choosing your niche, necessary equipment, creating a show structure, inviting connections, going live, and repurposing content. By the end of this episode, you'll know how to leverage live streaming to stand out in the industrial and manuf...

In this episode, I delve into the intricate world of personalizing industrial sales, emphasizing its vital role in building meaningful relationships with clients. Joined by Alex Brown, Sales Manager at MFG Tribe, we explore practical strategies to customize your sales approach, ensuring it resonates with the specific needs of each customer.  We cover key aspects like the importance of tailored out...

Running a successful YouTube channel in the industrial sector requires more than just posting videos. In this episode, I dive deep into the strategies and tools we use at MFG Tribe to enhance our channel and boost our clients' digital presence through video content. From discussing the impact of AI on content creation to the increasing importance of videos in Google's search algorithm, I...

In this episode, I dive deep into how to personalize your industrial marketing efforts using customer data effectively. We discuss the importance of tailoring your approach specifically for industrial sectors by leveraging crucial information like company size, industry type, and geographic location. I'll show you how to collect this data and use it to craft customized messages that resonate...

Welcome to another episode where I dive deep into the practical strategies for industrial marketing, specifically focusing on social media platforms. Today, I'll share a robust guide designed to elevate your company's digital presence, especially if you're in the manufacturing sector. We're exploring the significance of choosing the right platform—with a strong recommendation f...

In this podcast, I delve into the critical topic of lead generation strategies specifically tailored for the manufacturing industry. My 23 years of experience in the industrial sector have given me a unique insight into the traditional and innovative methods companies use for lead generation and marketing. I'll be walking you through the strategies that many consider innovative but are, in es...

Hey everyone, Kyle and Alex here! In this episode, we dove deep into the realm of industrial sales, focusing on "10 Secrets for Industrial Sales Success." These are not just tips; they are tried and tested methods we use at MFG Tribe to keep our pipeline robust and our sales soaring. Understand Your Product/Industry: We emphasized the necessity of thorough knowledge in your product and i...

In this podcast, I'm diving into the top digital tools for manufacturing sales, sharing expert insights and personal favorites to enhance your sales process. First up, LinkedIn Automation is a game-changer, offering a way to efficiently connect with key decision-makers. Remember, automating connection requests and messages can massively amplify your outreach efforts. Next, a CRM system like H...

In this podcast, I delve into the transformative power of video marketing in the industrial sector. If you’ve followed my content over the last few years, you know I'm a strong advocate for video as a key driver for engagement and distinction in manufacturing. AT MFG Tribe, we embody this belief with a dedicated in-house video team that has worked with numerous clients across 27 cities, produ...

🚀 Welcome to the future of email marketing for industrial companies! In this comprehensive guide, I dive deep into the most effective email marketing strategies tailored for the industrial sector in 2024. Whether you're marketing industrial products or services, this video is your roadmap to dominating your market. 🔧 Tools and Techniques Discussed: CRM Systems like HubSpot for Email Automat...

🔍 Welcome to my in-depth guide on maximizing ROI in industrial marketing campaigns. This episode is a must for anyone looking to enhance their marketing strategies in the industrial sector. Whether you're a seasoned marketer or just starting out, you'll find valuable insights and actionable tips to boost your campaign's effectiveness. 🔑 Key Topics Covered: Setting Clear Goals: Und...

Welcome to my deep dive into Marketing Automation, specifically tailored for the world of Industrial Sales and Marketing! In this episode, I share my extensive experience and insights on how to effectively utilize marketing automation tools to enhance your business's performance. Whether you're new to the channel or a returning viewer, this episode is packed with valuable information tha...

This episode is an essential  for anyone looking to enhance their online presence in the industrial sector. We dive deep into the strategies and insights necessary for building a robust digital identity, ensuring your brand is effectively represented online 24/7. Understanding the 24/7 Nature of Digital Branding: Your brand is always live, regardless of your industry. We discuss the importance of...

Dive deep into the world of Account-Based Marketing (ABM) tailored for industrial companies in this comprehensive video. Kyle Milan breaks down ABM, transforming it into a more industry-focused approach, and guides you through building a strategic marketing roadmap for 2024. Send us Fan Mail __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social...

Welcome to another insightful episode where Kyle Milan dives deep into the world of SEO, specifically tailored for industrial companies. In this podcast, Kyle uncovers the common mistakes that industrial companies make in their SEO strategies and provides practical, tested solutions to enhance their online presence effectively. Send us Fan Mail __________ Subscribe For More Video Content : https:/...

Welcome to our latest podcast where Kyle and Alex dive deep into the art of pitching industrial products and services! Whether you're a seasoned sales professional or just starting out, this video is packed with insights and strategies to take your industrial sales game to the next level.  Send us Fan Mail __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan _______...

Join me as I share my extensive experience from attending over 50 trade shows, and the specific strategies we're implementing in 2024 for our industrial clients. Whether you're planning to exhibit or just attend, this video is packed with valuable insights and tips to help you make the most of your trade show experience. Learn how to pick the right shows, create impactful collateral, eng...

Welcome to our in-depth exploration of Industrial Sales Mastery in 2024. This podcast is essential for anyone in sales or marketing within the industrial sector. We're sharing strategies and insights that are crucial for your success. Send us Fan Mail __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social: LinkedIn : https://www.linkedin.co...