Billy Hofacker

Your Fitness Money Coach Podcast - Helping Gym Owners Build Profitable Businesses

Business EN ↓ 334 episodes

You opened your gym to change lives — not to live paycheck to paycheck. The Your Fitness Money Coach Podcast helps you master the money side of your business so you can take home more, stress less, and finally build the life you envisioned. I'm Billy Hofacker, your host. After 20+ years in the trenches of the fitness industry and paying off nearly $500K in debt, I've helped hundreds of fitness professionals get financially free. In each episode, you'll hear real stories of fit pros winning with money, actionable strategies to increase profits and build wealth, and inspiration to keep going on...

Author

Billy Hofacker

Category

Business

Podcast website

yourfitnessmoneycoach.com

Latest episode

Jul 7, 2026

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Episodes

134. The Best Way to Pay Down Debt 27.09.2022

It feels like a different lifetime but starting a dozen years ago, Melissa and I began a journey of paying off 130K in non-mortgage debt.  I learned countless lessons from my greatest teacher, failure.  Lots of people ask me how I got into so much debt and how I got out of it.  In today's show, we dive into the mindset needed to pay down debt, the most common methods for doing so, and the best str...

133. You'll Go Nowhere Without This – Your Ultimate Growth Plan 20.09.2022

I just got back from a 4-day learning event called Fincon.    It was part of my personal growth plan.  Are you familiar with and/or do you have a growth plan? There are lots of components to one but first, let's talk about what it can do for you.  John Maxwell says that you will only go as far as you'll grow.  I have found that to be true in all areas. Check out this "on the money" quote from Robi...

132. How You Doin? - Don't Ask These Questions (and Why) 13.09.2022

Do leaders think differently? What if I told you that effectiveness could be predicted 92% of the time based on a brain scan? Dopamine is the chemical of excitement. It makes you memorable.  Here's the good news. Having charisma, or "compelling attractiveness" can be learned. It's not something you're stuck with or not.  This may shock you but really effective leaders understand emotions.  Unfortu...

131. How to Change Your (Money) Mindset 06.09.2022

Changing your mindset is arguably one of the most important factors is goal achievement.  I recently attended one of the top leadership conferences in the world and "mindset" was a common theme.  There is a reason why the best leaders in the world are talking about and honing their mindset skills. They know the difference it makes in leading themselves and others.  Oftentimes, when we're trying to...

130. "Too Much Month At The End Of The Money" - Live Coaching Session 30.08.2022

Not sure if you remember but a few months ago I put out a special offer for a lucky person to have a "free" coaching session. The only catch was for them to let me record it so you could be a "fly on the wall." Well, longtime listener Johnny wrote it that he would be brave enough to lay it all out for us.  Johnny's main problem is what most people can relate to, especially now.  Even after working...

129. Hocus Pocus It's All About Focus (The #1 Success Skill of Our Time) - Part 2 23.08.2022

Last week we kicked off a 2 part podcast on the power of FOCUS.  Part one was all about internal distractions that we'll need to master if we want to reach our potential.  Today's show is all about external distractions.  It's easy to only focus on the external but I urge you not to neglect what's going on inside of you that is keeping you distracted.  With that said, once you work on the internal...

128. Hocus Pocus It's All About Focus - Part 1 16.08.2022

If there were one skill for you to master in order for you to live your best life, it might be the ability to stay focused.  Distractions are all around us and if we're not intentional, they can prevent us from gaining the traction we need.  There are internal things (e.g. mindset) that distract us as well as external (e.g. the phone dinging).  The internal things are the bigger problem to solve. ...

127. 5 Money Lessons From The Richest Man Who Ever Lived 09.08.2022

Today we re-visit the Good Book for some powerful and timeless money lessons .  Jeff Bezos might be the richest person in the world right now but his wealth is a drop in the bucket compared to what King Solomon's would be.  Proverbs is considered the book of wisdom and you don't need to look any further to develop a money mindset.  Listen up and take notes on this one as I share 5 life-changing mo...

126. Losses, Stupid Decisions, and Big Mistakes 02.08.2022

I always enjoy it when people I follow share their mistakes.   It helps me to realize/remember that they too are human.   The truth is nobody has it all together and we all make mistakes, sometimes really painful ones.   While mistakes can be a valuable teacher, it's even better to learn from the mistakes of others.   Many people just went through a crisis with their business and finances, and it...

125. Sinking Funds - Your Key to Eliminating Money Worry 26.07.2022

Can you relate to either of these problems? First, you have decent money coming in but because of the way it flows in, it's difficult to allocate it to the right areas. To top it off, expenses can be all over the place. One month you may need some new equipment and the next, payroll goes up. How do you make sure everything is covered? Many people know what they should do but have trouble doing it....

124. Is a Bigger business better? - An Interview with Eric Ruth 19.07.2022

I know I'm always excited for you to hear podcast episodes and interviews but this one truly is a treat.  Eric Ruth has been in the game for a long time and has built multiple, massively successful businesses. One of them, NPE, was up over 5 mil at the point where he got out.  If you follow the advice in this interview, I defy you not to dramatically improve your business and life.  Here is just s...

123. The 5Ps of Success 12.07.2022

If I'm completely honest, there were a couple of podcast episodes where I sort of "mailed it in." Don't get me wrong, the content was solid. It's just that I was a bit rushed and was more focused on "getting it shipped" than I was on the quality.  It's a common trap fitness pros fall into. We are juggling so many balls that sometimes the important stuff begins to slip.  When my wife told me she no...

122. Standing Out From The Crowd - An Interview with Tony Gentilcore 05.07.2022

My interview with Tony Gentilcore is one of the most well-rounded ones I've had on the show. We covered so many important topics I wasn't sure what to call it.  Here are just some of the things we discussed.  Tony has managed to create a great following and he did it the right way.  He's humble to say that he had good "luck" but we know that luck is when preparation meets opportunity.  I like the...

121. Staying on Purpose 28.06.2022

Today's episode is called Staying on Purpose . While I've recorded other episodes about creating a vision, today is more about staying on purpose. Losing hope is something I don't want you to experience. We can all get discouraged and life can beat us up but it's crucial that we don't lose hope and give up. There are some keys to persevering and staying on purpose and in this short episode, I shar...

120. Stretching Your Way to Success - An Interview with Marcus Brugger 21.06.2022

I'm excited to share my interview with my good friend, Marcus Brugger with you.  Marcus is a fitness industry veteran and is the owner of the National Stretching Institute .  He explains how he fully funded his retirement account by stretching his clients but this interview is much more than that.  The lessons shared on how to navigate change and how to deal with success are gold! Marcus and I dis...

119. Dealing With a Recession 14.06.2022

Are we headed for a recession? It certainly looks that way. Will it be the worse thing ever? I don't think so.  Are there good things about it? Absolutely,  but tune in to today's show to learn: What a recession is - This might surprise you What causes them and how often they occur Where the opportunity lies - Don't miss this one! How to stay focused on what you want How to develop a foolproof str...

118. 3 Biggest Entrepreneurial Mistakes to Avoid - Micah Logan Returns 07.06.2022

Micah Logan is only the second guest I've invited on the show twice so hopefully, you can see I value what he has to say and felt another conversation would be useful. Micah was on episode 76 and was titled Lessons in Economics .   This time Micah is back and we discussed 3 important topics.  First, it was all about lessons from Covid. These are valuable takeaways that if we can learn from can hel...

117. The Parable of The Talents 31.05.2022

Today's podcast contains lessons straight out of the Good Book.  The Parable of The Talents is one of my favorite stories in the bible and contains timeless lessons for us about money, work, and our abilities.  I did a whole presentation on the topic but recorded some key takeaways for you.  A lot of people talk about reaching more of their potential but neglect to understand what the process to g...

116. Your Best Life - An Interview with Holly Rigsby 24.05.2022

I'm excited for you to hear my interview with Holly Rigsby.  I originally met Holly because she is the wife of fitness business coach and friend/mentor Pat Rigsby.  Holly and I discussed some really important things including: "Balancing" a growing business with marriage/family life Time management - Holly has a really unique and effective approach to getting things done. This alone is worth the l...

115. I Wouldn't Take Her Money 17.05.2022

In today's show, I share an actual story that happened recently in my business. Most trainers are uncomfortable with sales calls but this one was beyond awkward. All this person wanted was to know how much it was and didn't care about anything else. Realizing she wasn't a good fit for us, check out how I handled it. I've been in the fitness business over 20 years and this was one of the most uniqu...

114. Pride And Discipline - An Interview With Greg Justice 10.05.2022

Today's show is an interview with is with Fitness Industry Leader Greg Justice. Greg is a best-selling author, speaker, entrepreneur, 2017 National Fitness Hall of Fame Inductee, and owner of AYC Health & Fitness since 1986. He's authored many books and is also co-owner of Scriptor Publishing. More important than that, entire he's a great human being. It was an absolute pleasure talking with him....

113. How To Deal With Inflation 03.05.2022

Unless you've been living under a rock, you've been hearing a lot about inflation. From January 2021 to January 2022 inflation was 7.5%! That's the most it's been for a 12 month period since 1982! This is definitely something we need to pay attention to. For that reason, I recorded a short episode about the topic. In this bite-sized episode, I discuss what inflation is, if it's good or bad, why it...

112. Reaching Critical Mass - An Interview With Mike Boyle 26.04.2022

Today's interview is with Mike Boyle who is known worldwide as one of the foremost experts in the field of strength and conditioning. You can read his full bio here . It was an awesome conversation and I'm glad to be able to share it with you. I can't think of a better recipe for success than find someone who has done what you want to do, ask them how they did it, and then follow the steps. Here w...

111. A Unique Take on Goal Setting 19.04.2022

Now that we are into Q2 of 2022, it's an especially important time to revisit your goals, reflect on how you're doing in relation to them, and course-correct as needed. If you're listening to this in the future, the same principles apply! Many people set New Year's resolutions that are already long forgotten. Others set goals but then never look at them. The best know that setting a goal is only t...

110. 7 Cures to a Lean Purse 12.04.2022

I'm always teaching the value of continuous learning. One of the ways to do that is by making a commitment to read. One book that comes up in almost every discussion about great books is The Richest Man in Babylon. In today's podcast, I dive into one of the important concepts from the book, 7 Cures to a Lean Purse. While the classic was written almost 100 years ago with a setting in Ancient Babylo...

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