Michael Jay

Yoga Biz Champ with Michael Jay

Business EN ↓ 89 episodes

Join Michael Jay, the Yoga Biz Champ studio consultant (@yogabizchamp), on the "Yoga Biz Champ" podcast, your essential guide to thriving in the yoga business world. With a rich background as a yoga teacher, former studio owner, and marketing expert, I bring you the insider's perspective on making your yoga studio a resounding success. What You'll Gain: - Insightful Conversations:  Listen in as I chat with dynamic yoga studio owners and top industry experts, sharing their journeys, strategies, and secrets to success. - Practical Advice: Each episode is packed with actionable tips and practical...

Author

Michael Jay

Category

Business

Podcast website

www.yogabizchamp.com

Latest episode

Jun 27, 2026

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Episodes

Ask Me Anything: Community Yoga Studios, Business & Life 27.06.2026

Text me what your #1 studio problem is right now for my research. Add your email. “You don’t build a successful community yoga studio by making perfect decisions. You build one by making the next right decision, over and over again.” For the first time on the Yoga Biz Champ Podcast, we’re turning the microphone around. In this Ask Me Anything episode, I’m answering some of the questions I get aske...

Find Your Axis: Burnout, Boundaries & Community Yoga Studios 22.06.2026

Text me what your #1 studio problem is right now for my research. Add your email. “Burnout doesn’t happen because you stop caring. Burnout happens because you care so much that somewhere along the way, you stop taking care of yourself.” If you’ve been feeling tired lately, you’re not alone. On recent coaching calls, Michael Jay has been asking studio owners to rate their energy from 1 to 10. The a...

NEW DATA: What Boutique Fitness Can Teach Yoga Studios About Retention 15.06.2026

Text me what your #1 studio problem is right now for my research. Add your email. What if your biggest opportunity isn't getting more leads? What if it's helping more of the students you already have become consistent? I recently attended a boutique fitness webinar packed with data around member behaviour, retention, revenue and community. The examples weren't Community Yoga Studios...

Marketing Month: Stop Scrambling and Start Marketing Ahead 22.05.2026

Text me what your #1 studio problem is right now for my research. Add your email. If your Yoga Studio marketing always feels last-minute, you are not alone. In this solo Marketing Month episode, Michael Jay breaks down why so many Yoga Studio owners feel like they are constantly scrambling to promote programs, manage the schedule, answer emails, lead the team, and keep the business moving. The iss...

Marketing Month: Smarter Yoga Studio Marketing with Jennifer Kolbuc 11.05.2026

Text me what your #1 studio problem is right now for my research. Add your email. Marketing Month continues on the Yoga Biz Champ podcast, and this week I’m joined by Jennifer Kolbuc from Mountaintop Consulting and MarketingClub.ca. Jennifer helps business owners create smarter, more strategic marketing without making it feel overwhelming. In this episode, we talk about what Yoga Studio owners nee...

Marketing Month: How Yoga Strong Turns Real Community Into Real Marketing 04.05.2026

Text me what your #1 studio problem is right now for my research. Add your email. Marketing Month is here on the Yoga Biz Champ podcast, and I’m kicking it off with my client Samantha from Yoga Strong. Samantha is one of those Yoga Studio owners who really studies marketing, tests what works, and shows up in a way that feels real, confident, and connected to her community. In this episode, we talk...

What I Learned at HFA That Every Yoga Studio Owner Needs to Hear 30.03.2026

Text me what your #1 studio problem is right now for my research. Add your email. Things have changed for the Yoga Studio owner. After spending time at HFA, sitting in sessions, listening to operators, consultants, and studio owners from all over… one thing became very clear: What used to work… doesn’t work the same way anymore. In this episode, I break down what’s actually happening in the indust...

Overworked Yoga Studio Owner? Do This Before You Hire Anyone 09.03.2026

Text me what your #1 studio problem is right now for my research. Add your email. Many community yoga studio owners reach a point where they feel like they are doing everything. Teaching classes. Answering emails. Posting on social media. Processing refunds. Updating schedules. Managing teachers. Running a community yoga studio requires wearing a lot of hats, especially in the early stages. But as...

Buying & Selling a Yoga Studio in 2026 - with Mitch MgGinley 23.02.2026

Text me what your #1 studio problem is right now for my research. Add your email. What is a community Yoga Studio actually worth in 2026? In this episode, I sit down again with Mitch to break down what’s really happening in the buying and selling market right now — no fluff, no myths. We talk valuation, clean accounting, leadership structure, the impact of ClassPass, and why community-driven studi...

The First 90 Days of a Yoga Student: Where Retention Really Begins 09.02.2026

Text me what your #1 studio problem is right now for my research. Add your email. “Retention doesn’t begin at six months. Retention begins in the first three weeks of a student’s journey, and it’s built quietly, class by class, in the first 90 days.” It begins the moment a new student walks into your community Yoga Studio for the first time. In this episode, Michael Jay breaks down what’s really h...

The Star Trek Moment: Why the Screen is Dead & How Your Studio Wins in 2026 26.01.2026

Text me what your #1 studio problem is right now for my research. Add your email. "In 2026, Google is not a library. Google is a Concierge. And a Concierge doesn't send people to a ghost town." If you’ve been feeling overwhelmed by the endless "to-do" list of Instagram algorithms, SEO keywords, and content funnels—stop. The game is about to change entirely. In this deep-di...

Burnout Is Not the Business Model: Building a Sustainable Yoga Studio Community 12.01.2026

Text me what your #1 studio problem is right now for my research. Add your email. In this Season 6 kickoff episode, Michael sits down with Aurielle Vendemmia , founder of True Moon Yoga & Fitness , for a powerful conversation about what it really takes to build a sustainable, thriving Yoga Studio community. Aurielle shares her 20-year journey from opening studios out of survival, to running fi...

Year-End Reflections + The 5 Things I’d Focus on in a Yoga Studio Right Now 31.12.2025

Text me what your #1 studio problem is right now for my research. Add your email. “You don’t need to do more to grow your Community Yoga Studio. You need to do the right things with more clarity.” In this year end episode Michael covers: The 5 things he’d focus on as a Community Yoga Studio owner: Team leadership and stepping fully into the owner role / Aligning your class schedule with real audie...

How Aly Purchased, Rebranded and Grew Summit Sol Yoga & Wellness 22.12.2025

Text me what your #1 studio problem is right now for my research. Add your email. “You can have multiple income streams and run a thriving Yoga Studio — as long as you have a plan and a team aligned with your values.” – Aly, Summit Sol Yoga & Wellness I sit down with Aly from Summit Sol Yoga & Wellness in Dillon, Colorado — a studio owner who brings a rare blend of executive leadership, yo...

From Lineage to Leadership: Vani’s Journey Purchasing a Legacy Yoga Studio 08.12.2025

Text me what your #1 studio problem is right now for my research. Add your email. “If you get irritated with every little scratch, how are you going to cross the jungle?” – Vani In this episode I’m sitting down with someone incredibly special — one of my long-time coaching clients and a true Yoga Studio success story, Vani Shukla, owner of Yoga Spirit Studios in Adelaide, Australia. I’ve worked wi...

How Easy Tiger Yoga Grew Fast with Connection & Intelligent Sequencing 24.11.2025

Text me what your #1 studio problem is right now for my research. Add your email. “We built this studio by staying intentional with our teaching, our sequencing, and our community — one relationship at a time.” — Sam Megraw In this episode, I’m joined by Sam Megraw, the co-owner of Easy Tiger Yoga KC, a fast-growing Yoga Studio in Kansas City built on thoughtful sequencing, strong partnerships, an...

Plan Your 2026 Yoga Studio Year Using Real Data. Not Hope. 10.11.2025

Text me what your #1 studio problem is right now for my research. Add your email. “You can’t grow what you don’t measure — but once you measure it, you can design a studio that feels as good as it looks on paper.” In this episode, Michael Jay breaks down exactly how he helps yoga studios around the world plan for the new year — using real booking system data, not guesswork. You’ll learn: • Why you...

#71 Top 5 Marketing Must-Haves Every Yoga Studio Needs 27.10.2025

Text me what your #1 studio problem is right now for my research. Add your email. “Your studio’s biggest differentiator isn’t your yoga style — it’s your people. Stop hiding behind your logo and start showing up on camera.” - Michael Jay @yogabizchamp In this solo episode, Michael Jay pulls back the curtain on what’s really working in yoga studio marketing in 2025. Whether you’re trying to fill cl...

Smarter Lead Generation for Yoga Studios with The Sales Arms 13.10.2025

Text me what your #1 studio problem is right now for my research. Add your email. "Studios that win aren’t the cheapest in town — they’re the ones where people feel seen, supported, and connected." In this episode, I’m joined by Chris Appiah and Stephanie Breaux Bradley of The Sales Arms for a deep dive into what’s really working for fitness and yoga studios moving towards 2026. We talk...

Plan your 2026 Yoga Studio Calendar with Michael & Stephanie 29.09.2025

Text me what your #1 studio problem is right now for my research. Add your email. "If you’re planning a Mother’s Day promo the week before, it’s already too late. Studios need to be at least 8 weeks ahead." In this episode, Stephanie Breaux Bradley and I talk about something every studio owner struggles with: planning your year before it runs away from you. We dig into how studio owners...

Your Yoga Studio Is Only as Strong as Your Teachers with Francesca Cervero 15.09.2025

Text me what your #1 studio problem is right now for my research. Add your email. What makes a yoga studio thrive? It’s not the logo, the schedule, or even the space — it’s the teachers and the point of view that your studio holds. In this special “podcast buddy” episode, I sit down with Francesca Cervero, host of The Mentor Sessions Podcast and long-time private yoga teacher and mentor. Francesca...

The Tables Turned: Shannon Crow Interviews Michael Jay on Opening a Yoga Studio 01.09.2025

Text me what your #1 studio problem is right now for my research. Add your email. Have you ever thought about opening a yoga studio — or wondered how to take your current studio to the next level? In this special episode, the tables are turned! Instead of hosting, I’m the one being interviewed. My friend Shannon Crow, host of The Connected Yoga Teacher Podcast, puts me in the hot seat and asks all...

What Makes Students Stay: Hadis on the Power of Purposeful Marketing 18.08.2025

Text me what your #1 studio problem is right now for my research. Add your email. If you're tired of second-guessing every Instagram post, wondering if your studio emails are working, or avoiding video altogether... this episode is about to unlock something big. Michael Jay sits down with Vancouver-based teacher and marketing pro Hadis Kiani, who shares her decade-long journey as a class-buil...

Small Studio, Big Wins: How Peaceful Yoga Grew 60% 04.08.2025

Text me what your #1 studio problem is right now for my research. Add your email. In this episode of Yoga Biz Champ, I sit down with Marianne Buchilo, the heart and hustle behind Peaceful Yoga in Malverne, NY. This is a grounded, inspiring conversation about what it really looks like to grow a yoga studio—especially when you're not a franchise, not a chain, but a local community-based space....

Emails, Reels & Retention: How AI Is Shaping Our Studios - Tyler Valencia 21.07.2025

Text me what your #1 studio problem is right now for my research. Add your email. In this special crossover episode, Michael Jay of Yoga Biz Champ and Tyler Valencia of the KIPS Podcast go deep into the real-world ways they’re using AI to run and grow their businesses. Whether you're a yoga studio owner or a solo fitness pro, this chat is packed with insight into how AI is streamlining market...

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