Hersh Rephun

YES, BRAND with Hersh Rephun

Business EN ↓ 172 episodes

YES, BRAND features lively conversations with founders, operators, creatives, and public thinkers who are actively putting something into motion. A company. A book. A framework. A mission. A new chapter. Because long before something succeeds or fails, people decide what they think it is. And those interpretations have consequences. Each episode explores the space between intention and perception, where ideas gain traction, identities evolve, and successful people discover that what they're building no longer fits neatly inside the category that first made them known. Hosted by Hersh Rephun, C...

Author

Hersh Rephun

Category

Business

Podcast website

yesbrandmethod.com

Latest episode

Jul 8, 2026

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Episodes

Shereen Thor: How Pain, Joy, & Laughter Birthed a "Revolutionary Woman" 16.05.2024

Shereen is a Keynote Speaker and Executive Coach with over seventeen years of experience. As a former comedian, her style uniquely inspires employees, managers, and leaders to source solutions from within and develop executive presence. Shereen - who has shared the stage with greats like Serena Williams, Prince Harry, Pau Gasol, and Les Brown - is never at a loss for words. “My mother was a badass...

Neurodiversity in Education and Organizations with Meghan Bonde 09.05.2024

If you are a team leader who understands that attracting and leveraging untapped Neurodivergent talent is the best approach to accelerating their success and navigating their challenges, you should sit down with Meghan Bonde, whose current focus is training and onboarding “for all kinds of minds.” Meghan designs job-embedded professional learning opportunities to meet the needs and optimize the pe...

Brad Axelrad: Set Your Brand Free 02.05.2024

Join Hersh as he chats with Brad Axelrad, a seasoned consultant, marketing strategist, podcast host, and event producer with over a decade of remarkable achievements. Throughout his illustrious career, he orchestrated over 200 live events featuring top thought and business leaders, as well as bestselling authors. With a proven track record of delivering results, he serve as a catalyst for individu...

Mind Game Marketing and Strategic Thought Leadership with Chris McNeil 25.04.2024

Chris McNeil, a Strategic Thought Leadership coach and consultant, brings to the table credentials in entrepreneurship, influence, coaching and innovation, including multiple national and regional awards for innovation. Chris is the creator of the THAUT Process of Strategic Thought Leadership and founder of Thaut, Inc. and 5th Level Web. He is working on his first book on strategic thought leaders...

Riding the Marketing Freight Train with Jimmy Boheler 18.04.2024

Jimmy Boheler, is the Founder of Freight Train Marketing. As a dedicated advocate for small business success, he and his business specialize in helping entrepreneurs secure the financial resources they need to fuel growth and expansion. With a proven track record in financial consulting and funding acquisition, Jimmy has been instrumental in connecting small and mid-size business owners with the c...

PJ Pereira is Anything But Artificial 16.04.2024

PJ Pereira is an industry veteran of over 20 years, known for co-founding independent award-winning creative agency, Pereira O’Dell. In 2023, under the moniker PJ Caldas, he released "The Girl From Wudang," a novel about artificial intelligence, martial arts, and immortality. In that same year, PJ was also named Chief Creative Officer of independent agency network Serviceplan Americas. Pereira is...

Parker Nash: How Brands Can Avoid Being Ignored 28.03.2024

Parker Nash is a brand messaging and marketing expert and an 11-year veteran of Nike where he grew lines of business to more than a half billion dollars in annual revenue. While at Nike, he realized the process they used to build their brand was something all businesses could do which inspired him to build his own copywriting and marketing agency that helps mission-driven businesses, startups, and...

The Opportunity of a Lifetime: Mac Lackey 21.03.2024

So much more than a program to exit your business, ExitDNA is about creating the OPTION. Everything can change, but when you adopt the Exit mentality you can easily improve your business on a daily basis! Whether you decide to sell your business or not, the option is there because you worked through all the little details people often miss. In this episode, Hersh Rephun chats with entrepreneur Mac...

Marni Battista: What is the Secret to Beating Overwhelm & Burnout? 14.03.2024

As CEO and founder of the Institute for Living Courageously, Marni has cultivated a research-based, personalized, and holistic system that inspires ambitious women to shed self-imposed limitations, nurture authenticity, and live life on their own terms. In this episode, Hersh Rephun chats with Marni Battista, CEO of the Institute for Living Courageously. They discuss Marni's journey, her business...

Jeff Greenfield: The Truth About The Cookie Collapse 07.03.2024

With all the privacy changes, what worked yesterday will not work tomorrow. Provalytics has innovated "cookieless" privacy-compliant marketing attribution for brands, and here, Hersh Rephun chats with Jeff Greenfield about the changing landscape of digital marketing. They explore the impact of privacy laws, the role of AI in marketing, strategies for visibility and retention, and managing the "coo...

The People-Powered World of Lori-Ann Duguay 29.02.2024

In this episode, Hersh Rephun and guest Lori-Ann Duguay discuss her journey in evolving her company and its rebranding to "People Powered Solutions". They also have A LOT OF LAUGHS, which tends to happen when this American host and his French-Canadian guest get together over accents and business talk. They delve into the trend of individuals' desire to work with large organizations or start their...

Eric Zuley's Amazing Journey: Fun in Branding, and the Art of Monetizing Content 22.02.2024

In this episode, Hersh Rephun chats with Eric Zuley about his journey into the world of music and entertainment, his transition into branding, and the FUN side of business! They delve into product placement, monetizing content, and the model of EZway TV. Trust in brand building and Zuley's favorite aspects of working in PR are also explored. Plus: Freestyle Rapping! https://ericzuley.com/about/ Er...

Who Am I? CEOs, Luxury Brands, and More Ask Kelly Lundberg 16.02.2024

In this episode, Hersh Rephun and Kelly Lundberg delve into a topic that is dear to both of their hearts: personal brand strategy. They discuss the vital role of personal branding in business growth, the unique aspects of personal branding DNA, and how language and routine contribute to it. If you want to learn something new about YOUR personal brand, take Kelly's Quiz! https://kelly-fjns9c1j.scor...

Your Social Sherpa, Shaily Hakimian: "What do you want to B2B when you grow up?" 13.02.2024

Season 3 kicks off with my esteemed and ebullient guest, Shaily Hakimian, aka "Your Social Sherpa." I describe Shaily (SHY-lee) as the youngest early adopter in the social media game. Her knowledge is matched only by her energy and interest in helping people get heard. We share that joy in constant message proliferation, and in this conversation we talk about methods, inspirations, and goals. For...

A Date with Kimmy Seltzer 09.11.2023

Welcome to Part I of my date with Kimmy Seltzer! With passion, first-hand experience, tough love, and lots of resilience, Kimmy found purpose in guiding high achievers to build explosive confidence to create a gateway to love, prosperity, and ultimately happiness. In Part I, we hear about Kimmy's "Red Dress Moment," and since then she's been helping others conquer their fears so they can be seen,...

Vinnie Potestivo Brings his Winning Methods to Modern Media 17.08.2023

Vinnie Potestivo is an Emmy® Award-winning Media Advisor who helps clients leverage their media exposure, find fame, and make impact. Originally, this episode was slated for my Truth Tastes Funny podcast, and indeed Vinnie and I talk plenty about the rollercoaster of life on Earth; but our conversation leaned so much toward media and the business of celebrity today that I moved it over to YES, BRA...

It Takes Big Hair and a Big Heart to Impact Youth. John Mendez has Both. 08.08.2023

At 21, serial entrepreneur, realtor, investor, podcast host, and social media expert John Mendez is deeply passionate about helping other like-minded individuals achieve a life of abundance. Through the power of the mind and social media, John is empowering others to obtain financial freedom and build the lives they’ve always dreamed of living. This was my second podcast convo with John (he first...

Passion & Community (with a Side of SaaS) Drives Alex Sanfilippo 19.07.2023

Alex Sanfilippo is the host of Podcasting Made Simple, and the founder of PodPros.com, a software company specifically focused on creating solutions that serve independent podcast hosts and guests. In my conversation with Alex, we explore the passion, experience, and humanity that drive him, and strive to understand how, in just 2.5 years, he has taken the pod community by storm. All Things Alex:...

Nancy Erickson - "The Book Professor" - Takes Brands to School 27.06.2023

How do you increase your credibility, attract a following, and become known as an expert in your field? For one thing, you tap into the vast knowledge and experience of my guest, Nancy Erickson, aka "The Book Professor." Before becoming a book coach and award-winning publisher, Nancy Erickson had a wide array of business expertise. She formerly worked for both IBM and Oracle Corporations, selling...

The Reigning Underdog Champion of the World: Phil Pelucha! 13.06.2023

High-performers and serial-success builders listen up! Phil Pelucha is the kind of expert you wanna keep talking to, and as I watched this interview again, I realized I gotta pick up the phone and get me some more Phil! An internationally renowned Celebrity Entrepreneur Business & Sports Consultant best known for 'Billionaires in Boxers,' Phil (aka the Underdog Champion of the World) is famous...

What Archetype Are You? Get Some BRAND Therapy with Yamilca Rodriguez 31.05.2023

In this episode, Hersh Rephun chats with Yamilca Rodriguez about the essence of personal and B2C branding. They delve into the concept of personal brand archetypes, discuss the importance of maintaining professionalism, and explore who's ready to build a personal brand. Rodriguez shares her personal journey and vision for the future of personal branding. Yamilca Rodriguez and I come from different...

Tony Whatley is 365 Driven and a 24/7 Lover of Comedy 18.05.2023

In this episode, Hersh Rephun is joined by Tony Whatley. They discuss the intersection of comedy and business, the pursuit of success, and the importance of self-investment. They delve into public speaking versus improv, engage in an improv skit, and debate veganism. Tony also shares his current projects, views on technology, and advice for aspiring business people. I'm keeping these show notes sh...

There's No F*cking Around with Dr. Amanda Barrientez 11.05.2023

In this episode, Hersh Rephun and Dr. Amanda Barrientez delve into the fear money mindset, the NFA money formula, and the role of unconscious programming. They discuss three common money blocks and examine subconscious beliefs that affect attitudes towards money. The episode also highlights Dr. Barrientez's book "I'm a Money Magnet" and the importance of branding in business growth. If you know me...

Get Commercial Directing Film Schooled by Master Classman Jordan Brady 05.05.2023

Some people have so much knowledge to share, it can't be condensed into a single course, talk, or workshop. Jordan Brady - one of the goodest good guys - has at least placed his deep, deep trove of experience under one roof - Commercial Directing Film School. It's super-nichey -- he doesn't teach general filmmaking, or develop longform projects -- and that's how he likes it. He's currently known f...

30 Minutes to Fitness with 9Round Founder Shannon Hudson 28.04.2023

"Motivation follows action," says Shannon “The Cannon” Hudson, Founder and CEO of 9Round Franchising, LLC, the world’s largest kickboxing fitness franchise. Shannon trained in martial arts as a boy, and was motivated to become an IKF Light Middleweight Kickboxing World Champion. We talk about action and motivation in business, and how - along with his wife, Heather “The Hero” Hudson - he opened th...

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