WHITEFOX Real Estate

WTF - WITH THE FOX

Business EN ↓ 41 episodes

Join the conversation with Marty Fox, the charismatic CEO of WHITEFOX Real Estate, in 'WITH THE FOX' (WTF) alongside co-host and WHITEFOX Content & Media Manager Shura Taft, each episode, Marty brings together an eclectic mix of guests from industry titans to creative mavericks, sharing insights that span the spectrum of business, culture, and beyond. Engage with the stories that shape our world, the innovations that disrupt it, and the people who inspire it. Tune in to 'WITH THE FOX' and be part of a journey as Marty ignites curiosity and celebrates the multifaceted nature of our lives.

Author

WHITEFOX Real Estate

Category

Business

Latest episode

Dec 1, 2025

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Episodes

WTF - #039 - Dylan Francis, David Murray & Phillip Rand - Top 3 WHITEFOX Agents 01.12.2025

In this episode, Marty sits down with the top three agents at WHITEFOX - David Murray, Phillip Rand, and Dylan Francis, to unpack the rise of three leaders shaping the next era of the brand. From Perth to Brisbane to Melbourne’s Northside, these three have gone from high performers in their own markets to business partners overseeing more than $20M in annual GCI and leading teams that are rewritin...

WTF - #038 - Rebecca Judd - Host of Vain-ish Podcast, Model & Television Presenter 22.08.2025

In this episode, Marty sits down with Rebecca Judd - presenter, brand builder, and co-host of Vain-ish, the beauty podcast that’s anything but surface-level. From red carpets to real estate, raising four kids to raising the bar, Bec unpacks the rhythm of a life built on saying yes to what excites her. They talk creative control, learning on the fly, and why being busy only works when it’s on your...

WHITEFOX - WTF #037 - Clint Stanaway - Host of Weekend Today & Nova 100 breakfast co-host 18.08.2025

In this episode, Marty and Shura sit down with Clint Stanaway - host of Weekend Today, Nova 100 breakfast co-host, and the man with a mic at some of sport’s biggest moments. From late-night bulletins to post-match chaos, Clint unpacks what it takes to stay calm on live TV, why interviewing players after a win is one of the toughest gigs, and how a last-minute kick with Cristiano Ronaldo became a c...

WTF - #036 - Sarah Davidson - Entrepreneur, Podcast Host and Influencer. Part One 08.08.2025

In this episode, Marty and Shura sits down with Sarah Davidson - lawyer-turned-founder, author, and the voice behind Seize the Yay, to trace the journey from piano competitions and perfectionism to purpose led business and personal growth. Raised in a cross cultural household with high expectations and even higher standards, Sarah shares how her early years shaped a deep work ethic, a fear of fail...

WTF - #035 - Grant Smillie - DJ, ARIA Award winner and restaurateur 04.08.2025

In this episode, Marty and Shura sit down with Grant Smillie - DJ, ARIA Award winner, restaurateur, and the creative force behind some of the most iconic venues in Melbourne and LA. From club nights that defined a generation to rooftops that changed West Hollywood licensing laws, Grant unpacks the early days of flyer hustle, the strategy behind the scenes, and the moment 'Flaunt It' became...

WTF - #034 - Ryan Serhant - Founder & CEO of SERHANT. 17.07.2025

In this episode, Marty flies to New York City to sit down with Ryan Serhant - CEO, author, educator, and star of Million Dollar Listing and Owning Manhattan. They dive into the early grind - from Craigslist ads and hand modelling to $400M in personal sales - and the childhood that shaped Ryan’s unmatched presence. He opens up about rejection, reinvention, and the pressure of leading with his name...

WTF - #033 - Shaun Wilson - Founder of Bondi Sands 08.07.2025

In this episode, Marty and Shura sit down with Shaun Wilson - Founder of Bondi Sands to talk about building a beauty brand that went from local shelves to global scale. They go deep on the salon-standard formula that set them apart, the TikTok trend that reignited an old product, and the learning curve that came with scaling - including the time their tan came out green. From humble beginnings in...

WTF #032 - Mitch Jones - Creative Director and Founder of Made For 24.06.2025

In this episode, Marty and Shura sit down with Mitch Jones - Creative Director and Founder of Made For, the design practice behind every WHITEFOX office. Known for crafting high-functioning, considered workspaces, Made For creates environments that fuel performance and reflect the businesses they’re built for. They go behind Mitch’s early days in car sales - custom plates, helium balloons, and sea...

WTF #031 - Jess Hatzis - Co-founder of Frank Body and Willow & Blake 16.06.2025

In this episode, Marty and Shura sit down with Jess Hatzis - co-founder of Frank Body and Willow & Blake. They go behind the $5K startup story that turned coffee scrubs into a cult skincare brand, the tone of voice that rewrote the rules, and the moment Ariana Grande name-dropped Frank Body in Elle Japan, sending the site into meltdown. Jess unpacks how a cheeky, irreverent voice stood out in...

WTF #030 - Jack Henderson - Founder of Henderson Advocacy, Endeavour Build & Henderson Develop 10.06.2025

In this episode, Marty sits down with Jack Henderson - founder of Henderson Advocacy, a national buyer’s agency that’s rewritten the playbook on scale, content, and conviction. What started as a one man operation in 2021 is now a business buying over 40 homes a month with 120 staff behind it - but the path wasn’t linear. Jack opens up about the media storm that hit just three years in, the 30% dro...

WTF #029 - Jules Marget - Businesswoman & Entrepreneur 02.06.2025

THE DEAL: In this episode, Marty and Shura sit down with the powerhouse behind brands like Vegemite, Red Bull, Nutrient Water, and Cocobella. With a background in communications and crisis management, Jules opens up about the day the iSnack 2.0 announcement went live - and how, within hours, her phone lit up with 50 missed calls. What started as a historic moment for Vegemite quickly became a full...

WTF #028 - Erin Deering - Entrepreneur & Fashion Designer 26.05.2025

In this episode, Marty and Shura sit down with Erin Deering - who went from building Triangl into a global phenomenon, to an attempted retirement in her 30s. She opens up about what really happens after the exit: the loss of identity, the aimless days, and the drive to feel useful again - and how that journey led to DEERING. They dive into the politics play she never saw coming, the rituals that k...

WTF #027 - Nick Russian - Entrepreneur & Business Owner 16.05.2025

In this episode, Marty and Shura sit down with Nick Russian - a name that shaped Melbourne’s social scene and redefined what it means to be in the business of people. They cover the hustle behind the doors of Eve, the brand-building behind Bar Bambi, and how staying relevant means more than staying visible. This one’s about family, friendship, and playing the long game, even when the crowd’s looki...

WTF #026 - Jesse Jones - WHITEFOX Senior Advisor & Negotiator 12.05.2025

In this episode, Marty and Jesse sit down to unpack what it really looks like to turn things around. From self doubt to standout results, Jesse shares how 2025 became the year everything shifted and why that change had to start within. After a breakthrough year, Jesse opens up on the internal battles that almost held him back and the mindset shift that pushed him forward. It’s honest, raw, and a r...

WTF #025 - Tom Steinfort - Channel 9 News and 60 Minutes 24.04.2025

Marty and Shura sit down with Tom Steinfort, one of Australia's most respected journalists and current Channel 9 nightly news anchor. From his early days in Melbourne to reporting from North Korea, courtrooms with Oscar Pistorius, and interviewing President Zelensky, Tom shares unforgettable moments from his incredible career. We delve into his journey to becoming Channel 9's trusted news...

WTF #024 - Shura Taft - WHITEFOX Content & Media Manager 15.04.2025

In this episode, Marty and Shura go behind the scenes of a milestone moment, one that started with a soft no and ended with Marty’s biggest yes yet. From late night calls and early flights, to the launch of WHITEFOX Projects and a national expansion roadmap. This one’s about instinct, grit, and relentless belief. They dive into the power of partnerships, the art of saying “not yet,” and how the te...

WTF #023 - Bruce Keebaugh - Founder & Director of The Big Group 10.04.2025

In this episode, Marty and Shura sit down with Bruce Keebaugh - Founder and Director of The Big Group to unpack 35 years of business, family, and the beauty of building something with your person. From growing one of Australia’s most iconic hospitality brands to navigating reality TV and raising resilient kids, Bruce shares the secret to a lasting partnership and why the relationship always comes...

WTF #022 - Aidan Anderson - Founder of The Local Project 31.03.2025

In this episode, Marty sits down with Aidan Anderson, Founder of The Local Project to reveal the brand’s fourth pillar “On the Market”, a new vertical of The Local Project and a curated destination exclusively for architecturally designed and prestige homes. After nearly a decade of interest from real estate agents, developers and buyers alike, Aidan knew it was time. Because as he puts it, when t...

WTF #021 - Dylan Francis - WHITEFOX Sales Director 24.03.2025

Dylan Francis joins Marty Fox to talk all things real estate, reputation, and what it takes to be a true leader. From early mornings and relentless work ethic to building one of Melbourne’s most respected teams, Dylan’s story is about consistency, character, and staying true to your roots.

WTF #020 - Jordan Lewis - Media Commentator & Director 11.03.2025

One of the AFL’s toughest players joins Marty and Shura to talk through how he took himself from a quiet kid from Warrnambool to over 300 games of league football. Currently an AFL commentator and media personality, he’s also taken his talents to the Entry Group where he helps guide the company as they educate the next wave of real estate stars and help agents work with conveyancers. Listen as he...

WTF #019 - Jesse Raeburn - WHITEFOX Senior Advisor 05.01.2025

Join Marty Fox as he sits down with real estate agent Jesse Raeburn, a down-to-earth family man who's carved his own path. From his early days as a tradie to finding his true calling in real estate, Jesse shares his remarkable journey. Hear about his time on The Block, the challenges he's overcome, and his ventures beyond the day job. Jesse's infectious energy and authenticity shine th...

WTF #018 - Shamini Rajarethnam CEO of Rationale 17.12.2024

Shamini Rajarethnam is the powerhouse CEO of luxury skincare brand Rationale. In this episode she shares the incredible story of her rise from digital marketing coordinator at the brand in 2017, to CEO in just over 6 years. As a forward-thinking businesswoman and innovator, she’s taken the company from selling products only through dermatologists to 14 flagship stores across Australia and more int...

WTF #017 - Tom Cullum Cina & Paul Cooney 24.11.2024

In this episode of "With the Fox", Marty Fox sits down with Tom Cullum, the founder and CEO of Ralph James Real Estate, and Paul Cooney, who operates his own business Paul Cooney in London while serving as the Managing Director of Ralph James. Tom, Paul, and Marty trace their paths from early days in the industry to their current leadership roles, discussing the importance of company culture, bran...

WTF Live #002 Mountain Club Queenstown 04.10.2024

This episode of WTF Live was recorded at the Mountain Club in Queenstown where Marty gave a talk and rubbed shoulders with local business leaders. Our Sales Director Kate Fairmaid interviewed Marty to share powerful insights on personal branding, social media strategies, and how to build a powerhouse team culture in the ever-evolving real estate market.

WTF #016 - Daniel Daggers, Founder of DDRE Global 18.08.2024

Daniel Daggers aka Mr. Super Prime, joins Marty Fox for an exclusive chat about the world of luxury real estate, personal branding, and the art of building connections while selling super-prime properties. Daniel’s remarkable success in securing some of London’s most exclusive homes was on full display in his recent Netflix series, which delves into the high-stakes realm of luxury real estate. The...

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