WTF Is Retail?!

We're closing out the season with a wholesale special featuring Remi Fuchs, CEO of Physician Endorsed. Remi is based in the USA, so we've taken this episode online, but that didn't stop the great conversation we had surrounding how she's built a successful wholesale business. Remi tells us about the importance of trade shows, the challenges surrounding cash flow and how Wayflyer has helped take th...

Prepare to be inspired about how, with the right determination and passion, you can start and grow a successful brand! In this episode, we're chatting with Lune Martens, Founder of Skincare and Supplement brand, Monday Muse. Lune tells us about how she started the business, the ins and outs of the whitelabelling industry and why she decided Shopify was the eCom platform of choice.

Bald positivity is today's podcast message, brought to you by bald skincare brand BLD BRO's Co-Founder and CEO, Tariq Kazemi. In this week's episode, we chat about who the coolest bald guy in the world is, OOH advertising and how BLD BRO went from a community to leading and defining a skincare sector.

Stick on your running shoes because this episode is fast-paced! Yeah, that was a poor attempt at a running joke because in this episode, we're joined by Jamie Smalley, CEO & Founder of the running clothing brand, Runderwear. Jamie lives and breathes running, and it truly shows in this episode. We chat about international expansion into SE Asian markets, supporting exciting endurance projects a...

It's been a little while, but we're back with a bang... Emma Holmes, eCommerce Lead at protective accessories experts, Mous! And did I mention WTF?! O.G, Theo Burns will now be co-hosting again on the podcast? What a comeback! This episode has it all as Emma deep-dives into Mous' recent collab with the Mercedes F1 team, the company's phone case button controversies and which metrics eCommerce team...

We've got a real treat lined up for our listeners with this sweet episode! (sorry for all the candy puns...). We were lucky enough to be invited into the Sweet Factory, HQ for the "No Nasties, All Good" sweet brand Candy Kittens, to chat with their Head of Operations Dan Hayward. Dan tells us all about Jamie Laing's incredible backstory on why he founded Candy Kittens, the operational challenges i...

We've been called back for another scintillating season of the WTF?! Is Retail? Podcast and what's more sizzling than kicking off episode 1 with the legendary Moss! We're joined by Moss' Head of eCommerce, Matt Henton and Brad Houldsworth the Strategy Director at Remarkable Commerce. We chat about Moss' incredible heritage, why they teamed up with Remarkable and everything Black Friday 2024. Final...

Quench your thirst with an insightful episode featuring Cano Water's Head of Operations, Jonathan Mulvany! You might have seen these beautiful cans of water taking over your local supermarket, bar or coworking space - we're going to be chatting about their incredible journey, why they've relocated production back to the UK and how they've got some of the biggest celebrities backing them!

Warning! This episode is jam-packed with unbelievable stories that will make you realise a "can-do" attitude in business goes a long way! We were joined by Marcus O'Donovan, the Founder of CO2 YOU and Alex Weston, the Sales Director at SparkLayer to chat about their amazing journey together. From overcoming logistical nightmares to the business nearly failing (multiple times), this is a must-liste...

If you've got smelly pits, no doubt you've heard of Wild Cosmetics (and if you haven't, you need to go and get some!). Harry and Tom were invited to Wild's London Headquarters to chat with their Head of UK Sales, Alex Summers. Alex tells us about Wild's latest product release, record-breaking sales periods and new international expansion plans.

In this special Peak Period related episode we're joined by Jim Herbert, CEO at Patchworks and Ady Collins, CEO at Knotted Commerce. Jim and Ady have helped prepare some of the UK's biggest brands for record-breaking Black Friday sales including GymShark, Lounge and Gym+Coffee. The two share their expert knowledge surrounding integrations, eCommerce tech and how brands can smash Peak Period 2024!

It's about time we had another Beer-based guest on the podcast and this one surely doesn't disappoint! Tom and Harry chat with Pinter CRO, Cecelia Goodall about their Red Dot winning Pinter 3, what it means to be awarded the Sunday Times "Best Place to Work 2024" and taste testing their latest cold press flavour! Learn all about how one of the UK's fastest-growing brands has done it, this episode...

The first brand of Season 3 and we're joined by Sam Matanle the Co-founder of casual "suit" specialists, Batch LDN. Sam chats with us about their unique journey from eCom shop to flagship store in London Spitalfields, manufacturing challenges and how some of the UK's biggest celebrities love their collection!

In this very special episode we are joined by Dave Wiltshire, Patchworks/Juno Founder and recently appointed UK Market Lead for Order Editing! Today we get to see the other side of the coin and chat about the technology that has grown some of the world's most exciting eCommerce brands such as Gymshark. David tells us about his incredible journey in founding these businesses and the new challenge h...

We're deep into dry January so why not tempt yourself with a beer-filled episode of the WTF?! Is Retail podcast? For episode 7 we're joined by Victoria Coffey the Head of eCommerce at one of the UK's fastest-growing breweries, Northern Monk. Victoria chats to us about Northern Monk's eCommerce strategy and how they leverage platforms such as Shopify and Amazon. We also talk about their viral beer...

It's been a long time in the making, but here it is... WTF?! Is Retail? with everyone's favourite protein bar, Grenade! Harry and Theo chat with Cameron Goldie, Grenade's Head of eCommerce about their record-breaking peak period, gorilla marketing strategies and his personal journey with the eCom space.

It's frozen cheesecake o'clock in the WTF?! Is Retail? camp! For today's episode, we're joined by Joe Moruzzi, the CEO of the frozen cheesecake (and dessert) brand Pleese. Harry and Theo chat with Joe about their successful B2B strategy, huge growth via social media and try their cheesecakes live on the podcast!

For season 2, episode 4 of the WTF?! Is Retail? podcast we were dealing with 100% good vibes only whilst speaking with Lucy Jeffrey, Founder and CEO of the sock brand that saves animals! Lucy talks to us about Bare Kind's USP, acquisition strategy and how they effectively sell into multiple sales channels.

For this episode of the WTF Is Retail?! ex-professional footballer and founder of the Turmeric Co. Thomas Robson-Kanu joins Theo and Ben to talk about his incredible story of why Turmeric became a vital supplement during his playing career, how the Turmeric Co. was born, and their recent clinical trial analyzing the benefits of turmeric. We apologise for the sound quality on this one as we had som...

Harry and Theo are in Barcelona again speaking with David Sanmartin Garcia, Co-founder of Red Dot Design Award-winning smartphone company Nothing about the launch of Phone 2 and the future of mobile technology! Quoted by GQ Magazine as the, "Most hyped tech company in years", this promises to be a particularly insightful episode.

Yes! You best believe it that the WTF?! Is Retail? podcast has been renewed for a second season, and this time with a brand new sponsor, SOOK! Harry and Theo kick off season two with John Hoyle, the Founder of SOOK who is revolutionising the British high street with its unique pop-up store rental service. John talks to us about the challenges of the UK's brick & mortar retail scene and sheds l...

All good things have to come to an end, and Season 1 of WTF?! Is Retail really has been something amazing! Theo and Harry conclude the debut season with Noah Warren, COO at bespoke British cycle brand Temple Cycles and Rita Jenkins, Head of Partnerships at Shiptheory. Noah talks to us about Temple Cycles's supply chain challenges and in-house manufacturing processes whilst Rita explains how Shipth...

It's finally happened! An episode where Harry and Theo get to talk about wine! In this penultimate episode of season 1, the EZ guys were joined by Laura Riches, co-founder of the innovative boxed wine brand Laylo Wine. Laura talks to us about how they source the wine, their unique box artwork and how they've helped eradicate certain stigmas surrounding boxed wine.

Harry and Theo hit the road again and head to Birmingham where they chat with Absolute Collagen Co-Founder, Darcy Laceby! Darcy talks to us about starting a collagen beauty brand with her mum, the Science behind their products and the challenges associated with being a young female founder of a business.

In this exciting episode of WTF?! Is Retail? Harry and Theo are in London for the final time in 2022! They're joined by Chris Browne, retail expert and former Global Retail Director at Ted Baker. Chris talks to us about how his passion for retail blossomed, some of the biggest challenges he faced whilst growing Ted Baker and his predictions for 2023!