Write Copy that Connects | Online Marketing, Course Creation, Brand Messaging, Copywriting, Email Marketing

Friend... do I have a story for you!  Last week I did something I never thought I could do - push a weighted sled down a 15 yard green turf inside the gym. And let me tell you, it was a real struggle bus. But, as I pushed through the rounds, adding more weight each time, something clicked in my brain. If I could do something like this, then what's stopping me from taking risks in my business?...

Since research shows it takes 6 to 8 touches before a potential client actually purchases from you , then providing lead magnets is a HUGE way to create a touch by your brand and your expertise.  Then when you have their email which allows you to have more interactions with them to build that connection and share what you do and who you are. 📌Are you ready to move forward on creating the right me...

Do you get lost at what to write in our Email Copy so that your subscribers actually open and read your email? If so, you will want to listen to this podcast to learn why you need email marketing in your business to grow, but then what to do when it comes time to write the email. You are going to get my 6 Step Engaging Email framework that I use in my email copy, and continue to have excellent ema...

If you have been in business for any length of time, then you know that the know, like, and trust factor is HUGE in any type of business. In this episode I am going to share my strategy in 6 steps on how to create and share a captivating brand story that allows you to connect with your audience and give them value all at the same time. These steps are straightforward but so impactful to create cap...

Everyone deals with Imposter Syndrome at some point in our lives! The questions are... How are you going to deal with it? Who are you not serving because you don't want to deal with it? Do you have a plan in place when Imposter Syndrome shows up in your business? I answer all of these questions, plus my personal story of how it has impacted my life! No matter what level you are at in your bus...

Standing out online doesn't just mean on social media! As an entrepreneur, we are all looking for ways to stand out from the crowd with our websites, email marketing, and social media. In this podcast, I share with you 3 ways to make sure you stand above the crowd and your ideal client sees who you are, what you stand for, and what you do! These 3 ways will make your ideal client say, "Y...

After you create your personal brand, marketing can be a struggle if you don't avoid these 3 mistakes. In this episode, I help you understand the difference between branding and marketing, along with 3 things that are Must Haves to have effective marketing. Your time is valuable and marketing your brand can get you nowhere, if you happen to be doing any of these things. You have amazing knowl...

Living in such a visual world, the color we choose makes such an impact from the colors we wear to the colors we use to promote our business.  Choosing the right colors can create the right emotions that we want our ideal client to experience when experiencing our brand.  Taking time to be intentional about the colors we chose in our business can make the difference between people scrolling right...

Because your actual logo is only 10% of your brand, and we need to define the other 90% of branding before we ever get to your logo. So today, I am going to share the core of your brand... which is Emotional Branding. This will save you time and lots of brain cells when you are able to identify your own brand emotions. When you are able to define your brands emotions, then your message and design...

Being a successful business women, you can't ever give up! You will fall down, but it's about how you get up and keep moving forward. Entrepreneurial life is HARD work! But when you set your mind to move forward one step at a time, then you will have more success than you ever imagined. Listen to my top 3 ways I push through the hard in business and life, and you can start implementing t...

How do you know if your brand message is connecting with your ideal client?   I share my top 6 ways to know if your brand message is crystal clear to your ideal client. We dive into what exactly is included in your brand message, how it affects your clients decision making, and how to know if your brand needs a makeover. Getting crystal clear on your brand message makes your marketing simple and s...

Welcome to the very first episode of Branding Strategies that Convert podcast! Listen in to learn a little about me, along with how creating a brand is so much more than designing a logo.  Your logo is only 10% of your brand. In each episode, I will cover the other 90% of building your brand, as well as your logo. A brand is the master key in creating connections that will turn your ideal client i...

Are you building an online business and stuck at what to say to your audience? Do you feel like no one is listening to you? Do you stare at a blank screen for hours because you don’t know what the magic formula is to writing copy that connects? And you can’t afford to hire a copywriter to do it for you? Well you’re in the right place! Because I used to be you! I am going to teach you how to connec...