Workbook

Workbook Radio

Arts EN ↓ 98 episodes

Workbook Radio is a podcast for professional artists in the commercial advertising industry. From interviews to panels, Workbook Radio sheds light on what it means to stand out in the ever-changing landscape. Official podcast of the industry-standard WORKBOOK and Workbook.com.

Author

Workbook

Category

Arts

Podcast website

workbookradio.libsyn.com

Latest episode

Jan 12, 2026

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Episodes

Episode 048- Doug Menuez, Part 4: Epiphanies 01.01.2021

In this four part series, I sat down with award winning photographer and director Doug Menuez.   In this final Chapter, Doug gives advice on how to merge your personal work with the work you've been hired to do as well as a creative lesson courtesy of Steve Jobs.

Episode 047- Doug Menuez, Part 3: The Crazy Dream 24.12.2020

Award winning photographer and director Doug Menuez talks about his first foray into music videos and then goes into the heart of FEARLESS GENIUS, a personal project 15 years in the making in which Doug visually archived the innovators whose work changed the world we live in forever.

Episode 046- Doug Menuez, Part 2: Creating during COVID 17.12.2020

In this part 2, Doug Menuez discusses the projects he's been working on during Safer at Home. From music videos to proof of concept, Doug talks about the healing power of art and his optimism in the future of the industry.

Episode 045- Doug Menuez, Part 1: The Human Condition 10.12.2020

In this four part series, we speak with Doug Menuez about his storied career spanning 35 years as a photographer and director.  In this episode, Doug talks about his calling to capture the human condition, how it connects us, and how that's carried him from photojournalism to fashion advertising and beyond.

Episode 044- Community during COVID-19 with Inti St. Clair 03.09.2020

On this episode, Workbook Regional Rep Mary Preussel spoke with Photographer/Director Inti St. Clair on the value of community, and how a chance opportunity during COVID-19 turned into a new business venture.

Episode 043- Brand Creative Manager Lauren Danford 08.08.2020

On this episode, Workbook Regional Rep Mary Preussel sits down with Lauren Danford, Brand Creative Manager at The Richards Group (clients include Sub Zero, Wolf, and Cove). Listen in as they talk about work in the time of COVID and what the future of advertising might look like.

Episode 042- Creative Buyers Answer Artist's Website Questions 09.07.2020

At a pre-COVID event hosted by Workbook Rep Mary Preussel, Art Producer Katie Bunstma and National Photo Agent Quitze Nelson started the evening with audience questions about artist websites. Here landing page do's and don'ts as well as image count tips on this episode of Workbook Radio!

Episode 041- Tim Tadder & Art for Assistants 27.04.2020

On This Special Episode, Workbook Rep Heidi Goverman and Photographer/ Director Tim Tadder discuss ART FOR ASSISTANTS, an initiative that was created to answer to a need and has turned into a community of art and support.    For more information on Art For Assistants, please visit our Newsroom at workbook.com . You can also search the phrase "Art for Assistants" on GoFundMe.com . Special thanks to...

Episode 040- Soft White Underbelly with Mark Laita, Part 4 31.03.2020

In this extended episode, we wrap up with Mark Laita and his discussion of his personal project  Soft White Underbelly. He reflects on how this project has revitalized his photography, and offers advice for other artists pursing personal work. For more on  Soft White Underbelly , click here. 

Episode 039- Soft White Underbelly with Mark Laita, Part 3 13.03.2020

On this episode, Mark Laita talks about the evolution of his project's success Soft White Underbelly on YouTube, and what makes a platform like Patreon so appealing. For more of Soft White Underbelly on YouTube, click here. For more info on its Patreon, click here.

Episode 038- Soft White Underbelly with Mark Laita, Part 2 28.02.2020

On this episode, WBR Producer Jacqueline Lopez and Workbook Photographer Mark Laita discuss the personal impact of  Soft White Underbelly , as well as the help and hurt of social media. TRIGGER WARNING: THIS INTERVIEW CONTAINS SUBJECT MATERIAL THAT MAY NOT BE SUITABLE FOR ALL AUDIENCES. LISTENER DISCRETION IS ADVISED.

Episode 037- Soft White Underbelly with Mark Laita, Part 1 13.02.2020

Workbook Radio producer Jacqueline Lopez spoke with Workbook Photographer Mark Laita about his personal project ten years in making that is now taking social media by storm. In this part one of four, they discuss the origins of Soft White Underbelly , a video series honoring those we often look past.    TRIGGER WARNING: THIS INTERVIEW CONTAINS SUBJECT MATERIAL THAT MAY NOT BE SUITABLE FOR ALL AUDI...

Episode 036- Daniel Bedell & Gregory Manchess 23.01.2020

Photographer/podcaster Daniel Bedell strikes up and insightful conversation with award-winning illustrator Greg Manchess. 

Episode 035- Creative Buyers talk Social Media 23.12.2019

Gain valuable insight about social media from Creative Producer Ron Beinner, Visual Lead Anna Dickson, Sr. Art Producer Brian Gibson, Art Producer Jen Lamping. Moderated by Workbook rep Heidi Goverman.

Episode 034- Creative Buyers on Website and Emails 28.11.2019

We're back in Palm Springs with Workbook's Heidi Goverman. In her latest panel, Heidi discusses websites and emails with Creative Producer Ron Beinner, Visual Lead Anna Dickson, Sr. Art Producer Brian Gibson, and Art Producer Jen Lamping.

Episode 033- Daniel Bedell & Todd Miller 11.11.2019

On this episode, we're introduced to an ongoing series called 'Quick Question' with photographer/podcaster Daniel Bedell.  In this first installment, Daniel talks with Todd Miller, Chief Creative Officer of the Experian in-house agency The Cooler, about what Todd looks for in an artist and how to stand out with your mailers. 

Episode 032- Kirsten Ulve, Part 2 25.10.2019

On this episode, Social Media Director Thomas James talks to Kirsten about her work in textiles, finding inspiration, things she's working on and dream projects.

Episode 031- Kirsten Ulve, Part 1 10.10.2019

Workbook Social Media Director Thomas James interviews illustration and animation artist Kirsten Ulve.  Kirsten, whose work graces the cover of our 2019 Fall Illustration Workbook, talks about her 'style bubble,' her humble beginnings, and caricature work.

Episode 030- Standing Out In a Saturated Market: Artist Edition, Part 4 27.09.2019

Workbook Rep Heidi Goverman talks with commercial photographers Shelly Waldman, Nathalie Gordon, Zach Anderson, and Jason Elias about how they use social media to benefit their business. 

Episode 029- Standing Out In a Saturated Market: Artist Edition, Part 3 12.09.2019

On this episode we're talking promo mailers and emails. Find out what photographers Shelly Waldman, Jason Elias, Nathalie Gordon, and Zach Anderson have to say on how much is too much, subject lines, and how to include mentioning motion!

Episode 028- Standing Out In a Saturated Market: Artist Edition, Part 2 30.08.2019

On this episode, Workbook regional rep Heidi Goverman talks to commercial photographers Zach Anderson, Jason Elias, Nathalie Gordon, and Shelly Waldman, about casual networking and social media.

Episode 027- Standing Out In a Saturated Market: Artist Edition, Part 1 15.08.2019

Photographers Nathalie Gordon, Shelly Waldman, Jason Elias, and Zach Anderson share their experience with students at Santa Monica College. Learn about website do's and don'ts from the artists themselves on this episode of Workbook Radio!

Episode 026- Daniel Bedell & James Yang, Part 3 02.08.2019

Photographer/podcaster Daniel Bedell wraps up his conversation with illustrator James Yang on this episode of Workbook Radio.  The artists talk business relationships, how James works with his agent, and how to handle client feedback during the creative process. 

Episode 025- Daniel Bedell & James Yang, Part 2 05.07.2019

On this episode of Workbook Radio, podcaster/photographer Daniel Bedell talks origin story and beyond with illustrator James Yang. James dives into what got him into illustration, what got him down the editorial route, and how he takes on marketing and social.

Episode 024- Daniel Bedell & James Yang, Part 1 25.06.2019

An interesting conversation begins as lifestyle photographer Daniel Bedell talks creative voice and starting out with editorial illustrator James Yang.  See what parallels and differences unfold on this episode of Workbook Radio!

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