Women in Brand

Girlhood is thriving, and Rachel Lowenstein is at the centre of it. But what is girl culture, and why should brands take it more seriously? Rachel is a leading independent cultural strategist, speaker, and content creator. She helps people and brands understand girls - educating hundreds of thousands of online followers, and advising leading brands like Dove, Nike, Google, Meta, and UN Women. She...

What if the secret to successful entrepreneurship is more than just who you know... but who you could be? In this episode of Women in Brand, founder, technologist, entrepreneur, and cultural thinker Ngozi Elobuike joins Tami and Victoria to explore how she's built an award-winning career that spans continents, cultures, and disciplines. From aspiring doctor to launching sold-out wine brands, f...

WIB founders Tami and Victoria are joined by cultural strategist, trend forecaster, and writer Anna Pompilio for a conversation about internet culture, algorithmic identity, trend cycles and what it means to build brands in an era of constant perception. Together, they unpack the tension between authenticity and performance, why the internet suddenly feels “boring”, and the growing cultural exhaus...

Based in New Zealand, Grace was the second ever Marketing hire at Tracksuit - and proves why your early hires are the most intrinsic to scaling up effectively. Grace joins Victoria and Tami on the podcast to talk about her career journey in brand marketing, and how a mix of entrepreneurialism and analytical thinking enables her to understand consumer behaviour and drive impactful partnership strat...

Chris Danton, Co-Founder of IN GOOD CO and author of GOOD THINKING , joins co-hosts Victoria and Tami to explore a shift that’s underway for strategists and brand builders: a world where anyone can create - from products and content to entire brand worlds - powered by AI. Chris speaks about the move from control to collaboration, and why brands can't work in siloes if they want to survive. She...

How do you build the brand blueprint for a global entertainment giant like Love Island? Lauren Watson, the Vice President of Brand and Marketing at ITV Studios, joins our hosts Tami and Victoria to share how she's grown some of the UK's best-loved shows into culturally relevant, global brand successes. Lauren looks back on her hands-on experience merging T-Mobile and Orange into EE, working on col...

What's the fundamental difference between brand and branding? How do you grow a direct-to-consumer brand? And what can business leaders do to always stay close to their customer? Suze Dowling is a seasoned brand builder, investor, founder, and DTC operator, with over a decade of experience in creating, growing, investing in, and acquiring brands. Moving across the world to New York via Sydney,...

How do you build authentic worlds for brands using design? What does it take to lead your own studio? And why are cross-cultural influences so important in brand design? In this enlightening conversation, Asmah Mansur-Williams shares her inspirational story into brand design - from following her personal creative passions at a young age to co-founding her own international design practice, The Bla...

How do you shape a career in beauty and fragrance branding? What skills does it take to be a successful leader? And just how much has the beauty industry changed over the past two decades? Hania Flannery joins us in this conversation to answer all things beauty branding. Hania has forged an A-list career in beauty, fragrance, and cosmetics, working for the likes of Sephora, Coty Prestige, and GHD....

What does brand culture look like on either side of the Atlantic? Why can squiggly brand careers help you to be a better strategist? And how do you navigate ethical dilemmas in branding? After entering brand from corporate America, journalism, and even a British rock band, Ellen Kellogg and Mia Clarke first met at agency Blue Dog, and have grown brands together ever since. From Founding maternal w...

What skills best suit working in brand recruitment? How can women build their personal brand to speak to their values? And what does a flexible career actually look like? Madeleine Barnes is Practice Group Head, Digital, Marketing & Creative at Robert Half. Whether you're a candidate looking to make a career move in brand, an employer aiming to build out an impactful team, or interested in a r...

Why is a robust strategy so critical to good branding? What role does AI play when forming a strategy? And why are influencers the next big brand builders? Sandra Habib, New York-based brand strategist, fractional CMO, and executive advisor, joins Tami and Victoria to share the expert lessons of a quant brand strategist. They dive in to a range of topics, including the skills key to a successful c...

Closing out the first season of the Women in Brand podcast, Victoria Montgomery takes to the hot seat in the second of our special Founder episodes. In conversation with Tami, Victoria dives into how she found the world of brand, and the experiences that have helped shape her understanding. She reflects on the values and soft skills that she's honed to approach brand in a unique way, and share...

In this special edition of the podcast, our network's Founder, Tamira Hamden, is in the interview seat. Speaking with Co-Founder Victoria Montgomery, Tami shares her career journey through to Founding Women in Brand. Tami speaks about the greatest influences on her life, career, and mindset as a brand strategist, along with the achievements - and learnings - her experiences have given her. She ref...

From working at the biggest brands like Disney, Warner Bros., and PUMA, to founding her own platform and community Unmtchd, Oana Leonte is the ultimate expert on building brands with a lasting legacy. In this episode of the Women in Brand podcast, hosts Victoria and Tami sit down with Oana to discuss her journey into brand and marketing, her personal learnings as an executive brand leader, and the...

In this episode of the Women in Brand Podcast, hosts Tami and Victoria are joined by Silvia Matias. An award-winning Independent Designer, NON-OFF Studio Founder, and Creative Director, Silvia has achieved a celebrated career in design that's taken her across Europe and enabled her to collaborate with the very best in brand design. Silvia speaks candidly about the influences that have defined her...

For fans of The Brand Education Podcast, we have a treat of an episode sitting its host, Zeenat Fayaz, in the interviewer hotseat. Zeenat established her brand consultancy for the higher education sector 6 years ago, where she is now Director of Brand Strategy and partners with renowned HE institutions around the world - listening to their needs and guiding them to achieve growth through strategic...

Women in Brand x Mimi Hayton Mimi has excelled in a varied education and professional career - from architecture and design, to management consultancy and going freelance, founding Marquess Studio. In this episode, Mimi walks us through her career experiences, reflecting on what has motivated her to pursue the right job for her, and how switching up your career can feel daunting, but so rewarding....