Eleanor Beaton
Woman Owned: The Growth Podcast for Women Entrepreneurs
Get inspired as Eleanor shares transparent insights about her own journey bootstrapping a media and coaching company from a $5K business loan to millions in revenue. A practical business and leadership podcast for the established woman entrepreneur who wants to go from good to great. Woman Owned brings you case-study style interviews where leading entrepreneurs and CEOs share detailed breakdowns of specific growth strategies, how they implemented them and the financial results. Host Eleanor Beaton goes beyond pop psychology and woo to deliver hard-hitting insights on how social conditioning im...
Author
Eleanor Beaton
Category
Podcast website
Latest episode
Jul 7, 2026
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Episodes
EP448: How to Convince Your 1:1 Clients To Buy Your Group Programs 30.03.2021 33:53
When I had my first company, I was the only asset. So when I stopped working, the money stopped, and my business was left vulnerable. As a female entrepreneur, if you find yourself in a similar position, then take a step back to evaluate your strategy and get ready to do something about it! After I made this mistake in my first business, I decided never to make the same mistake again and to educat...
EP447: Build Your CEO Confidence with Alex Davidson 23.03.2021 58:09
Are you confident in yourself as the CEO of your business? Most women entrepreneurs think they need nonstop leads, cash in the bank account, and the dream team to have confidence in themselves as CEOs. Actually, the opposite is true. When I talk about CEO confidence, I immediately think about my guest in today's show. Alex Davidson is the CEO and Managing Director of Davidson London, and she's one...
EP446: A Marketing Lesson from the Youngest Self-Made Female Billionaire in History 16.03.2021 22:45
When Whitney Wolfe Herd left Tinder (after suing them for sexual harassment), she knew she had the skills, experience, and drive to building something great. She went on to create Bumble and soon, at the age of 31, became the youngest self-made female billionaire in history. I believe that success leaves clues. So I dissected her story to bring out the single most lucrative, most valuable nugget t...
EP445: Don't Build a Business, Build a World 09.03.2021 42:36
Queens of business know that we are not actually building a business, we are building a world. And this mindset is so critical when it comes to creating a Jewel Business, one that uses the 30-30-30 concept we talked about last week to garner more CIA. We coach our clients on developing this mindset so they can stop waiting for permission and finally step up and lead. Do you want to be a minion in...
EP444: What Is a Jewel Business? 02.03.2021 39:14
After doing thousands of interviews with women entrepreneurs around the world and over a decade of research, I've developed a model unlike anything else out there: the Jewel Business Model. This model attempts to bring a harmonious answer to the question, what do we as women entrepreneurs really want? Most business models leave something to be desired for women. They focus solely on profitability...
EP443: Calendar Control 23.02.2021 41:03
Your time is the most precious asset you have, but the way you're managing it may actually be making you squander your most precious resource. When you stop trying to manage your time and instead adopt the tools I'm sharing with you today, you won't have to manage your time because you'll have plenty of it. Now, you may be shocked to hear that I'm not going to be teaching you how to "manage" your...
EP442: Grow Your Business with Virtual Roundtables: Social Selling Part 2 with Eva Jannotta 16.02.2021 58:40
We're diving into part two of my social selling series, this time with a brilliant client of mine, Eva Jannotta. Eva has developed a unique method of social selling that has been so successful at increasing her cash, autonomy and influence; I just knew I had to have her on to share it with all of you. Eva and I met when she attended a retreat I was hosting, and since then we've worked together in...
EP441: How to Leverage Social Selling in Your Business 09.02.2021 39:51
Social selling is one of the hottest trends shaping modern sales. And like any trend, there is guaranteed to be tons of hype, jargon, and nonsense flooding the marketplace. Well, fear not, ladies, because we're going to be cutting through all that jargon today. I don't always hop on the trend bandwagon, but social selling is something I see tremendous value in and have had tons of success with in...
EP440: The 7 Figure Service Business Ecosystem Part 2: 3 Phases of Growing a PPAM Business 02.02.2021 15:53
Last week , I dove into the core of what we teach in our business accelerator program: PPAM. The Premium Priced Ascension Model is an ecosystem that enables you to skyrocket your CIA and your freedom. Today, we're expanding on the information we shared in part one to give you an even better idea of how to build a successful service-based business. When you start creating your PPAM business, there...
EP439: The 7 Figure Service Business Ecosystem Part 1: What is PPAM? 26.01.2021 21:42
Before I had this coaching business, I had a very successful consulting business for over 10 years. It was great, but I eventually reached a point where I needed to shift mindsets, to stop doing the work, and start building an ecosystem. So many women CEOs are at the same spot I was before I made the change. You know that if you get sick or don't show up, your business doesn't make money. You hav...
EP438: People Don't Read and Other Idiotic Statements 19.01.2021 17:34
The book industry is worth over 25 billion dollars with the average person reading 12 books per year. The average CEO? 60 books per year. With that clear-cut evidence, how is it possible that one of my clients was told "people don't read anymore"? We are living in an age where any idiot with an opinion can share it on the internet whether it is fact-based or not. Critical thinking and discernment...
EP437: Growth Versus Scaling and Why It Matters 12.01.2021 29:10
Contrary to popular belief, growing a business is not the be-all-end-all it's cracked up to be. Now, scaling a business, that's a whole other story. Growth and scale are not the same thing, and using them interchangeably only creates stress and confusion. On a basic level, scaling sets you free and growth creates more problems. I don't know what your mission here on earth is, but I know you have...
EP436: The Confidence Gap for Women Entrepreneurs 05.01.2021 16:08
The research is in: male entrepreneurs tend to be much more confident in themselves as entrepreneurs than women do. Shocking, right? The confidence gap for women entrepreneurs is something I see every day in my work and so today I'm diving into what we can do about it. When I talk about confidence, I'm not talking about general confidence or confidence in the mirror. I'm talking about business bui...
EP435: How Scarcity Mindset Feeds Business Complexity 29.12.2020 28:40
We've made it to the end of the mega year that is 2020 and many of you are thinking about how to make 2021 a growth year. You want to make it a departure, a powerful year, a fun year. Well, the one way to do that is by reducing complexity. Complexity creeps into your life and business in very subtly, sneaky ways. Before you know it, an onboarding process that could be done in 13 steps suddenly tak...
EP434: How to Forge Profitable Partnerships with Ebere Akadiri 22.12.2020 50:58
Finding and cultivating relationships with profitable business partners is one of the most lucrative activities you can do in your business. And quite frankly, it's one of the best rewards. So why is it that so many women waste their time with terrible partnerships? When I see clients waste time on partnerships that aren't fun, productive or profitable, I know what's likely going on. Sometimes, we...
EP433: The Coming "Pent Up Cash" Extravaganza 15.12.2020 19:41
While the hoards have been busy wishing away 2020, arguing over the science of masks and the legitimacy of shutdowns, something truly astounding has been happening before our very eyes. People are saving. Amidst the upheaval caused by COVID-19, the decline of the airline industry and the hotel and hospitality industries, from an economic perspective, what has resulted is fascinating. Households, i...
EP432: What Elite Personal Brands Have in Common 08.12.2020 31:18
You know you are supposed to have a strong personal brand, but what does that even mean? And more importantly, how do you evolve your personal brand as you grow and as your company grows? There is a lot of confusion and overcomplication around marketing from your personal brand or from your company brand. Which voice should you use, and how do you separate them? I'm going to address this confusio...
EP431: The Most Overlooked Aspect of Your 2021 Planning 01.12.2020 18:04
Are you gearing up to make your 2021 business plan? If you're a listener of this show, you probably enjoy planning to some extent, which is a really good thing. Studies show that businesses with a plan in place grow up to 30% faster than businesses that don't. While having a plan is great, in all my years of working with entrepreneurs I noticed that a lot of what's in our plans is ineffective. Yo...
EP430: Mouthy, Outspoken, Rich with Susan Hyatt 24.11.2020 47:48
I am so excited to share my conversation with my fabulous guest with you all today. She's mouthy, she's outspoken, and yes, she is rich. She's one of my earliest coaching mentors who showed me how fun can be a powerful leadership and growth tool. Susan Hyatt is a master certified coach, bestselling author, podcast host, CEO of 3 companies, and a self-made millionaire. Not only is she an amazing ex...
EP429: 15 Minutes of Grit 17.11.2020 18:16
Do you know the exact activities you need to do to produce revenue in your business? For most founders and entrepreneurs, there is seriously just one or two core activities that you do to make money. But, I know that many of you wouldn't be able to tell me what those activities are. Queen-pires can be forged in just 15 minutes of grit every day. Sure, it's been hard to live through 2020 and we're...
EP428: The Power of Association with Corey Poirier 10.11.2020 49:56
Are you leveraging the power of association when it comes to building your influence and extending the power of your brand? If you're not, you should be. And in this episode, my guest is going to show us just how powerful association can be for building and positioning your business. Corey Poirier is an author, public speaking coach, and multiple-time TEDx speaker who has presented to hundreds of...
EP427: Why I Won't Shake My Booty for Mark Zuckerberg 03.11.2020 19:21
Have you noticed all the dancing and pointing on Instagram reels lately? Women are dancing and pointing and the algorithms are loving it, which is why so many smart marketers whom I adore are doing it. It works. However, I won't be dancing and pointing any time soon. Cooperating with and leveraging the power of what's working right now, especially on major social media platforms, is really smart a...
EP426: Are You Sending THIS Subliminal Message to Your Market? 27.10.2020 20:14
There are things you say and then there are the messages you send . These are not always the same thing. You could be sending potentially damaging subliminal messages to your audience if you aren't conscious of this one thing: consistency. Now, I know, consistency is about as glamorous as oatmeal. But, it's not only crucial for building your business, but it seriously impacts the message you send...
EP425: Buyer Discipline 20.10.2020 20:08
Have you ever noticed how people are always willing to listen to experts, but they only buy from leaders? Experts have a way of complicating things whereas leaders bring a sense of clarity and order. And we all know that the confused mind can't buy. How do you position yourself as a leader in the mind of your prospect? Many of us are experts in our fields, but if you want to move into leader statu...
EP424: Problem Discipline 13.10.2020 15:31
Overwhelm is very real. It invades every corner of our lives and businesses, and it truly is the modern-day scourge. Overwhelm robs our time, wreaks havoc on our productivity, and it kills our sales results. Why do we get overwhelmed in our businesses? Tons of different reasons, but today I'm going to focus on one that strikes a startling resemblance to my beauty regime during lockdown: not havin...
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