Woman of Influence

In this week’s episode, I sit down with Ali Grant! Ali runs one of the most successful communications agencies in the industry and they represent both brands AND influencers in the fashion, beauty, and lifestyle space. With 6+ years and 30+ employees, it’s safe to say they’re doing something right. Ali was kind enough to share a bunch of really simple, tactical tips for both brands and influencers...

In today’s show, we’re talking all about giveaways. But not just because they’re a great way to treat your community. They can also be a major GROWTH HACK. There’s just one thing: you've gotta do them right. I’m sharing exactly how to do them correctly (legally, for growth, etc.), and this show can’t be missed! For exclusive content surrounding this and all podcast episodes, sign up for our amazin...

In today’s show, I’m blending two things I’m pretty darn good at…. PR & Influence … and I couldn’t be more excited! Today, I’m sharing the 5 PR Tips Every Blogger Should Be Using (But Most Aren't!). Grab your notepad, a cup of coffee, and tune in to get the secret sauce!  Links to things I think you might be interested in that were mentioned in the podcast episode: Influencer Podcast Facebook Comm...

This week we’re mixing PR and the influencer world! Specifically, we’re covering when it’s time to hire PR as an influencer, what a publicist can/can’t do for your business, the different angles of PR in the influencer landscape - and best of all, 8 questions to ask yourself before spending ANY sort of cash on PR. Get ready to learn a lot and likely save yourself some money as I combine my two gre...

In this week’s episode of The Influencer Podcast, I chat with the hilarious and stylish Kathleen Barnes from CarrieBradshawLied.com. She has one of the most engaged followings on Instagram and has set herself apart from the fashion blogger saturation. She shares how she’s done that, scaled her business, and used her unique strengths to succeed in today’s show! For exclusive content surrounding thi...

Is Instagram the new blog? Are blogs even relevant in 2018’s influencer landscape? Is not having a blog a big mistake? Well, I’m glad you asked! Because that’s exactly what I’m talking about in this week’s show. Today we’ll dive into 4 ways you can grow an online business (and be an influencer) without a blog & what marketers are looking for in an influencer. But! Is the no-blog life the way to li...

When you’re multi-passionate, it can get hairy fast. And this, my friend, is a struggle that I’m intimately familiar with. I used to feel like a total psycho trying to narrow my decisions down. Until I figured out the two frameworks that helped me get out of the grey zone of indecision and move ahead as a multi-passionate entrepreneur with clarity and purpose! And guest what? I’m spilling those 2...

Did you know your lack of growth has nothing to do with your visuals, your current following OR your strategy? That’s right! It actually has everything to do with your words. From trigger words that will boost the connection with your audience and how to cultivate your own - to the steps to making content truly yours, we’re chatting about it all in today’s 1:1 show! I’m also spilling the questions...

If you’ve ever heard of entrepreneurs (like Tim Ferriss) who seem to be running wildly successful businesses all while taking vacation after vacation or pursuing their interests and thought ‘why can’t that be me?’ - then today’s show is right up your alley! And my answer? IT CAN BE! Because I’m sharing the 3 steps you MUST take to obtain freedom in your business! These are the 3 things that have g...

Have you ever stopped and wondered if you’re doing things right when it comes to contracts as an influencer? Or when you actually need one vs. don’t? Well you’re in luck! Christina Scalera is today’s guest, and the girl is FULL of brilliance. An attorney and now CEO of The Contract Shop®, a contract template store for creative entrepreneurs, wedding professionals, and coaches, Christina lists bran...

Today’s show is all about creating and maintaining a streamlined, consistent online presence. From your blog to your social media to your whatever, it’s imperative to clearly show your brand from platform to platform. I’m especially honing in on the tips for consistent social media platforms, and sharing my secrets to getting there - which goes beyond using the same filter, by the way. From tips o...

This week, we’re bringing major girlboss vibes with the one and only Jaclyn Johnson. If you’re a female in the creative space, you’ve likely heard of the uber successful Create & Cultivate Conference and website, which Jaclyn is the CEO of Create & Cultivate. Prior to Create & Cultivate, Jaclyn founded her first company, a creatively-driven marketing, influencer and events agency. And y’all, she w...

Whether you never truly honed in on your brand or are feeling inauthentic to your current one, today’s show is right up your alley. Today’s episode goes into what branding mistakes you might be making (without realizing it), how to define your brand, and the questions to ask if you don’t know where to start. I walk you through the practices that have not only shaped my own brand, but countless inf...

Calling all Instagram users! This is the show for you! Tyler McCall, an Instagram Marketing Specialist, blew me away with his simple yet effective ways to grow on Instagram, and more importantly, how to completely shift your efforts on the app. From Instagram hacks to the one thing that’s changed his business on the app, Tyler lays it all on the table. He talks about the top trend that you might N...

Today’s show is another round of Q+A’s directly from a listener, and we’re talking Instagram and niches. If you’ve ever wondered if your Instagram feed should be curated and dreamy OR if it should be real and more unfiltered, I’m answering that. If you’ve ever wondered whether you should niche down or focus on a few aspects when it comes to your brand, I’m answering that, too! I’m even giving 4 ac...

Alex Michael May is a self- and body-positive influencer who is gracing us with an incredible show about loving yourself all while running a successful influence. And my favorite part about Alex? She’s seen incredible growth over the past couple years by doing one thing: being her authentic self. In today’s episode, Alex shares how she’s overcome playing small, learned to love herself, and built a...

Today’s show is a simple map getting you to a strong, unique, streamlined PERSONAL BRAND - and more specifically, the 5 Steps to Building a Personal Brand. Yep, just five is all it takes - and it’s something you can get started on right after you tune in. Come learn the changes to make to your social media accounts, how to the smart network way, and how to build a killer brand along the way. Inc.c...

I’m coming at you 1:1 in this week’s episode for an intimate chat on 3 of the failures I’ve experienced as an influencer - and even more important - how I overcame them. We all know that being an influencer comes with a lot of uncharted territory and that there isn’t a magic guide. So, mistakes happen and it’s a huge game of trial and error - at least that’s how it’s been for me! But I will say I’...

In this week’s episode, I’m highlighting an industry trend that can not be missed. More specifically, I’m talking contracts and the trend that’s shifting the influencer industry to be even more legitimate. I’m covering what exactly this means for every side of influence (whether you're an influencer, brand, or agency), what you should be looking for in contracts, and how to start using contracts t...

In a chat about racism in the influence industry, patience, and learning what your values are, today’s episode touches on topics I’ve been hoping to cover for a while. And to help me dive into those topics, we have the warm and talented Arian Simone from Fearless Magazine. From living in her car to working with entertainment elites like Disney and Lil Wayne to running the Fearless Conference, a pl...

In this week’s Influencer Insights episode, I’m spilling the secrets to productivity and sharing exactly how you can reach your most productive state by simply utilizing the right resources. It’s true - there are certain apps and programs that have completely transformed my levels of productivity! And today, you get that entire list. A list that I’ve been building throughout my entire career as an...

Trying to stay relevant on a saturated platform? Feel like you’re a creative who doesn’t know anything about business in the influencer world? Curious how to grow and stay authentic as the stakes get higher? Well then, this is the show for you! With over 8 years as a YouTuber, nearly 800K subscribers, and videos with millions of views, Carly Cristman has a lot to share with us today, and y’all, th...

Curious about how I spend my days as an influencer, mom, wife, and business gal? In today’s episode of Influencer Insights, I’m sharing just that! I take you behind the scenes from sun up to sun down, and share exactly how I went from working 12 hour days to only being in my office for 6. It might sound impossible, but let me tell you firsthand, it’s not! With a few simple productivity hacks and o...

If you’ve ever thought about taking the jump from corporate America to your side hustle full time, grab those headphones! In today’s show, the lovely Amanda Boleyn from the She Did It Her Way site, podcast, and summit is joining in for an epic dose of advice. From talking about the right time to leave a stable job, to the pressures of entrepreneur life, to serving your community as a freelancer -...

Looking to plan a relaxing summer all while progressing your business? Hey, me too! And that’s exactly what we’re chatting about today. Using the SMART criteria, I develop goals that are Specific, Measurable, Achievable, Relevant, and Time bound - they’re SMART! In today’s episode of Influencer Insights, I’m sharing exactly what a SMART goal looks like, and even better, I’m providing a FREE goal s...