Woman of Influence

WHAT YOU’LL LEARN: Today’s episode is all about gratitude: why it matters and how to cultivate it each and every day. Not only is gratitude good for our own mental well-being, it can actually improve our relationships and physical wellness too. That’s why I’m sharing a simple gratitude exercise you can use to stay focused on the positive and feel accomplished throughout the day. And it only takes...

WHAT YOU’LL LEARN: A common question among new influencers is: “How big of a following do I need before I’m considered an influencer?” Numbers make it easy to qualify success but engagement is what really matters when it comes to influence. On this week’s episode, I’m sharing five key ingredients to get your voice heard, cultivate your tribe, consistently engage, and establish success as an influe...

WHAT YOU’LL LEARN: If you want to learn how to approach virality as a strategy, run you business on autopilot, and overcome limiting beliefs and create a joy-filled business and life, then you’re going to love today’s episode. Today I’m chatting with The Purpose Show's Allie Casazza who built a super-successful 7-figure business that allows her to work just 15 hours each week while helping mothers...

WHAT YOU’LL LEARN: On today’s episode, lip expert Sara Happ shares her journey from a failed Google search for “lip scrub” to a multi-product lip product empire, including what it takes to create something that literally does not exist yet. We also chat about pinpointing your passion, overcoming adversity, the importance of building relationships, and much more. Whether you have a beauty product y...

WHAT YOU’LL LEARN: When I asked my community, “what’s the #1 challenge you face as a social media influencer,” the most common answer was monetizing. It makes sense! You invest a lot of time and energy into your online presence and want to see a return on that investment. So on this week’s episode, I’m sharing a simple three step system to monetize your Instagram influence. You’ll walk away with p...

WHAT YOU’LL LEARN: From the very beginning, I knew I wanted this podcast to be about more than the latest influencer and social media trends. If you’ve been tuning in for a while, you know I’m a huge proponent of building a sustainable and profitable business around your own products, services, and platforms. That’s why I’m excited for today’s guest, Julia Engel of Gal Meets Glam. Julia went from...

WHAT YOU’LL LEARN: Today I’m sharing the four most common fears I hear from influencers and bloggers when it comes to pitching themselves, plus tips to help you overcome those fears and score great brand deals, collaborations, and media placements. I’m talking about how to handle criticism and rejection, ask for support, follow up with reps, and trust yourself. If you’ve ever hesitated to hit “sen...

WHAT YOU’LL LEARN: One of the most common questions I hear from influencers is, “how do I get more followers?” While having followers is important for growing your social media, it’s even more important to have engaged followers. To cultivate an authentic, engaged, and loyal tribe, you must have consistency, visual messaging, and conversations that serve your audience. Today, I’m sharing 10 tips t...

WHAT YOU’LL LEARN: On today’s episode, Lo Bosworth shares her personal journey as an influencer and how it led to the launch of her own company, Love Wellness, which provides women with natural and safe personal care products while creating a more proactive self-care culture. As someone who’s been part of the influencer space since before it even officially existed, Lo knows what it takes to creat...

WHAT YOU’LL LEARN: Today’s episode is all about determining your purpose and creating a fulfilling long-term career for yourself. And I can’t think of a better person to talk to about purposeful creation than Jules Hunt, the wellness entrepreneur and blogger behind Om & The City. Since starting her blog five years ago, Jules has seen huge success working with brands like Athleta, Lululemon, and Ad...

WHAT YOU’LL LEARN: Bloggers are always searching for ways to maximize their exposure as quickly as possible. However, instant gratification doesn’t necessarily lead to long-term success. Today, I’m sharing 5 simple strategies you can use to authentically grow your online presence, connect with your audience, and grow your blog into the thriving business you’ve always wanted it to be.   For exclusi...

WHAT YOU’LL LEARN: On today’s show, Elizabeth Rider is sharing her expert insights into what it takes to turn your blog into a thriving business. Since she started blogging almost 10 years ago, Elizabeth has successfully created a multi-passionate business as an online health coach, blogger, TV show host, author, speaker, and educator. Tune in to learn all about how she diversifies her income, cre...

WHAT YOU’LL LEARN: In this week’s episode of The Influencer Podcast, I talk with two of my former consulting clients about what it takes to launch a successful influencer product. Seeing an opportunity in the eyewear industry, Anna and Julie Reinberg decided to design their own line of original sunglasses, Gem+Elli. By combining unique designs with in-person relationships, influencer marketing str...

WHAT YOU’LL LEARN: In this week’s episode, I’m sharing how I schedule my days and content to stay focused on long-term growth goals. By prioritizing and organizing, I’ve been able to cut my work hours in half and increase my traffic by 65%. Tune in to find out exactly how I did it, including my top 4 tips for planning an efficient workday and my social media editorial calendar template!   For excl...

WHAT YOU’LL LEARN: In this week’s episode of The Influencer Podcast, Jenny Cipoletti of Margo & Me shares how she uses email marketing to connect with her readers, builds trust with brands through transparency, and creates influencer products and services based on her audience. Plus, she answers pressing questions from our listeners!   For exclusive content surrounding this and all podcast episode...

WHAT YOU’LL LEARN: In part 1 of this 2 part episode series of The Influencer Podcast, I talk with Margo & Me creator Jenny Cipoletti about how to keep an on-trend editorial calendar, engage readers with evergreen blog content, and prioritize the right platforms to increase visibility. Jenny also shares three things every influencer must do to create and grow an online influence. Stay tuned for par...

WHAT YOU’LL LEARN: In this week’s episode, I’m talking all about how I changed my approach to selling on social media for the better by focusing more on my purpose and service – and less on social media metrics. Tune in to find out how to sell yourself on social media, and feel good about it! For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www...

WHAT YOU’LL LEARN: In this week’s episode, co-founders of the Bucketlist Bombshells, Cassie and Shay, share how they built a 6-figure online business and cultivated a thriving community of 40,000 women all while traveling the world. Tune in to hear their advice on starting an online business, developing meaningful mentorships, sustaining an authentic influence, and much more. For exclusive content...

In this week’s episode of The Influencer Podcast, I chat with published author and entrepreneur Dorie Clark about how to mitigate risk by diversifying your income streams and marketing platforms. We also talk about the importance of using content creation, social proof, and network to grow your influence, plus much more! For exclusive content surrounding this and all podcast episodes, sign up for...

In this week’s episode, I’m sharing the 5 strategies that helped me grow my blog traffic by more than 67% in just 4 months -- and how you can achieve the same results by working smarter, not harder. Tune in to find out how you can put these strategies to work for your blog!

In this week’s episode of The Influencer Podcast, I chat with the inspiring and fashionable Sarah Tripp, creator of body positive fashion blog Sassy Red Lipstick. Today, we’re talking about how going viral tripled her following, the most common mistake influencers make and how to avoid it, how to handle body shaming on social media -- and so much more. For exclusive content surrounding this and al...

In this week’s episode, I’m spilling the 5 marketing mistakes I see influencers make over and over. But don’t worry, I’m not just pointing out the mistakes. I’m sharing how to fix them, too! Come listen it for a little marketing assessment and a chance to improve your influence today! For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinfl...

Today’s show is all about learning to confidently put yourself out there - whether in front of media or your own social media channels. It’s about using your voice and feeling good about it! Susie Moore, a media maven, joins us to spill her secrets on all things media when it comes to being an influencer, so get your notepad ready!

In this week’s episode, I chat with Jen Esquer - a fitness and health Instagram star and Doctor of Physical Therapy. Jen has used such respectable tactics to stick out from the fitness saturation on Instagram, and she credits it to listening to her audience and being authentic. If you're wondering how to do the same for your own influence (or want to hear her mindful tips on getting your booty in...

In this week’s episode, we’re chatting all about meetups. Do they make sense for your brand? What’s the goal? How to execute them - and so much more! Bottom line, it’ll give you clarity on whether one is a good idea or not. And that’s peace of mind we all deserve! For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinfluencerpodcast.com. An...