Wizards of Ecom

Today, I'm riding solo for the reason that an inspiration came to mind that I can't wait to share with you. So here it is, the top 3 levers that impacted my business recently.  These references sure helped our business in a very impactful way as such it gave us clear direction as to manage the structure, personnel, and getting things done strategically. In This Episode: [00:28] Why this topic and...

Every now and then, Amazon changes its policies and guidelines and sellers must do their best the white hat way to comply. But sometimes, even when you have been the most ethical seller in Amazon, you get suspended for whatever reasons you can't figure out. Leslie Hensell of Riverbend Consulting is here with us to share the top reasons why accounts get suspended, when it gets suspended and what ar...

Just like in any other industries, Data visualization is important in Amazon business as it can benefit from data collection and analysis. Collection of data is always a big and important part of the equation. In this episode, Larry Lathrop will have us informed with the correct data we need to do data visualization. With a goal of making it easier to identify patterns and trends of our business,...

Back for the second time on the show, Will Perry and just like his first time, this episode is nothing but juicy content that will have you think and test. A little walk through of the process of running Facebook ads like TV is going to be in and you might wanna note them so stay tuned and get the dibs in this episode. Will is also offering a discount on courses provided on the link below. In This...

Running a business is not a walk in the park. So is partnership. Forming a business partnership is exciting but there are so many things to consider before getting into it. Here's an episode with Dima Kubrak in which he talks about partnership from scratch to selling the business and some tips on giving you the idea if you are getting the right partner and whether you are ready for it. In This Epi...

To our avid listeners, we just hit our 200th episode milestone and we are humbly grateful for it and we hope to share the next 200 more with you. And because it's a special, me and Noemi will have you take a peek behind the curtains of podcasting. Because we owe it to you, we loved for you to see not only the hard work behind each episode but also the love poured into it. Sit back, relax and enjoy...

There's always a back story behind someone's chosen passion. In Carlos' case, it has something to do with a phone call with Fidel Castro. Find out this intriguing story and how it has impacted Carlos' content creation going viral and the rest is history. In this episode, we are also lucky enough to be given a framework walk through on how you would execute a viral contest if you are a newbie in th...

In this episode, our guest Shaun Brandt of oddit.co simplified for us the 3 important elements you should have in your website homepage with regard to effective branding. This and more of the customer journey, all in! In This Episode: [00:28] Welcoming Shaun Brandt on the show, the founder of oddit.co. [02:52] Customer journey and removing friction background of Shaun. [10:39] UX audit and custome...

It takes a lot of research and data about your target audience and competitors but it all boils down to great branding for it to be successful. Branding is more than just the name, logo and the packaging. It must involve psychology and emotions. Everything you need to know about branding is shared in a no holds barred episode with Marknology Founder, Andrew Morgans. Listen and get nuggets of infor...

While wholesaling is not everyone's cup of tea, our guest Stefano Gasperini here is going to convince us why you should consider wholesaling PL brands for profit other than just PL. Tons of tricks he's sharing with us including collaborations with PL brands for more profitable bundling sales. In This Episode: [00:28] Welcoming Stefano Gasperini on the show. [03:26] Selling background. [09:20] Sour...

Today's topic is books. Most specifically, top 3 favorite books of our previous guests from the show. A little background of why I like to feature this topic on this podcast. Books used to be my least favorite topic back in my childhood. But generally, I became fascinated as I grew older that there's so many things you could pick up reading a book like learning from someone else's mistakes and the...

This episode has a ton of value you shouldn't miss. Our guests, Shawn and Seth of Post Purchase Pro and author of the book The Private Label Millionaires Secret dropped all the white hat tips and tricks for growing your email list for Amazon. That's right! Email marketing isn't dead! Find out how they maximized every aspects of email listings for a more successful external traffic. In This Episode...

This episode is a joint episode with my co host Carlos Alvarez and we are happy to share our Amazon journey to everyone. We specifically talked about our Q1 experiences and what we expect and would do on Q2. Please tune in. In This Episode: [01:28] Topic is sum-up of Q1. [03:00] Calos' sum-up of Q1 including extending to Tampa and exiting brands. [05:00] Noemi's sum-up includes opening an agency....

In this episode, I had the honor to have a friend, Amazon and business expert, Marianna Ravitz. Marianna here gives us the opportunity to glimpse into what it's like to manufacture your own brand. Find out if it's hard work or an easy path to take.  In This Episode: [00:39] Welcoming Marianna Ravitz on the show. [05:00] Marianna's businesses. [08:30] How it's like to have supplements as niche? [15...

How to make your Amazon brand or products stand out among 10 million sellers in Amazon? Get all the latest dibs on ranking and SEO, only from the Amazon Man himself, Mark Casey. Mark shares nuggets after nuggets and tips after tips on the best ways to rank and that includes the science behind all the marketing hot and what not. It's the greatest 30 minutes episode you would not wanna miss. In This...

You've built your business successfully, what's next?  There is more to the difference between building a business and building a company aside from just being a legal entity. Are you comfortable taking a month off from your business and running smoothly without you? Do you have an impact on society by helping others? Do you pay yourself a comfortable salary but you are more focused on equity? If...

You don't need a business background to serve and help people. That is what it has been for Michael, the founder of Cartology. Helping sellers have freedom to live their lives with the agency's passion to serve people. Learn what serving meant and look like through an agency's point of view. In This Episode: [00:32] Welcoming Michael Maher on the show. [00:45] Ecom seller to agency owner. What is...

I guarantee you, this episode will blow your mind as it does mine. Testing your TikTok and Facebook ads creatives like an Elite Media Buyer is an episode you must not miss. Will Perry has tons of tips you thought you knew but did not. Level up your testing skills in 4 steps shared in this episode. In This Episode: [01:11] Will Perry on the show. [02:00] The goal of this episode. [03:00] Who is Wil...

Owning a business and killing it definitely needs you to be skilled at it. But what if you aren't business skilled or you lack credentials? Can you still nail a business? Can you nail a PPC? There's probably skills or things that you are good at that will be useful in your PPC, right? Here's an episode where I co-hosted with Michael Erickson Facchin of PPC Den where we discussed non-PPC skills tha...

This is another solo episode and an episode I'm excited about to share an awesome opportunity to attend a private event at product licensing trade show in Vegas. I'm also sharing dibs on Paul Miller's presentation on Product Licensing for FREE and dibs on an invite-only event opportunity happening in Vegas plus a lot of bonus. This is a one of a kind opportunity to differentiate a product from ano...

As promised, here's the 2nd part and continuation of our episode with Izabella Ritz where we tackle Product Research for Amazon FBA in 2022. This episode is nuggets after nuggets that you would not want to miss a second of. Izabella drops pro tips for us all whether you are a newbie or not. So listen in and ready your pens and notepads. In This Episode: [00:20] 2nd Part with Izabella Ritz [00:40]...

According to Steve Jobs, People think focus means saying yes to the thing you've got to focus on. But that's not what it means at all. It means saying no to the hundred other good ideas that there are. Today is a solo and short episode. It'll be just you and me and I'm sharing you 3 opportunities iam saying NO to so I can say yes to my brand's success. Learn the importance of successfully saying n...

Doing product research right with Izabella Ritz. She gave the most straightforward yet extensive tips and tricks to a successful product research every seller shouldn't miss. And because not every product you launch succeeds, she tells us when to stop selling that product and start over a new one using the latest resources and validating data. All you need to do now is sit back, relax and enjoy th...

Today is a solo episode and I'm sharing with you the importance of getting your own premium domain name. Other than building your reputation through the domain, I'm sharing my own thoughts about how worth it to invest in it. As Amazon evolves and the need to have external assets, sites, and its importance increases, the importance of having a premium domain in my opinion is going to significantly...

A goal properly set is halfway reached, but goals can only be reached through a vehicle of a plan. In this episode, we dive deep into effective planning for success. Before you can achieve anything in life, you have to know what you want, decide what's important , set goals and plan to achieve it. All these are part of effective planning including your daily schedule and delegating chores to other...