Whyze Podcast

From selling cybersecurity solutions to leading threat research, Filipi Pires shares his unconventional journey into offensive security. This conversation covers building attack labs to close sales deals, moving across continents for opportunities, and why his missionary background shaped how he approaches teaching cybersecurity today. Trust Networks Podcast by Whyze Labs - Filipi Pires - Faith, R...

From the racetrack to cybersecurity innovation, Luigi Lenguito shares how his Formula Three racing background shaped the predictive AI approach at Bfore AI. This conversation covers the evolution from reactive to predictive security, founder-led marketing strategies, the 80-date Prediction Tour competing with Taylor Swift, and why 100% of customers get promoted within six months. Timestamps:0:00 I...

BlackLake Security’s President, Kirk Jones, sits down with Whyze CEO Alano Vasquez to break down how the Whyze Labs education-led video content program is aligning marketing and sales, warming pipeline, and scaling trust beyond just referrals. Key Topics Covered: -Social video as trust at scale. -Crawl, walk, run content rollout. -People over logos. -Brand to enablement handoff. -Time prioritizati...

From GPS tracking systems in India to leading a CTEM platform in the US, Venu Rao Koyyada's entrepreneurial journey is anything but conventional. In this episode of the Whyze Podcast, Venu shares how Strobes Security evolved from a pentesting consultancy to a comprehensive continuous threat exposure management platform, the challenges of relocating to the US as a founder, and why consolidating...

On the Cyberwhyze "Off Script" Podcast: Suresh Sathyamurthy, CMO at Akeyless, dives deep into why traditional secrets management is breaking down as organizations scale. Static secrets hiding in code and configuration files have become the leading cause of breaches, yet most companies still don't know where these secrets are or how to manage them effectively. And for every human iden...

On this episode of the Off Script Podcast by Cyberwhyze: Steve Soderberg, a Senior Marketing Manager at Lenovo, talks about enterprise video content driving 1600 leads in 30 days, past interactive trade show experiences that drove $30M in revenue, AI-translated expert video content empowering geomarketers, and more. This conversation reveals the exact tactics Fortune 500 companies need to meet buy...

“We don't need more tactics in cybersecurity. We have enough tactics. We need strategy." CyberSynapse founder Dani Woolf joins the Cyberwhyze “Off Script” podcast to dissect why Series B+ companies are hemorrhaging millions on unvalidated growth strategies while their buyers evaluate vendors on completely different criteria. Chapters:00:19 - 01:09 - RSA 2025 conference setting and introductions01:...

Maria Velasquez, co-founder of the Cybersecurity Marketing Society, joins the Cyberwhyze "Off Script" podcast to talk about building a 4,000-member global community from cold LinkedIn DMs to international meetups in Paris and London. Maria shares her transition from corporate marketing to full-time entrepreneurship, discussing the unique challenges of monetizing a free membership communi...

We sat down with Luke Wilwerding, VP of North America Sales at Elo Touch Solutions, for an in-depth conversation about how enterprise Android is revolutionizing commercial retail and hospitality technology. Luke has been with Elo for 20 years and has witnessed every major transformation in the industry. This conversation covers everything from Elo’s pioneering work in enterprise Android over a dec...

In this episode of the Off Script Podcast by Cyberwhyze, Gladdy Von shares how he built a $30M division without traditional credentials, became a top sales performer using marketing principles, then walked away from peak earnings to travel the world solo. Now joining Cyberwhyze, he reveals why most B2B companies have sales and marketing misalignment. What You'll Learn: -Why "sales is a fu...

"Most people think product marketing is just about sales enablement, but in reality, it's about translation—taking technical complexity and turning it into a compelling, human story that actually drives demand." Scott McCollum, Director of Product Marketing at Blue Mantis, joins the Cyberwhyze BrandGen Podcast to break down the art and science of positioning cybersecurity solutions i...

"The biggest problem is just being overwhelmed by everything that comes into it. But today I walked in to a studio that was already put together. I just had to sit down and just talk, and that made it easier for me." - Gabe Gomez on breaking through his own video marketing hesitation after 15+ years in traditional sales. Most sales leaders struggle to transition from traditional outbound methods t...

“Video content allows you to control the tone and excitement of your message. People connect more deeply when they see and hear you, making your message more impactful.” - Tricia Howard on leveraging video to humanize cybersecurity marketing. In this episode of the Cyberwhyze Brand en Podcast, we are joined by Tricia Howard, a top 35 Female Cybersecurity Social Media Influencer and fine arts evang...

“But the moment you go on video, then people actually get a sense of how you hold yourself, the tonality that you use, how you come across, and people actually connect, because we're emotional beings, you're breathing vitality now.” Jamal Ahmed the “King of Data Protection” On the key differentiators on how he grew his linkedin following to over 26,000 unique followers. Most people can’t f...