John Yankanich | Brand Managers

Why Won’t They Do What I Tell Them To Do?

Business EN ↓ 8 episodes

Why Won’t They Do What I Tell Them to Do? is a no-nonsense podcast hosted by John Yankanich, a seasoned business coach and Sales Xceleration advisor, designed for business owners, entrepreneurs, and leaders who are frustrated by teams that don’t seem to follow their lead. Each episode dives into the real challenges of leadership, unpacking why alignment breaks down and how to fix it with practical, actionable strategies. From mastering radical candor to empowering teams through trust and empathy, John and his guests—like Ken King of Serva Health—share raw, real-world insights on driving accoun...

Author

John Yankanich | Brand Managers

Episodes

Stop Telling, Start Inspiring (VIDEO) Video 11.12.2025 37:57

In this episode of Why Won't They Do What I Tell Them To Do?, we sit down with Jue Wong, renowned beauty industry CEO (OLAPLEX, Strivectin, Moroccanoil) to unpack the leadership habits that drive real performance inside high-growth consumer brands. From leading turnarounds to scaling global teams, Jue shares the mindset shifts leaders must make if they want employees to stop waiting for direction...

Stop Telling, Start Inspiring (AUDIO) 11.12.2025 37:57

Why Teams Resist and How to Build Stronger Connections in Business (VIDEO) Video 16.08.2025 36:39

Hey everyone, welcome to another episode of "Why Won't They Do What I Tell Them To Do?" where we dive into the real challenges of leadership and accountability. Today, I'm chatting with Karen Murphy, President of FVM Advertising, about her journey from fresh out of college to running a full-service marketing agency in Philadelphia. We cover everything from applying mom multitasking skills to clien...

Why Teams Resist and How to Build Stronger Connections in Business (AUDIO) 16.08.2025 36:39

Raj Kapur on Bridging Sales and Marketing for Success (VIDEO) Video 12.07.2025 35:10

Hey, folks, John Yankanich here with episode two of Why Won't They Do What I Tell Them to Do? This time, I’m joined by my friend Rajat Kapur, founder and CEO of And Marketing, to dive into his entrepreneurial journey and the power of fractional marketing. Raj shares how he built a business connecting small companies with top-tier marketing talent, surviving the pandemic, and driving millions in gr...

Raj Kapur on Bridging Sales and Marketing for Success (AUDIO) 12.07.2025 34:56

Radical Candor: Leading with Trust and a Patient-First Mission (VIDEO) Video 12.07.2025 37:26

Ever wonder why your team won’t follow your lead, no matter how clear the path seems? In the premiere episode of Why Won’t They Do What I Tell Them to Do?, host John Yankanich sits down with Ken King, Chief Compliance Officer and co-founder of Serva Health, to explore the challenges of leadership, entrepreneurship, and driving change. Ken shares his journey from corporate CEO to founding a patient...

Radical Candor: Leading with Trust and a Patient-First Mission (AUDIO) 12.07.2025 37:26