Amy Jo Martin

Why Not Now? with Amy Jo Martin

Business EN ↓ 353 episodes

You know that thing you've been thinking about doing? Why Not Now? Amy Jo Martin, a New York Times Best-Selling Author and Personal Branding pioneer, created this show because she believes the world will be a better place if more people ask themselves, "Why Not Now?". Each episode you'll hear from Amy Jo herself and a professional Why Notter - guests like Mark Cuban, Jessica Alba, Tony Robbins, Barbara Corcoran, Billy Corgan and more - and learn how they answered the question then took action, so you can too.

Author

Amy Jo Martin

Category

Business

Podcast website

amyjomartin.com

Latest episode

Jun 12, 2026

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Episodes

The Gap Between Knowing and Doing with Jim Kwik (Ep 351) 12.06.2026

The gap between an idea and action is often smaller than we think.   Jim Kwik believes one question can help close it:   "What's the tiniest action you can take today to move closer to your goal?"   In this episode of  Why Not Now? , Amy Jo Martin sits down with brain coach, entrepreneur, founder of Kwik Learning, and New York Times bestselling author Jim Kwik to explore motivation, identity, memo...

Confessions of an AI Optimist: Curiosity & Action Over Fear (Ep 350) 18.05.2026

What if the biggest risk with AI isn't the technology itself, but staying on the sidelines while the world changes around you? In this solo episode of Why Not Now?, forever the technology optimist, Amy Jo Martin challenges the fear-driven narrative surrounding artificial intelligence and offers a more practical, human-centered perspective: AI as a tool for increasing agency, momentum, clarity, and...

Money in the Age of AI: Markets, Mindset & Investing with Lisa Detanna (Ep 349) 12.05.2026

Lisa Detanna has spent decades helping families, founders and executives navigate wealth, markets and uncertainty - and in this episode of the Why Not Now? podcast, she joins Amy Jo Martin for a candid conversation about AI, investing, financial psychology, and what the future of money may actually look like.   As Managing Director and Senior Vice President of Investments at Raymond James, Lisa ha...

Using AI for Stress, Decision-Making & Quality of Life - Amy Jo Martin (Ep 348) 17.04.2026

What happens when you run an AI experiment during a season of real-life stress?   In this solo episode of Why Not Now?, Amy Jo Martin shares an update from Q1 of her year-long AI experiment - right as an unexpected personal challenge introduces sustained emotional and cognitive strain. Instead of pausing, she keeps the experiment running, capturing what AI actually looks like in the middle of it ,...

The AI-Driven Leader: Geoff Woods on Human Skills, Strategy, and the Next Era of Leadership (Ep 347) 13.03.2026

Artificial intelligence is everywhere, but most leaders are still asking the wrong question.   Instead of focusing on tools, Geoff Woods believes the real shift is happening at the leadership level: how we think, how we make decisions, and how teams execute in a world where intelligence is suddenly abundant.   In this episode of Why Not Now?, Amy Jo Martin sits down with Geoff Woods, author of the...

I interviewed my own AI: Amy Jo Martin's Live, Unscripted AI Experiment (Ep 346) 30.01.2026

Have you ever heard a human interview their own AI—live, unscripted, and in real time?   In this groundbreaking episode of the Why Not Now? podcast, Amy Jo Martin flips the script and welcomes a never-before-seen guest: her own ChatGPT AI, trained over years with millions of words of personal data, reflections, physiological metrics, and real-life context. The result is a raw, fascinating conversa...

Quantified Soul: Week 1 Field Notes | Can AI Improve Quality of Life? (Ep 345) 12.01.2026

Can AI improve your quality of life, not just your productivity?   Keynote speaker Amy Jo Martin explores leadership, AI, and human-centered decision-making.  In this solo episode of the Why Not Now? Podcast, Amy shares early field notes from The Reinvention Experiment, a year-long AI self-experiment exploring vitality, clarity, and what it means to live well and lead effectively in an AI-driven w...

Personal Update: My 2026 Experiment (Ep 344) 01.01.2026

What happens when you turn your life into a living laboratory? In this special episode, the host becomes the guest. Amy Jo Martin sits down with Sam Gooder to reveal her next big leap: The Reinvention Experiment, a yearlong, open-source quest to rethink time, wealth, wellbeing, and passion by putting herself inside a data-driven Petri dish. After two decades of entrepreneurial wins, burnout cycles...

Don Yaeger on Michael Jordan's Drive & the 1% Playbook (Ep 343) 30.09.2025

What do elite athletes, top CEOs, and unforgettable teams really have in common? On this week's Why Not Now? with Amy Jo Martin, 12-time New York Times bestselling author and award-winning keynote speaker Don Yaeger pulls back the curtain on how world-class performers think, lead, and compound small wins into big outcomes.   Don shares the spark behind his Corporate Competitor Podcast and the rese...

Swiss Army Strategy: Sam Goodner on Discipline & Doing Business Like Clockwork (Ep 342) 08.09.2025

In this episode of Why Not Now? with Amy Jo Martin, serial entrepreneur and tech leader Sam Goodner reveals how Swiss Army precision shaped his entrepreneurial philosophy, and how a keynote by Amy Jo helped him finally write his new book - "Like Clockwork".   Get your copy here.   Sam's journey spans global adventures, unicorn startups with billion dollar evaluations, and building the #1 Microsoft...

Confidence by Design: Dr. Shaggy on Discipline, Dentistry and Doing Things Differently (Ep 341) 20.08.2025

In this inspiring episode of Why Not Now? with Amy Jo Martin, we meet Dr. Shaggy, Dallas-based cosmetic dentist, entrepreneur and visionary. She is a Renegade in every sense of the word.   Affectionately known as the "Frank Lloyd Wright of Smiles," Dr. Shaggy is redefining what it means to build a brand through purpose, confidence, and function - one smile at a time.   From launching her first den...

Ben Uyeda on Creativity, Risk & Building RESET (Ep 340) 03.08.2025

In this Why Not Now? episode, Amy Jo Martin interviews award-winning architect, designer, and creative entrepreneur Ben Uyeda - on location at his breathtaking Reset Hotel, nestled on 180 acres beside Joshua Tree National Park in Southern California.   Ben shares how he went from filming DIY design videos on YouTube to co-founding one of the most talked-about new eco-conscious hotels in the Califo...

AI That Saves Lives: Amanda Ducach on the Future of Women's Health (Ep 339 Live at SXSW) 24.07.2025

In this special Why Not Now? episode, Amy Jo Martin hands the mic to her AI agent, Renegade Rox, to introduce a live fireside chat with Amanda Ducach, Founder and CEO of Ema - recorded live at the SHE Media CoLab during SXSW 2025. Amanda, a femtech pioneer, built one of the world's first agentic AI platforms for women's health, before ChatGPT made headlines. Amanda shares how Ema uses AI to transf...

From Girlboss to Trust Fund: Sophia Amoruso's Bold New Era (Ep 338) 03.07.2025

What happens when you're on top of the world—and everything changes overnight? In this raw and unfiltered episode of the Why Not Now? podcast, Amy Jo Martin reunites with entrepreneur, author, and cultural force Sophia Amoruso. This is Sophia's second time on the show, nearly a decade after her first appearance.    From founding Nasty Gal and Girlboss to navigating public scrutiny, financial highs...

Be Where Your Feet Are: LIV Golf CEO Scott O'Neil (Ep 337) 26.06.2025

What if your most painful moment could lead to your most meaningful work? In this episode of Why Not Now? , we revisit Amy Jo Martin's conversation with Scott O'Neil - CEO of LIV Golf and former CEO of the Philadelphia 76ers - one of the most raw and riveting conversations in the show's history.   A titan in the sports and entertainment industry, Scott shares how a deeply personal tragedy - the lo...

Mel Robbins: The 5 Second Rule – Stop Overthinking, Start Doing (Ep 336) 12.06.2025

In this episode of Why Not Now? , we revisit Amy Jo's interview with bestselling author, speaker, and global thought leader Mel Robbins - and the conversation is as raw, real, and revelatory as ever. Mel opens up about her incredible journey from burned-out attorney to one of the most booked female speakers in the world. At the heart of her transformation? A single moment at an Oprah Winfrey event...

Scott Galloway - Unfiltered Lessons in Power, Pivoting & Personal Growth (Ep 335) 22.05.2025

In this bold and enlightening episode of Why Not Now? , Amy Jo Martin revisits her candid conversation with NYU professor, bestselling author, and entrepreneur Scott Galloway. Known for his unapologetic take on everything from tech monopolies to personal growth, Scott shares the pivotal "Why Not Now?" moment that led him to walk away from a successful life in San Francisco and start over in New Yo...

The Only Way Out Is Through: Glennon Doyle on Sobriety, Truth and Living Untamed (Ep 334) 15.05.2025

In this powerful re-airing of one of Why Not Now? 's most impactful episodes, Amy Jo Martin sits down with the incomparable Glennon Doyle - author of the #1 New York Times bestseller Untamed , CEO and Founder of Treat Media, and one of today's most vital voices in personal transformation. Glennon opens up about the life-altering "Why Not Now?" moment that began on a cold bathroom floor and led to...

Mixing Science + Soul to Age Less with Renegade Dr. Kenna (Ep 333) 20.03.2025

What happens when a high-achieving doctor and sports chiropractor decides to rewrite the rules of health? Dr Kenna Ducey-Clark, Founder and CEO of HealthStyle by Dr. Kenna, is doing just that.    In this episode, Amy Jo dive's into Dr. Kenna's transformational journey. She spent years working with elite athletes, helping them optimize their performance, but her biggest pivot came when she turned t...

Re-Dream. Do. Repeat. - VP of NBA's Cavs, Georgia Sapounas, shares her Renegade playbook (Ep 332) 07.03.2025

What happens when a world-class athlete, digital innovator, and fearless adventurer decides to pivot? Renegade member Georgia Sapounas, VP of Innovation & Digital at the NBA's Cleveland Cavaliers, did just that and shares her remarkable journey from elite figure skater to leading digital transformation in sports. In this episode, Georgia and Amy Jo go deep fast into the power of surrender, bold de...

Bill Shufelt: Building Athletic Brewing & a Non-Alcoholic Beer Boom (Ep 331) 20.02.2025

Meet Bill Shufelt, the visionary co-founder of Athletic Brewing, who transformed a simple "Why Not Now?" moment into a game-changing movement in the beverage industry. Bill shares his incredible journey of leaving a stable hedge fund career to create a non-alcoholic beer brand that's now leading a cultural shift toward mindful drinking.   In this episode, you'll hear about a pivotal dinner convers...

Amy Jo Martin's Renegade Story: From Trailer Parks to Blazing Trails (Ep 330) 13.02.2025

In this special solo episode, Amy Jo Martin pulls back the curtain on her journey from a small-town girl with big dreams to a trailblazing entrepreneur, author, and founder of Renegade. She shares raw, personal stories of resilience, reinvention, and the power of taking action - right now. From the early days making her mark in professional sports, to building one of the first-ever social media ag...

Jen Batchelor: The Science of Feeling Good & Kin Euphorics (Ep 329) 06.02.2025

What if you could create a movement that redefines how people socialize and unwind, without the downsides? That's exactly what Jen Batchelor, Founder of Kin Euphorics, is doing.   In this episode, Amy Jo uncovers the moment Jen asked herself, Why Not Now? and began to build a revolutionary product within a brand-new category.   From growing up in Saudi Arabia - where her father secretly brewed his...

Dr. Brooke: Regulate Your Nervous System like a Renegade (Ep 328) 20.01.2025

Renegade Member, Dr. Brooke Weinstein, is a neuroscience expert, occupational therapist, and world renowned expert on parenting. She is also an unapologetic advocate for mental health and self-regulation.   On this week's episode, Amy Jo Martin welcomes Dr. Brooke into her home (literally) to go deep fast. Dr. Brooke opens up about a life-changing moment when she decided to reclaim her power amids...

All things Money with Amy Jo Martin as guest on "Getting Rich Together" (Ep 327) 09.12.2024

In this special crossover episode of "Why Not Now?", Amy Jo takes a turn in the guest seat for an enlightening conversation with Syama Bunten, host of the "Getting Rich Together" podcast. Amy Jo shares her inspiring journey from humble beginnings in a trailer park to becoming a trailblazing entrepreneur, bestselling author and champion for women's financial legacy.   You'll learn about Amy Jo's ev...

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