James Walker
What's Hot In Digital
What’s Hot in Digital cuts through the noise to bring you what’s actually working in digital marketing right now. No theory. No tired tactics. Just the real stuff driving results for ambitious brands chasing serious growth.
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Episodes
You’ve Been Measuring Demand Gen Wrong — Until Now 12.04.2025 7:50
Google Ads has just launched a new feature called Platform Comparable Columns. While it might sound technical, it’s a game-changer for anyone running Demand Generation campaigns. In this episode of What’s Hot in Digital , James is joined by WHD’s Senior Google Ads Specialist, Brent Neale, to unpack exactly what this update means, why it matters, and how it can give you a clearer picture of what’s...
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