Triple Whale
Whale Informed by Triple Whale
Welcome to Whale Informed, the show where we don't give business advice but do tell you what's going on in and around ecommerce.
Be sure to visit the podcast's website and support the creator: www.triplewhale.com
Author
Triple Whale
Category
Podcast website
Latest episode
Mar 25, 2024
Where to listen?
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Episodes
EP 40 - Drew Marconi and Adam Kitian On Ecommerce Pricing Strategy 101 28.07.2022 1:12:51
Today's we have a heater of an episode for you. Rabah welcomes Drew Marconi and Adam Kitian, cofounders of Intelligems, to the show. We break down how to use A/B testing to informs pricing, unit economics, and more stuff your *need* to understand to be an effective ecommerce operator in 2022. Incredibly valuable episode! Now, don't forget to... Join 8000+ top marketers and operators, and sub to Wh...
EP 39 - How Marcus Milione Bootstrapped Minted New York & Took Over TikTok 20.07.2022 1:00:42
You've probably seen today's guest on your TikTok FYP at some point. Marcus Milione is founder of Minted New York, a fast growing fashion brand that he's been bootstrapping successfully. He's both a wealth of knowledge and a fantastic human being. And today Rabah got to sit down and dive into his story, how he used TikTok to build affinity for his brand, and his best advice for brands that choose...
EP 38 - Jure Knehtl On How To Build An International Ecommerce Business 13.07.2022 44:56
Today, Rabah welcomes Jure Knehtl to the show. In this episode, we go over the playbook to build an international ecommerce business and expand in markets in new countries. This episode is packed with actionable takeaways for anyone wanting to build an ecom business that operates successfully in multiple countries. Enjoy! Now, don't forget to... Join 8000+ top marketers and operators, and sub to W...
EP 37 - Asher Ismail on How To Raise Capital WITHOUT Giving Up Equity 07.07.2022 58:51
Today, Rabah welcomes Asher Ismail to the show. Asher is co-founder of Uncapped, helping founders get growth capital without interest, equity, warrants or personal guarantees. This episode is mind-blowing, and Asher has a WILD gift for you at the end of the episode. Enjoy! Now, don't forget to... Join 7000+ top marketers and operators, and sub to Whale Maile for in-depth ecom marketing insights gu...
EP 32 - Rob Fraser On Bootstrapping An Ecom Business To 10 Million and Scaling To 100 Million 02.06.2022 1:04:33
Rob is a former pro cyclist and 5x Canadian National Team. He has bootstrapped Outway Socks into a 10 million dollar business and now plans on scaling it up to 100 million dollars. Follow Rob on Twitter: https://twitter.com/robbfraser Join 6000+ top marketers and operators, and sub to Whale Maile for in-depth ecom marketing insights guidance every week right here. Checkout out Triple Whale - https...
EP 029 - Amy Madonia on How To Best Use Data To Grow Your Ecom Business 12.05.2022 54:11
In this episode of You're Not Your ROAS, Rabah sits down with Amy Madonia to go over how to take numbers and turn them into narratives to help grow you ecom business in an effective manner. Follow Amy on Twitter: https://twitter.com/amymadonia Join 5100+ top marketers and operators, and sub to Whale Maile for in-depth ecom marketing insights guidance every week right here. Checkout out Triple Whal...
EP 028 - Olly Hudson Reveals How To Grow Your Ecom Business With TikTok Ads In 2022 05.05.2022 54:11
Olly is spending upwards of $2M per month on TikTok ads for his clients, and today Rabah sits down with him for a crash course. If you're still on the fence about TikTok ads, or just want to scale them more effectively... this is a must listen. Follow Olly on Twitter: https://twitter.com/oliverwhudson Join 5100+ top marketers and operators, and sub to Whale Maile for in-depth ecom marketing insigh...
EP 027 - Taylor Lagace on Turning Your TikTok Influencer Content Into High-Performing Ads 28.04.2022 53:49
In this episode of You're Not Your ROAS, Rabah sits down with Taylor Lagace to go over the incredible power of TikTok and influencer generated content. Massive value in this one - enjoy! Follow Taylor on Twitter: https://twitter.com/TaylorLagace Join 4200+ top marketers and operators, and sub to Whale Maile for in-depth ecom marketing insights guidance every week right here. Checkout out Triple Wh...
EP 26 - Sarah Levinger on Building A Successful Freelancing Business In 2022 20.04.2022 51:58
In this episode of You're Not Your ROAS, we chat with the wonderful Sarah Levinger about how to become a great freelancer in the DTC/ECOM space in 2002. We also dive into the weeds of UGC content creation. It's a great one! Follow Sarah on Twitter: https://twitter.com/SarahLevinger Join 4200+ top marketers and operators, and sub to Whale Maile for in-depth ecom marketing insights guidance every we...
EP 025 - Wes St. Amand On Founding & Scaling A Successful Creative Agency 13.04.2022 47:10
Today Rabah sits down with Wesley St. Amand, founder of Dsrupt, a creative agency. Today Wesley shares some hard earned lessons from the past year of founding and scaling a successful creative agency. If you have similar goals, you'll want to take his advice to hear. Lot's of heat in this episode! Follow Wesley on Twitter: https://twitter.com/wesstaa21 Join 4200+ top marketers and operators, and s...
EP 024 - Savannah Sanchez on Creating High-Converting UGC Ads 06.04.2022 43:38
Today we welcome none other than Savannah Sanchez to the show. Savannah is a TikTok ads expert, and today we'll be laying out the playbook to make UGC ad creatives that convert. Follow Savannah on Twitter: https://twitter.com/social_savannah Join 4200+ top marketers and operators, and sub to Whale Maile for in-depth ecom marketing insights guidance every week right here. Checkout out Triple Whale...
EP 023 - Andrew Youderian On The FUTURE Of DTC 30.03.2022 59:10
Today we welcome none other than Andrew Youderian to the show. Andrew is the founder of eCommerceFuel , a private, vetted community of 7+ figure ecommerce store owners. On this episode, Rabah and Andrew dive into the future of ecommerce - take out your notebooks; this is a good one. Follow Andrew on Twitter: https://twitter.com/youderian Join 4200+ top marketers and operators, and sub to Whale Mai...
EP 022 - Samar Owais On Strategies To Generate More Email Marketing Revenue 23.03.2022 48:20
In this episode, we sit down with the one and only Samar Owais to dive into email marketing and copywriting strategies to increase revenue for your brand. Follow Samar on Twitter - https://twitter.com/samarowais Join 4200+ top marketers and operators, and sub to Whale Maile for in-depth ecom marketing insights guidance every week - https://www.getrevue.co/profile/triplewhale Checkout out Triple Wh...
EP 021 - Charley Tichenor - From Punk Rock Star To Marketing Master 16.03.2022 52:45
Today we welcome DTC Twitter's most polarizing follow, Charley Tichenor to the show. Charley is a wealth a knowledge when it comes to Facebook ads and today we break down why he's bullish on Facebook in 2022 (despite the fear mongering), why CPMs may be overrated, and much more. Be sure to subscribe for new episodes that make you smarter about ecom every single Wednesday. Check out Charley's FB ad...
EP 020 - Kelly Vaughn on Lessons From Building A 7 Figure Agency, Launching a Shopify App, and More 09.03.2022 1:00:13
Today we brought on the fabulous Kelly Vaughn, founder of 7 figure agency Taproom and upcoming Shopify app, Govalo. Kelly shares hard-earned lessons on agency growth that will save you lots of time and frustration on your own journey, as well as what it's like launching a brand new app from the ground up. Get your notebook out - this is a good one! Be sure to subscribe for new episodes that make y...
EP 019 - Customer Experience Masterclass with Eli Weiss 03.03.2022 57:02
Today we brought on none other than customer experience legend, Eli Weiss. Up until just a few days ago, Eli led CX efforts over at OLIPOP. Today we're walking through why you can't afford to ignore CX in 2022, and actionable ways to improve your brand's CX. Be sure to subscribe for new episodes that make you smarter about ecom every single Wednesday. Follow Eli on Twitter - https://twitter.com/el...
EP 018 - The Snow Brothers: From Dentists to DTC Titans 23.02.2022 57:05
In this episode of You're Not Your ROAS we have on the Snow brothers and go over what it's like building out a DTC marketing agency. We also go over the pros and cons of living in Miami, working as dentists as well as the trials and tribulations of start-up life. Be sure to subscribe for new episodes that make you smarter about ecom every single Wednesday. Follow Daniel on Twitter - https://twitte...
EP 017 - Dennis Hegstad on Building & Selling A Successful Shopify App (plus Q&A) 17.02.2022 50:22
Today we have none other than Dennis Hegstad, co-founder of Live Recover, which was recently acquired for a large sum of money. In this episode, Dennis dives deep into what it takes to build a successful app, the acquisition process, and much more. Be sure to subscribe for new episodes that make you smarter about ecom every single Wednesday. Follow Dennis on Twitter - https://twitter.com/dennisheg...
EP 016 - Alex Greifeld on Product-Channel Fit, Building A New Brand From Scratch, and More 10.02.2022 55:21
Today one of our favorite ecom operators, Alex Greifeld, joins us to discuss building product-channel fit, how she would start a new product from scratch, and much much more. This episode is an absolute gold mine of actionable marketing takeaways, so be sure to stick around till the end! Follow Alex on Twitter - https://twitter.com/heyitsalexP Sub to Alex's Newsletter - nobestpractices.co/newslett...
EP015 - Nick Shackelford on his Journey from the LA Galaxy to Building a DTC Empire 04.02.2022 1:02:23
One of my favorite podcasts to date. I am huge Shack Stan and even more after this pod. He talks about his journey from being a professional soccer player to building a DTC Empire. The paths he has taken and the amount he has accomplished is mind boggling. What a human. Follow Shack on Twitter - https://twitter.com/iamshackelford Check out Geekout - https://geekoutevents.io/dubai/ Get Some C...
EP012 - John Coyle on Why Creative Isn't Your Biggest Lever & Usefulness of Mall Kiosks 17.12.2021 51:12
I have my mind blown multiple times on this pod. John goes into the keys to success in marketing. The lessons he took away after working at a Mall Kiosk. How he structures his team. Why creatives might not be your biggest lever and more! Super epic pod. Show Notes: Subscribe to Modern Commerce - https://www.youtube.com/channel/UCyqpYzXY7ZYi9zoTjWHKhOA Check out Structured Agency - ht...
EP011 - Adrienne Barnes on Best Buyer Personas, Marketing & Motherhood 10.12.2021 44:59
Adrienne came with straight heat the whole episode. We explore an array of topics around Marketing, Jobs to Be Done, Best Buyer Personas, and more. We touch on how she works from home, while home schooling her kids. Can we say super woman! If you want to get involved or work with Adrienne check out her site - https://bestbuyerpersona.com/ Or follow her on the bird app at @AdrienneNakhol - https://...
EP010 - Cody Plofker on Managing an 8 Figure A Year Brand, Jet Skiing & More 03.12.2021 36:21
Cody Plofker the Head of Marketing at Jones Road stops by to share his journey from S & C coach to media buying savant. He articulates some macro takeaways on how he structures budget and pontificates on the epicness of jet skiing. The force is strong with this one... *Editor's note: I forget to switch my headphones. There is a little echo in the first couple mins that goes away. Sowwwwy. Won'...
EP009 - Jess Bachman talks NFT Marketing Campaigns, Agency Life & Bag Pipes 19.11.2021 54:01
In this episode, Jess has us laughing all the way to the bank while stuffing our proverbial pockets with amazing strategy and tactical tidbits. From embroidering Nike swooshes, to the father of the infographic and launching a successful agency. This one has it all! Show Notes: Follow Jess on Twitter @HireFireTeam - https://twitter.com/HireFireTeam Work with Fire Team - http://firetea...
EP008 - Ash Melwani on the Perks/Perils of Building A Massive DTC Company & London Food 12.11.2021 45:30
Ash Melwani comes on the pod to drop serious heat. He goes into how he built Obvi into a massive DTC Darling. The product development, the creative process, how he scales his campaigns and his testing structure. Then he has one of my favorite Rapid Fires. Don't want to miss this one! Sign up for Triple Whale - https://triplewhale.com --- Send in a voice message: https://anchor.fm/trytriplewhale/me...
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