Gabriel Bujold, Eric Holland, Zach Roberts

We're Not Marketers

Business EN ↓ 80 episodes

B2B product marketers in SaaS businesses are feeling misunderstood. Struggling to position what they do internally. Colleagues not having one clear idea what they do either. What if there was a better way? This is We're Not Marketers. The new podcast for SaaSy B2B product marketers who want CEO buy-in on what they do. Get the weekly masterclass without the inflated tuition and entry-level requirements, just to get your foot in the door. Stop being overlooked and start listening. Hosted on Ausha. See ausha.co/privacy-policy for more information.

Be sure to visit the podcast's website and support the creator: were-not-marketers.simplecast.com

Author

Gabriel Bujold, Eric Holland, Zach Roberts

Episodes

Why most startup homepages in B2B SaaS suck w/ Anthony Pierri 04.01.2024 33:16

Anthony LinkedIn: https://www.linkedin.com/in/anthonypierri/ FletchPMM Website: https://www.fletchpmm.com/ Fletch Notion Database: https://buy.stripe.com/fZeeYe1tBc2C37y3ct Good Hangs Spotify Timestamps 01:41 - How Anthony predict if a client project will go well 02:21 - Why referrals don't work for FletchPMM 03:41 - Anthony LinkedIn GTM strategy and how they attract clients 06:50 - Are product...

How to be the founding PMM your B2B startup respects w/ Jason Oakley 14.12.2023 34:53

Jason LinkedIn: https://www.linkedin.com/in/oakleyjason/ PMM Files Website: https://pmmfiles.com/ The Productive PMM Website: https://productivepmm.com/ Ready for Launch Course: https://maven.com/course-crew/readyforlaunch Timestamps: 02:08 Are PMMs actually marketers? 03:43 The biggest challenge of founding PMMs at early-stage startups 05:38 How to prioritize to be a more productive PMM 15:34 W...

Sales Enablement: What sellers want from product marketers 07.12.2023 16:46

Most PMMs feel sellers don’t do what they tell ’em. Ears fume after listening to a random customer call recording because a sales rep decided not to stay on message . Sellers feel no different about PMMs. 90% of sales and marketing professionals point to several disconnects across strategy, process, content, and culture. ( LinkedIn, 2020 ). It’s astounding! How can two professions, most focused on...

How to Create Value as a PMM 28.11.2023 10:11

This podcast episode centers around the challenges faced by product marketing managers in conducting their jobs and ensuring their roles are correctly understood in their respective organizations. Our three co-hosts share personal experiences and frustrations, highlighting issues such as being undervalued in strategic processes, difficulty in role definition, job insecurity, and the need for havin...

Trailer - Season 1 17.11.2023 1:09

Launch trailer for the first episode of We're Not Marketers Hosted on Ausha. See ausha.co/privacy-policy for more information.