Andrew Schiffman and Perry Turcotte
Welcome to the Music Lounge Podcast
“Welcome To The Music Lounge” delves into the exclusive world of MTV’s Music Department during the height of Total Request Live. Podcast hosts and former MTV Music Department employees Andrew Schiffman and Perry Turcotte chat with MTV and record label executives, music programmers, VJs, and artists about the Music Lounge on the 25th floor of MTV that would make or break an artist such as Britney Spears, Eminem and Destiny’s Child. It’s a nostalgic journey packed with interviews, insights, and a few juicy secrets from the golden age of music television. youtube.com/@welcometothemusiclounge
Author
Andrew Schiffman and Perry Turcotte
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
How Jason Hirschhorn Changed Music and Media 06.07.2026 1:13:57
In this engaging interview, media executive Jason Hirschhorn shares his journey through the evolution of MTV, digital media, and music industry innovations. Discover behind-the-scenes stories, key moments, and insights into how music and culture have been shaped by media pioneers. Chapters 00:00 Introduction and Guest Introduction 03:01 Jason's Journey to MTV 07:34 Building Digital Synergy at...
Behind the Scenes of TRL with Marta Ravin 04.06.2026 55:39
Join us as Marta Ravin shares behind-the-scenes stories from her time at TRL, Comedy Central, and her current role at Fanatics. Discover how live TV production, celebrity interactions, and evolving media landscapes shape entertainment today. Chapters 00:00 Introduction to the Music Lounge 02:14 Marta Ravin's Early Career and Comedy Central Stories 05:48 Transitioning from Assistant to Producer...
Building a Legacy in Music, Media & Entrepreneurship - An Interview with Rahman Dukes 30.04.2026 1:13:35
In this episode, Rahman Dukes shares his incredible journey through the music industry, media, and entrepreneurship. From collaborating with legendary artists to building digital platforms, he provides insights into the evolving landscape of hip hop culture, media influence, and ownership strategies. Key Topics Covered: The impact of MTV and media on hip hop’s mainstream acceptance Evolution of hi...
How MTV Films Redefined Youth Culture in Cinema with guest David Gale 02.04.2026 58:49
In this in-depth interview, David Gale, former EVP of MTV Films, shares his journey from entertainment law to film production, revealing behind-the-scenes stories of iconic movies like Election, Beavis and Butthead, and Napoleon Dynamite. Discover how MTV's unique culture fostered innovation in film, the challenges of navigating studio relationships, and lessons on brand building and career reinve...
From Reality TV to Marketing Maven: Blair Herter's Journey 05.03.2026 43:55
In this engaging conversation, Blair Herter, SVP Gaming Agency Services - Global at Dentsu shares his journey from a small town in Louisiana to becoming a prominent figure in the entertainment industry, particularly through his experiences with MTV and G4. He reflects on the transformative impact of his time on 'Road Rules', the evolution of content creation at MTV.com, and the rise of gam...
The Evolution of Music Awards: Grammys and Beyond with Justin Tyme Prager 29.01.2026 51:31
In this episode of the podcast, hosts Andrew Schiffman and Perry Turcotte welcome music expert Justin Tyme Prager to discuss the upcoming Grammy Awards and the evolving landscape of music award shows. The conversation kicks off with a light-hearted introduction before diving into the significance of the Grammys and MTV awards, particularly how they have adapted to attract younger audiences. Justin...
From Chaos to Creativity: David Cohn's MTV Story 15.01.2026 49:01
In this episode of the Music Lounge, hosts Andrew Schiffman and Perry Turcotte welcome David Cohn, former EVP and GM of MTV2, Hits, and Jams at MTV. The conversation delves into David's journey at MTV, starting at the age of 23, and his experiences during the early days of the channel. David shares insights into the culture at MTV, the challenges and successes of launching MTV2, and the evolut...
Tom Freston shares his journey from MTV to philanthropy. 11.12.2025 55:48
In this engaging conversation, Tom Freston, former CEO of MTV Networks, shares his journey from the early days of MTV to his current philanthropic efforts. He discusses the challenges and triumphs of launching MTV, the importance of creativity in building a unique culture, and the impact of music on society. Freston reflects on memorable moments from his career, the evolution of MTV's programm...
From MTV to Modern Media: A Journey with Paul DeBenedittis 04.12.2025 1:07:40
In this engaging conversation, Andrew Schiffman and Perry Turcotte interview Paul Debenedittis, a former executive at MTV, discussing his journey in the media industry, the evolution of MTV's programming, and the importance of mentorship and emotional intelligence in the workplace. Paul shares insights on the shift from music videos to broader content strategies, the significance of creative r...
The Unbreakable Work Family 13.11.2025 41:57
The conversation explores the deep connections formed in a work environment, highlighting how intense collaboration can lead to familial bonds among colleagues. It also touches on the surprising shift in social dynamics when transitioning to different work cultures, where after-work socializing is not the norm.
The Legacy of Warped Tour: A Conversation with Kevin Lyman 30.10.2025 58:59
Summary In this engaging conversation, Kevin Lyman, the founder of the Warped Tour, shares insights into the evolution of music festivals, the influence of MTV, and the importance of branding in the music industry. He reflects on the diverse lineup of artists that have graced the Warped Tour stage, the significance of audience engagement, and the lasting impact of the festival on music culture. Ly...
The Golden Era of MTV: A Conversation with Salli Frattini 23.10.2025 59:58
Summary In this engaging conversation, Salli Frattini, former SVP executive producer at MTV, shares her journey through the golden era of the network, reflecting on iconic moments, the evolution of programming, and the challenges of live production. From her early career in Olympic programming to her pivotal role in shaping MTV's identity, Salli discusses the importance of relationships in the...
The Evolution of Music Supervision with Ricki Askin 16.10.2025 58:55
In this engaging conversation, Andrew Schiffman and Perry Turcotte discuss the evolution of the music industry with guest Ricki Askin, a former music supervisor at MTV. They explore the impact of social media on music discovery, the changing landscape of artist relationships, and the role of labels in artist development. Ricki shares her journey from the temp pool at MTV to her experiences at Vice...
Navigating Careers in the Entertainment Industry 09.10.2025 52:09
Summary In this episode of the Music Lounge, hosts Andrew Schiffman, Susan Natoli, and Perry Turcotte discuss their career paths leading to MTV, the evolution of media and marketing, and the challenges of navigating the music industry today. They reflect on the changing landscape of job opportunities, the impact of streaming services, and the future of integrated marketing. Personal anecdotes and...
Amy Pascale: Rise of Boy Bands 02.10.2025 53:14
In this episode of the Music Lounge, hosts Andrew Schiffman and Perry Turcotte welcome guest Amy Pascal to discuss the evolution of music festivals like Coachella, the rise of boy bands, and the significant impact of TRL on pop culture. They delve into the phenomenon of N'Sync, exploring their breakthrough album 'No Strings Attached' and the dynamics of boy bands in the music industry....
Tim Rosta: From LifeBeat to MTV's Marketing Maestro 25.09.2025 56:57
In this engaging conversation, Tim Rosta shares his journey through the music industry, from his early days with LifeBeat, an organization dedicated to AIDS awareness, to his influential role at MTV as SVP of Integrated Marketing. He discusses the nostalgia surrounding music festivals, the challenges of securing sponsorships, and the importance of building relationships with artists. Tim reflects...
From MTV to 300 Studios: Nolan Baynes' Story 18.09.2025 1:02:58
In this engaging conversation, Nolan Baynes shares his journey from the music industry to his current role at 300 Studios, reflecting on the evolution of music marketing and artist development. The discussion highlights the pivotal role MTV played in shaping the music landscape, the importance of live events, and the need for storytelling in connecting artists with their audiences. As the industry...
Reflections on the 2025 VMAs with Justin Tyme Prager 11.09.2025 42:24
In this episode, Andrew Schiffman, Perry Turcotte, andJustin Tyme Prager reflect on the 2025 MTV VMAs, discussing the performances, the evolution of the show, and the impact of iconic artists. They analyze the mix of old and new talent, the role of hip hop, and the significance oftributes. The conversation also touches on the future of MTV and music programming, emphasizing the need for engaging c...
Ryan Kroft's journey from PA to SVP at MTV. 04.09.2025 51:37
In this engaging conversation, Ryan Kroft, SVP of Live Events and Specials at MTV and head of Film and TV at Live Nation Studios, shares his remarkable journey in the music industry. From his early days as a production assistant at MTV to breaking major news stories and producing iconic live events, Ryan reflects on the evolution of music media and the impact of technology on storytelling. He disc...
Behind the Scenes of MTV's Glory Days with Graham James 28.08.2025 40:09
In this episode of Welcome to the Music Lounge, hosts Andrew Schiffman and Perry Turcotte welcome Graham James, a former vice president of communications at MTV. They discuss Graham's journey to MTV, the excitement of working on the VMAs, the cultural impact of shows like The Osbournes, and the evolution of MTV's brand in the digital age. Graham shares memorable experiences from his time at MTV, t...
Delve into the phenomenon of one-hit wonders 21.08.2025 31:25
In this engaging conversation, the hosts delve into the phenomenon of one-hit wonders, exploring the role of MTV and TRL in shaping the careers of artists. They discuss notable one-hit wonders, the impact of changing dynamics in the music industry, and how streaming and social media have transformed artist promotion. The conversation also touches on the future of music in the age of AI, concluding...
Ray Munns: The Untold Stories of MTV: A VJ's Perspective 14.08.2025 1:01:12
In this engaging conversation, Ray Munns shares his unique journey from being a young boy influenced by American pop culture to becoming a VJ on MTV. He reflects on the impact of iconic figures like Ozzy Osbourne, the competitive audition process for MTV, and the challenges of navigating fame at a young age. Ray discusses the behind-the-scenes politics of the VJ competition, the bittersweet nature...
From MTV to Design: A Journey of Creativity with Jennie Rossello 07.08.2025 46:44
In this engaging conversation, the hosts reflect on their time at MTV, exploring the evolution of the music industry, the impact of digital channels, and the personal experiences that shaped their careers. They discuss the importance of human connection in creativity and how their backgrounds in music and design continue to influence their work today.
Lisa DeLuca reflects on the one year anniversary of Welcome to the Music Lounge 31.07.2025 50:56
In this celebratory episode of the Music Lounge, hosts Andrew Schiffman and Perry Turcotte reflect on their first year of the podcast, discussing the joy and nostalgia associated with the music industry. They share memorable moments with guests, the influence of strong female leaders, and the importance of integrity and relationships in the business. The conversation also touches on funny artist s...
Ep 41: Jeff Frank, MTV Music Marketing Executive 05.06.2025 1:02:40
In this episode of the Music Lounge, hosts Andrew Schiffman and Perry Turcotte welcome Jeff Frank, a former Senior Director of Music Marketing and Partnerships at MTV. Jeff shares his journey to MTV, the evolution of music marketing, and the significance of experiential marketing in connecting artists with fans.
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