Joeri Billast
Web3 CMO Stories
Web3 CMO Stories is the leading podcast for Web3, AI and strategic brand building. Hosted by Joeri Billast – author of The Future CMO (endorsed by Philip Kotler), international speaker and media host. This top five percent global show brings sharp, strategic conversations for founders, CMOs and marketers in Web3, AI and digital business. Guests include respected thought leaders and marketing minds from the blockchain, AI and digital business scene. You’ll hear insights from voices such as Gary Vaynerchuk (Gary Vee), Chris Do, Mark Schaefer, Joe Pulizzi, Ben Goertzel (SingularityNET) and Jason...
Be sure to visit the podcast's website and support the creator: joeribillast.com
Where to listen?
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Episodes
S2 E39 What I Discovered About Web3 Adoption on My San Diego Adventure 29.03.2023 8:38
Send us Fan Mail In this solo episode, I share my exciting experiences from Social Media Marketing World and a Marketing Mastermind event. I talk about meeting industry experts, hosting the Web3 Table Talks and my W3X Mastermind to help entrepreneurs and marketers dive into the world of Web 3. Don't miss this insightful episode that covers everything from AI to Disneyland! This episode was re...
S2 E38 Are We Entering a New Era of Interactive Storytelling with Web3 and NFTs? – with Adam Martin 24.03.2023 33:52
Send us Fan Mail Our guest today is Adam Martin, Co-Founder of Macroverse Media Inc. Adam is a director-producer with a Film, TV & New Media background who helps take projects from inception to completion, ensuring creative content keeps pumping, budgets are met and schedules keep rolling. Macroverse is a web3 entertainment studio that rewards its community, collectors, creators, and collabo...
S2 E37 Sky Club: How Flaunt is Pioneering the Loyalty Programs of the Future – with Connor Kelley 22.03.2023 30:27
Send us Fan Mail Today I'm joined by fellow Sky Club member Connor Kelley. He is the Co-founder and CEO of Flaunt, an enterprise web3 loyalty management platform. Prior to Flaunt, Connor worked in investment banking and then spent several years at Roblox, where he led product development in Roblox's Avatar Marketplace and received a patent for building their engage-to-earn payout algorit...
S2 E36 Sky Club: How Web3 Transforms Loyalty and Community Building – with Tara Fung 17.03.2023 28:15
Send us Fan Mail Today's guest is Tara Fung, Co-founder and CEO of Co:Create, a company that helps brands build communities using Web3 technology. She is a fellow member of the Sky Club. Tara explains how Web3 works, and how it can be used to create more engaged communities that are loyal to a brand. She also gives examples of brands that have already implemented Web3, such as Starbucks and N...
S2 E35 Metaverse vs. Reality: How Web3 is Blurring the Lines – with Hope Frank and Elliott Jobe 15.03.2023 47:04
Send us Fan Mail In this episode, we dive into the world of Web3 and its potential impact on marketing. Joeri talks to Hope Frank and Elliott Jobe, the CMO and Co-Founder/CIO of Infinite Reality, a company that helps businesses understand and embrace Web3 technology. They discuss the future of the Metaverse, the importance of ownership and IP rights, and the potential of NFTs in marketing. Tune in...
S2 E34 How Web3 Empowers Girls in Tech – with Juliette Blake 10.03.2023 28:46
Send us Fan Mail Today's guest is Juliette Blake, Founder of Miss O Cool Girls and Co-Founder, Creator & Executive Producer of Miss O & Friends. We discussed how her company is leveraging NFTs and Web3 to empower girls in the tech industry. As a leader in the Web2 space, Blake's company, Miss O & Friends, has been creating safe online spaces for girls for over 15 years. Howev...
S2 E33 How to Get the Most Out of Your Content and Build a Community with Web3 – with Brian Piper 08.03.2023 29:56
Send us Fan Mail Today's guest is Brian W. Piper. He has been optimizing digital content since 1996. Brian can help you discover the data-inspired insights to make your business succeed. He's an author, speaker, Web3 enthusiast and educator. He understands the complexities of digital content, data, and communication. Brian talks about his brand new book Epic Content Marketing, second edi...
S2 E32 How the Metaverse Can Revolutionize Customer Experience – with Clemens Behrend 03.03.2023 28:12
Send us Fan Mail Today's guest is Clemens Behrend. He helps Web3 companies to improve their Customer Experience. Clemens holds a BSc degree in Economics and has a rich background in building customer-facing support solutions in Web 3. He spent over five years building Bitpanda's customer support/community department from scratch and scaling it from pre-seed to unicorn. This episode was r...
S2 E31 What the Rise of the Metaverse Means for Education – with Vriti Saraf 01.03.2023 33:30
Send us Fan Mail Our guest today is Vriti Saraf. She is the CEO & founder of k20 Educators, a design studio that builds metaverse spaces for learning. She is also a co-founder of the first decentralized autonomous non-profit organization for educators, by educators, called Ed3 DAO. Both organizations aim to reimagine education. Vriti has served as a teacher, a professor, a dean, & a direct...
S2 E30 Ever Had a Life-Changing Experience that Unlocked Endless Possibilities? 24.02.2023 5:21
Send us Fan Mail This is a short solo podcast about how my life changed in the last 12 months after I met Mark Schaefer at Social Marketing World 2022 and received my first NFT from Michael Stelzner. This episode was recorded through a StreamYard call on February 18, 2023. You find the video version of this episode and all info about the W3X mastermind here: https://webdrie.net/w3xcelerate/ .........
S2 E29 How the Outer Space Virtual Museum is Revolutionizing Education with Blockchain and Web3 Technologies – with Paige Donner 22.02.2023 22:01
Send us Fan Mail Today's guest is Paige Donner. She is a social entrepreneur, Web3 entrepreneur and co-founder of the FrontierDAO. This is a decentralized autonomous organization focused on space exploration, fusion energy innovation and climate solutions through collaboration and decentralized science. This episode was recorded through a StreamYard call on February 14, 2023. You find the sh...
S2 E28 Sky Club: How Wally Simplifies the Onboarding Process for Web3 – with Mayank Jain & Jeremie Cabling 17.02.2023 28:34
Send us Fan Mail We’re kicking off a new series in partnership with the Sky Club community. I’m a member myself and it's a community of marketers who are passionate about building brands in Web3. Today, I’m joined by fellow Sky Club member Jeremie Cabling and Mayank Jain, who is the CEO and Founder of Wally. Wally is a company that builds seamless onboarding infrastructure for Web3. They wor...
S2 E27 How Brands & Businesses Should Enter the Metaverse and NFT Space – with Diego Borgo 15.02.2023 30:11
Send us Fan Mail Diego Borgo is an advisor for Fortune 500 brands, helping them enter the Metaverse and the NFT space. With his decade of expertise in digital marketing, he also consults with venture backed startups and educates the public on blockchain and NFTs with 30K followers on LinkedIn. He has been featured in more than 70 podcasts and has been nominated as one of the ten Metaverse experts...
S2 E26 How the New Stablecoin 'Glo' Lifts People Out of Poverty – with Jasper Driessens 10.02.2023 27:52
Send us Fan Mail Today's guest is Jasper Driessens. He is the Co-Founder and CMO at Glo Dollar, the nonprofit anti-poverty version of the dollar. Stablecoins are digital currencies that are pegged to the value of a stable asset, like the US dollar, to minimize price volatility. In this episode, we will delve into the story of Glo, a stablecoin that is making a difference in the fight against...
S2 E25 What Inspired Seamm to Merge Fashion and Gaming – with Marina Martianova 08.02.2023 24:19
Send us Fan Mail Today's guest is Marina Martianova, founder and CEO of Seamm Marina is a serial entrepreneur who launched her first successful startup at the age of 21 and grew it to an over $1M run rate with $2.5K initial investments. Now, she is the founder and CEO of Seamm, a U.S.-based startup, the first to create digital twins of real-world fashion collections for virtual worlds. In 201...
S2 E24 How Are Crypto Tech Women Changing the Web3 Space – with Gigi Skarlett 03.02.2023 26:55
Send us Fan Mail Today I'm joined by Gianina "Gigi" Skarlett. She is the Venezuelan Founder & CEO of Crypto Tech Women and W3 Learn Academy In this episode, Gigi dives into the world of Web3 and explores the impact of Crypto Tech Women. She discusses the power of education when it comes to understanding Web3 and gives an overview of cryptocurrency wallets. Gigi also talks about...
S2 E23 How France is Becoming the HQ of Western Europe’s Web3 – with Ethan Pierse 01.02.2023 41:45
Send us Fan Mail Ethan Pierse is a highly experienced TV and radio interviewee, keynote speaker, moderator, host, and panelist in both English and French. He is the co-founder of the NFT Factory, a physical art gallery and trading center in Paris, democratizing and scaling European Web3. He is also the founding partner of Borderless Ventures and the director of the CryptoAssets Institute. He hosts...
S2 Bonus Episode: The State of Web3 Marketing in 2023 – Survey Results 30.01.2023 6:04
Send us Fan Mail Are you curious about the latest trends and insights in Web3 marketing? Listen to this special bonus episode about the state of Web3 Marketing in 2023. I talk about the findings of my survey '𝐓𝐡𝐞 𝐒𝐭𝐚𝐭𝐞 𝐨𝐟 𝐖𝐞𝐛𝟑 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐢𝐧 𝟐𝟎𝟐𝟑.' The participants have already received the results, but if you didn't get a chance to take the survey, you can still gain access by purcha...
S2 E22 How Can Authors Use NFTs and Blockchain Technology to Connect with Their Audience? – with Malene Bendtsen 27.01.2023 25:13
Send us Fan Mail Malene Bendtsen is an author and a business strategist teaching experts, teachers, public speakers and other freedom seekers how to write, publish and market their books. She is also the editor of more than 30 nonfiction books which on average sold 5x market average and created significant business growth for the author. Malene is a futurist at heart and as a business model innova...
S2 E21 How to Utilize Web3 Technology through Social Tokens and NFTs to Monetize Content and Build a Loyal Audience – with Joe Pulizzi 25.01.2023 31:25
Send us Fan Mail In this episode, host Joeri Billast speaks with Joe Pulizzi, an expert in the field of content marketing and the creator economy, about his background, how he got into content marketing, and how he's currently utilizing Web3 technology through social tokens and NFTs to monetize content and build a loyal audience. This episode was recorded through a StreamYard call on December...
S2 E20 How to Become a Thought Leader in the Web3 Space – with Nicky Billou 20.01.2023 21:04
Send us Fan Mail Today's guest is Nicky Billou. Nicky is a successful author and speaker known for his books on leadership and success. He is a thought leader in the corporate world and works closely with entrepreneurs, coaches and service-based professionals. He is the co-founder of eCircle Academy, a yearlong program that helps professionals position themselves as authorities in their niche...
S2 E19 How does Building a Business in Web3 Differ from Web2 – with Nodo Ivanidze 18.01.2023 25:29
Send us Fan Mail Today's guest is Nodo Ivanidze. Nodo is the CEO and co-founder at Metaview.io and has 10 years of experience in the advertising business. He's a serial entrepreneur, Web3 investor, and business advisor. Nodo is building the first decentralized advertising marketplace for Metaverses. This episode was recorded through a StreamYard call on December 13, 2022. You find the s...
S2 E18 Why Community is the Last Great Marketing Strategy – with Mark Schaefer 13.01.2023 33:01
Send us Fan Mail Today's guest is Mark Schaefer. We talk about his newest book: “Belonging to the Brand: Why Community is the Last Great Marketing Strategy.” Mark is an acclaimed marketing consultant, keynote speaker, podcaster, and university educator. He is the author of 10 books, including “KNOWN,” “Marketing Rebellion,” and “Cumulative Advantage.” His books are used as texts at more than...
S2 E17 What Opportunities does the Metaverse Present for Businesses – with Carol Carpenter 11.01.2023 30:45
Send us Fan Mail Today Joeri is joined by Carol Carpenter. Carol is the CMO of Unity where she leads brand and creative, comms, customer insight, community, and more. Prior to joining Unity, she was the CMO of VMware where she led the transformation of the company from license software to subscription and SaaS. Carol has led teams in large and small companies, including Google, ElasticBox (sold to...
S2 E16 How Building a Community and Utilizing NFTs Led to Success in the Web3 Space – with Jeff Kaufmann 06.01.2023 30:42
Send us Fan Mail Today Joeri is joined by Jeff Kaufmann. Jeff is the founder of Parachute. It's a business that helps brands build Web3 Solutions. He's also the founder of JUMP, one of the first marketing communities focused on Web3. He publishes a weekly newsletter focused on the Web3 space. He is also a collaborator and advisor at Seed Club, a DAO that operates as a social token incuba...
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