Rory & AJ Vaden

Wealthy and Well-Known Podcast

Business EN ↓ 653 episodes

Welcome to The Wealthy and Well-Known Podcast — hosted by Rory Vaden and AJ Vaden, co-founders of Brand Builders Group. This is the show for mission-driven messengers who want to build reputation and revenue at the same time. Whether you're launching a book, scaling a business, or trying to become a recognized expert in your space, you'll learn how to craft a Monetized Personal Brand™ that drives massive impact. Each episode features real coaching, case studies from our 1-on-1 clients, and insider strategies from 8-figure entrepreneurs, viral speakers, New York Times bestselling authors, and t...

Author

Rory & AJ Vaden

Category

Business

Podcast website

wealthyandwellknown.com

Latest episode

Jul 7, 2026

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Episodes

Chris Harder Recap: Highlights from the Interview 11.06.2020

For anyone who is into direct sales or is interested in exploring this option, the episode we had with Chris Harder is a must-listen. We speak to him about the benefits of this business model, and he shares how he and his wife have maintained direct sales as part of the income stream through the years, despite the many other sources of income they have. Chris talks about the difference between a p...

Getting Your Slice of the Personal Brand Pie with Chris Harder 09.06.2020

Chris Harder, our guest on the show today, is generous and humble, and still invests loads of time into his personal development despite his entrepreneurial success. Rory met Chris at a high-level mastermind, programs that the latter not only teaches but also participates in and learns from as a self-proclaimed "self-development junkie". This is someone who has built a monster personal brand from...

Anton Gunn Recap: Highlights from the Interview 08.06.2020

Welcome to another special recap edition of the podcast. Today on the show we are diving into our interview with Anton Gunn, a former senior advisor to President Barack Obama. Anton has a master's degree in social work from the University of South Carolina and is one of the most authoritative voices on socially conscious leadership. He is also the bestselling author of The Presidential Principles...

Bonus Episode: Responding Versus Reacting to Injustice with Anton Gunn 03.06.2020

Today we introduce our listeners to a good friend and client of ours who we look up to and whose work we respect deeply. He is Anton Gunn, a former  senior advisor to President Barack Obama. Anton is one of the most authoritative voices on socially conscious leadership, with a master's degree in social work from the University of South Carolina. He is the bestselling author of  The Presidential Pr...

Sazan and Stevie Hendrix Recap: Highlights from the Interview 29.05.2020

Do you ever think you're too old to join Tik Tok? If we learned anything from our conversation with Sazan and Stevie Hendrix, it's that you're never too old to create fun and relatable content and that just being present is half the battle. Today, we bring you another special recap edition of the show, where AJ and Rory debrief and summarize Rory's recent interview with legendary influencers, Saza...

Truly Connecting with and Growing Your Social Media Audience with Sazan and Stevie Hendrix 26.05.2020

We all have social media accounts, but do we know how to utilize them effectively to leverage our audience and grow our brand? Today's guests have a few ideas about how to truly connect with your audience, grow your following, and create relatable content. If you're already one of their millions of followers, you already know that Sazan and Stevie Hendrix are the coolest couples in social media. T...

Mike Johnson Recap: Highlights from the Interview 21.05.2020

Welcome to this special reality TV recap edition of the show where AJ and Rory chat about their recent interview with Mike Johnson! One of the biggest takeaways for today is the idea of being yourself, and you'll hear about how Mike's authenticity on camera can teach brand builders so many lessons. Other big talking points from today's recap are how one platform can be used to catapult you into ot...

Putting the 'Real' Back into Reality TV with Mike Johnson 19.05.2020

Today's show is all about reality TV and the role that being vulnerable and authentic plays in building a personal brand, and who better to talk to about this than Mike Johnson? If you haven't heard of Mike yet, he is the man all of America has fallen in love with since his appearance on The Bachelorette  and  Bachelor in Paradise ! What many people don't know about Mike is that he is actually an...

Rick Steele Recap: Highlights from the Interview 15.05.2020

When it comes to learning about paid ads using Google, it makes sense to listen to the man who spent 94 million dollars on it – Rick Steele! Our interview with him pretty much amounts to a course in digital marketing that somebody could charge for and today we recap its most valuable gems. The biggest takeaways are three key concepts that need to be understood to get digital marketing right: inten...

Getting to Grips with the Fundamentals of SEO with Rick Steele 12.05.2020

Understanding SEO concepts like paid traffic acquisition and intent-based searches is easier than one might imagine, and if put to use properly, these digital marketing strategies can yield millions of dollars. Today's guest is Rick Steele, and he joins us on the show to speak about how his use of SEO strategies has enabled him to build multiple billion-dollar businesses. Rick is not just an incre...

John O'Leary Recap: Highlights from the Interview 07.05.2020

Our conversation with John O'Leary couldn't have happened at a more appropriate time. His philosophy of humility, love, and gratitude which we speak about in today's recap contains many lessons to apply in business but also in a personal capacity during this time where the world has reached a sudden halt. We talk about John's experiences with people that helped him and how he pays this forward by...

Gratitude with John O'Leary 05.05.2020

We learn our biggest lessons during our hardest times and it is important to remember and be grateful for this as we embrace our trials by fire. Today on the show we discuss gratitude, humility, and life lessons with John O'Leary who went from getting third-degree burns on 80% of his body after a gas tank explosion accident at age nine to becoming one of the busiest professional speakers in the wo...

D'Arcry Benincosa Recap: Highlights from the Interview 30.04.2020

If you've ever been curious about video courses, our full-length interview with D'Arcy Benincosa which today's episode acts as a recap of, is an absolute must. In today's debrief, we focus on the different strategies D'Arcy uses to promote, price, and create her online courses. We touch on what determines a course's value, using bonuses effectively, and how funnels can actually be really simple. O...

Everything You Need to Know to Make Brilliant Online Courses with D'Arcy Benincosa 28.04.2020

If you have a skill that you can teach, making online courses is an amazing way to add value to people's lives as well as bring in significant revenue. In today's show, we discuss the nuts and bolts of creating online courses with D'Arcy Benincosa, a hugely successful online course creator and one of the most sought after luxury destination wedding photographers in the world. We kick things off he...

Mike Dillard Recap: Highlights from the Interview 23.04.2020

Mike Dillard went from being an introverted direct sales worker to earning millions of dollars a year using smart marketing tactics and today we recap a few from our recent interview with him. He invented magnetic sponsoring which basically digitized marketing but more interestingly he convinced an initially disinterested audience that they needed his product. Key takeaways include Mike's use of c...

Putting A Stake Through The Sacred Cows of Your Industry with Mike Dillard 21.04.2020

No matter what niche you are operating in, the value of zagging when others zig can't be overstated. Just be ready to make a few enemies amongst all the dollars you're making along the way though! We got a chance to speak about this and many other valuable concepts regarding building a personal brand and business with our amazing guest for today, Mike Dillard. Mike has grown and exited several suc...

Connie Podesta Recap: Highlights from the Interview 16.04.2020

Getting up on stage and mastering your delivery is so important, but how do you know that what you said actually sunk in? This is one of the many key questions Connie Podesta posed during our interview with her and today we sit down to do a debrief of the best parts. We talk about how Connie has no grand backstory but rather sells herself by focusing on her will to transform the audience. Another...

Deeper Audience Engagement through Unscripted Keynotes with Connie Podesta 14.04.2020

Many of the best speakers use slides or a personal success story as tools to help them leave a lasting impression on audiences. However, there is a certain type of intimate chemistry enabled by a level playing field and a sense of spontaneity that this method fails to accomplish. Connie Podesta, our guest for today, falls into a more niched group of speakers, one that prefers to ditch the crutches...

Jack Siney Recap: Highlights from the Interview 09.04.2020

Amidst the stress and strain that COVID-19 has placed on businesses across the globe, we must remember that some companies are in fact, booming! With every challenge comes opportunity, and we have to learn to adjust our skillsets and services where necessary if we are to survive! One such way is tapping into resources that you may have not ordinarily considered, like selling your business to the g...

A Special Edition on Selling to the Government with Jack Siney, GovSpend 07.04.2020

While many businesses are suffering hugely at the moment, we can also think of this as a time that is begging for people to innovate, a time during which huge success can be found. Our guest for today, Jack Siney, joins us to talk about innovation in crisis, and he shares some unique content on the matter because he occupies an unusual corner of the market. Jack is the nation's leading expert on s...

John DiJulius Recap: Highlights from the Interview 06.04.2020

In today's special recap edition of the Influential Personal Brand Podcast, we are diving into a debrief and summary of the biggest takeaways from our interview with John DiJulius. John is a successful entrepreneur and authority on world-class customer service. When John is not running the daily operations of both his businesses, he is also a keynote speaker, international customer experience cons...

Dominating the Customer Service Vertical with John DiJulius 31.03.2020

All businesses place some degree of value on customer service, but the few that take it to the next level create something very special in their clients: emotional equity. In their customers' eyes, these businesses are so good that the price they charge becomes irrelevant. Today's guest is John DiJulius, AKA the guy who dominates the customer service vertical, and he joins us to talk about how his...

Elizabeth Rider Recap: Highlights from the Interview 27.03.2020

Today's episode acts as a recap of our powerful and technical conversation with Elizabeth Rider about social media's underrated cousin: blogging. We discuss all the ways blogs generate traffic in far more effective ways than social media. While the prospect of having many social media followers can be alluring, hardly any of them see your posts and the platform algorithms are always against you. B...

Blogging: the Gift that Keeps Giving with Elizabeth Rider 24.03.2020

You can think of the yields generated through social media versus blogging in golfing terms, you drive for show but putt for dough. People tend to get hung up on the glamour of Instagram likes and followers, but the truth is that a blog post wins hands down when it comes to generating continuous and sustainable traffic. We were blessed to speak about this and other related ideas on today's episode...

Bill Cates Recap: Highlights from the Interview 19.03.2020

If you're still doing the same thing that was done in the 80s or 90s, how can you expect to have any influence? Having a loyal audience is definitely contingent on the provision of a service that they find useful, a service that is relevant. This is one of the major takeaways from our most recent interview with Bill Cates, which we will be recapping in today's show. We also highlight how neuroscie...

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