Rory & AJ Vaden

Wealthy and Well-Known Podcast

Business EN ↓ 653 episodes

Welcome to The Wealthy and Well-Known Podcast — hosted by Rory Vaden and AJ Vaden, co-founders of Brand Builders Group. This is the show for mission-driven messengers who want to build reputation and revenue at the same time. Whether you're launching a book, scaling a business, or trying to become a recognized expert in your space, you'll learn how to craft a Monetized Personal Brand™ that drives massive impact. Each episode features real coaching, case studies from our 1-on-1 clients, and insider strategies from 8-figure entrepreneurs, viral speakers, New York Times bestselling authors, and t...

Author

Rory & AJ Vaden

Category

Business

Podcast website

wealthyandwellknown.com

Latest episode

Jul 7, 2026

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Episodes

One Core Message with Dan Miller 08.09.2020

It's a revelatory moment — finding that one core message to build your business around. Today we speak with Dan Miller, a New York Times bestselling entrepreneur and the author of 48 Days to the Work You Love . A personal branding pioneer, Dan shares how he created his wildly successful business around his 48-Day concept. A concept that he developed while offering career coaching at Sunday church....

Juliet Funt's Recap: Highlights from the Interview 04.09.2020

Welcome to another special recap episode, where we'll do a debrief, recap, and summary of our most recent interview with Juliet Funt. In our previous episode with Juliet, we discussed the battle against reactive busyness through something called white space. Juliet is the CEO of WhiteSpace at Work and an expert in white space, which helps organizations retrieve their talented teams from beneath pi...

The Battle Against Reactive Busyness with Juliet Funt 01.09.2020

As leaders, we often find ourselves in the trap of reactive busyness. Our time is under attack, from meetings, emails, and ever-present smartphones. But, if we want to get perspective and assess and enhance our business decisions, we need to take time to reflect. Time to daydream. Time to rest and recuperate. Juliet Funt is the CEO of WhiteSpace at Work, a very successful company that works with a...

Jim Cumbee Recap: Highlights from the Interview 28.08.2020

Welcome back to another recap episode! In our previous interview with Jim Cumbee, experienced business intermediary and President of Tennessee Valley Group, we spoke to him about making your business irresistible to buyers. He shared with us how a business is quantitatively valued using a metric called EBITDA, how you can increase your company's value, and why strong businesses don't always sell....

Seven Principles To Make Your Company Irresistible with Jim Cumbee 25.08.2020

No two businesses are alike and with so many unique elements adding to a company's success, business appraisal is more art than science. In today's episode, we talk about making your business irresistible to buyers with Jim Cumbee, a foremost expert on the subject and author of Home Run, A Pro's Guide To Selling Your Business . After introducing Jim, he discusses how a business is quantitatively v...

Amanda Tress Recap: Highlights from the Interview 21.08.2020

In a previous episode, we spoke to Amanda Tress about how she turned her personal brand into an eight-figure business using a brilliant micro-influencer strategy. Today we recap our key takeaways from our conversation with Amanda, starting with how you can be super successful and still run your business off of Google Sheets. Amanda's business shows us the importance of focusing on what counts and...

Using Micro-Influencers to Earn $65 Million in Two Years with Amanda Tress 18.08.2020

Word of mouth is still the most powerful marketing tool in the business. Today we speak with Amanda Tress, founder of FASTer Way to Fat Loss, whose micro-influencer and word-of-mouth campaign has grown her business at an astounding— it's made $65 million in two years. We open the conversation by talking about how Amanda started her program as a side-hustle with only 11 clients. She explains her bu...

Michael Hyatt Recap: Highlights from the Interview 14.08.2020

Few entrepreneurs have had as storied a career as Michael Hyatt, a former CEO and acclaimed author who boasts one of the biggest personal brands on Earth. In this episode, we focus on the key takeaways from our interview with Michael. Our first lesson is an important one — that nothing is more important than your email list. Seen as old-school, we talk about how your email list lets you own your v...

The Vision Driven Leader with Michael Hyatt 11.08.2020

Every business needs a vision to guide it to greatness. And the great thing about having a vision? It doesn't change in the middle of huge events like a pandemic. We speak about how you can develop your vision with Michael Hyatt whose new book, Vision Driven Leader , is an in-depth guide on the subject. Boasting the rare pedigree of having both led large companies as a CEO and having built busines...

Josh Linkner Recap: Highlights from the Interview 07.08.2020

Josh Linkner is one of the busiest speakers in the world and a foremost thought leader on innovation, and today we recap the biggest takeaways from our recent interview with him. For Josh, being a professional speaker requires mastering three separate crafts: Thought leadership, marketing, and performance. Today we break down what Josh means by this and also discuss his three-part elevator pitch,...

The Three Components of Becoming a Highly Booked Speaker and Thought Leader with Josh Linkner 04.08.2020

Today's guest is Josh Linkner and he is about to teach us how to book a hundred keynotes a year in the next 20 minutes! Josh is the world's foremost expert on innovation both from an academic and an experiential standpoint. He is a five-time tech entrepreneur with a combined exit value of over $200 million, and he has won the Ernst & Young Entrepreneur of the Year Award twice. On the thought leade...

AJ Yager and Meaghan Connell - Praxis Metrics Recap: Highlights from the Interview 30.07.2020

Welcome to another recap episode. Today we dive into the key points from our discussion with data wizards AJ Yoger and Meagan Connell. Many brands make decisions based on emotion or what other people are doing. Our first take away is that information is the new competitive advantage, especially as basing your decisions on data is what separates real entrepreneurs from the rest. We then focus on th...

Using Data to Make More Money with AJ Yager and Meaghan Connell 28.07.2020

In the world of marketing, information is power. And having access to the right data empowers your business, giving you an edge over the competition. We're joined today by Meaghan Connell and AJ Yager, the cofounders of Praxis Metrics, one of the fastest-growing data dashboard companies in the world. Their team of data scientists and engineers provide companies with insights, tracking, and reporti...

David Avrin Recap: Highlights from the Interview 23.07.2020

We are so excited that our listeners got to meet one of Rory's early mentors and good friends David Avrin, so prepare yourself for a lot of bro-love going around! But that is not to say that there were no major takeaways; there are heaps of things to learn from this interview! In this recap episode, Rory and AJ each highlight three things that stood out to them from the conversation about speaking...

Building A Sustainable Speaking Business with David Avrin 21.07.2020

Thinking about quitting your day job to become a professional speaker? Hang on a minute. What you have to understand is that the speaking part is not the business—landing the gig is. There is far more to it than being passionate, getting on stage, and inspiring others with your story. Our guest today, David Avrin, has a systematic process for acquiring keynotes and growing a keynote business. He i...

Dave Hollis Recap: Highlights from the Interview 16.07.2020

Sometimes, a different approach is not only possible but also necessary when it comes to building your own personal brand. This was the key takeaway from our powerful interview with Dave Hollis, former President of Worldwide Theatrical Distribution at the Walt Disney Company. After releasing some of the biggest movies in history, Dave realized that he had built many brands, which gave him unique i...

Embracing Vulnerability as Your Superpower Dave Hollis 14.07.2020

What if you'd worked hard so hard to create a brand with all the right optics and suddenly, it all came crashing down? Dave Hollis, today's guest, experienced this when his wife Rachel wrote her renowned book, Girl, Wash Your Face. Rather than having the devastating effects he feared, Dave instead witnessed more authentic connections than he'd ever seen. This seismic moment showed Dave that a diff...

Nick Onken Recap: Highlights from the Interview 09.07.2020

In today's special episode, we reflect on our powerful interview with photographer extraordinaire, Nick Onken. Not only was he a great guest, but he also drove home important points that we sometimes overlook in our brand-building endeavors. Some of our main takeaways from the interview include the role that photography plays in connecting with people online, how elevated realism makes your pictur...

Using Elevated Realism to Build the Visual Identity of Your Brand with Nick Onken 07.07.2020

The visual identity of your brand is especially important in conveying your message, and photography plays a vital part in creating those visuals. Nick Onken is a world-renowned photographer, host of the NION Radio Podcast, and a creative entrepreneur devoted to inspiring the world to activate their creativity. His focus is around elevated realism, and in today's episode, we're going to talk about...

John Ruhlin Recap: Highlights from the Interview 02.07.2020

You don't need millions of followers to create millions of dollars. Instead, you can develop deep connections with a few clients. That's one of the key insights from our previous episode featuring John Ruhlin, an expert in client gifting. Today, AJ and Rory share their top three takeaways from the valuable conversation with John. We talk about our number one takeaway, the 'love bomb', which involv...

Unlock Loyalty and Strengthen Your Network with John Ruhlin the Guru of Giftology 30.06.2020

Relationships are the bedrock for most businesses. John Ruhlin, today's guest, is a speaker, author, and master of giftology, a marketing strategy that solidifies your relationships and builds stronger networks. There are few better pitches for the power of giving gifts than John's own journey. From Ohio farm boy to becoming the top performer for one of the world's most recognized brands — John's...

Kristen Giese Recap: Highlights from the Interview 25.06.2020

Our recent interview with Kristin Giese did not fail to deliver several ah-ha takeaways that we are highlighting in this episode. Our conversation with her was all about getting booked on television, and, as you will hear from Kristin, you need to up the entertainment value rather than concerning yourself too much with the information. Because television is primarily about entertaining viewers wit...

What It Takes to Make It On Television with Kristin Giese 23.06.2020

Today's show is a rare occurrence because we're introducing you to someone who is neither a client nor someone from the industry that we know personally. Her name is Kristin Giese, and she cold pitched us to be on the podcast. We hear from at least four people every week who want to come on the show and we turn down most of them, but in this instance, a couple of factors played a role in us inviti...

Angie Lee Recap: Highlights from the Interview 22.06.2020

One of the most important points that jumped out from our recent conversation with Angie Lee was that it took her two and a half to three years to even get started and see traction in her business. If you are not willing to dedicate yourself to the mission of building your brand for at least five years, don't bother getting started at all, because this is a long game. And we don't mean this to be...

Going Pro with Digital Marketing with Angie Lee 16.06.2020

Our guest on the show today says she was not cut-out for college. She hated every minute of it until she eventually dropped out and pursued her dream of merging her love for health and wellness with her then-new interest in digital marketing. Today, Angie Lee knows that this was the only path for her since she always knew she was a businesswoman rather than a dietician—which is what she studied fo...

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