Wax and Whiskey

Send us Fan Mail In our latest chat, Oli emphasized the importance of not advertising like big businesses. Instead, focus on who you're talking to. It's about connecting with your audience on a personal level, not just broadcasting to the masses. By understanding your ideal patients and tailoring your message to them, you create a more meaningful impact. It's not about being the lou...

Send us Fan Mail Ever wonder what separates a true entrepreneur from everyone else? Drop a 🔥 if you've felt this. I've built a business from nothing — working late nights, taking all the risks, and carrying the weight of everything on my shoulders. Employee's can sometimes see revenue and think they are profits. They don't understand a profit and loss or a EBITDA. They can see...

Send us Fan Mail In this episode of Wax and Whiskey, host Jaysee 'Bald Hearing Guy' Soto HAS, BC-HIS highlights how most entrepreneurs feel like they’re grinding in the dark until one small shift changes everything. Jaysee shares how perseverance, smart delegation, and strong values drive real growth, even through a pandemic. From zero patients and no loans to industry awards, Jaysee bre...

Send us Fan Mail In this episode of Wax and Whiskey, host Jaysee 'Bald Hearing Guy' Soto HAS, BC-HIS shares his journey into the world of social media marketing, emphasizing the importance of overcoming imposter syndrome and just starting to create content. He encourages listeners to utilize their smartphones and simple equipment to begin sharing their expertise, regardless of their indu...

Send us Fan Mail Disclaimer: This insanely long episode is mainly for our friends and family who are curious about what Mr. and Mrs. Bald Hearing Guy think about the Hearing Aid industry.  The "First Lady" of Hearing (and the Edit from Hell) 🥃👂 I finally convinced my wife, Grace , to be my first guest on Wax and Whiskey —and we had so much to say it almost broke the podcast! This episo...

Send us Fan Mail In this heartfelt episode of Wax and Whiskey, Jaysee Soto expresses profound gratitude to the people who have shaped his life and career. He reflects on the importance of acknowledging mentors, friends, and family who have supported him throughout his journey as an entrepreneur in the audiology field. From his relationship with God to the influence of his parents and the unwaverin...

Send us Fan Mail In this episode, we pull back the curtain on how Costco handles hearing care. I share real examples of patients who were pushed into hearing aids—even when medical concerns should have been the priority. From ignored red flags to one-size-fits-all fittings, you’ll hear why bargain prices can come at a serious cost. If you’ve ever wondered whether warehouse hearing care really puts...

Send us Fan Mail 🎙️ It took everything I had to leap into entrepreneurship. It can be the best decision you ever make or the fastest way to lose it all. In this episode, I share my journey and the questions you should ask yourself before you take that first step.  entrepreneurship, audiology, business ownership, work-life balance, patient care, healthcare industry, audiology practice, business cha...

Send us Fan Mail This episode gets a little spicy! We’re talking about a controversial bill that nearly allowed online companies to sell mail-order prescription hearing aids in Florida. Yep, without the in-person hearing evaluations or real-ear measurements that actually make hearing aids work properly. Jaysee breaks down why that could have been a disaster for patients, and how hearing care pros...

Send us Fan Mail Grab your favorite drink and join Jaysee Soto HAS, BC-HIS on the Wax and Whiskey podcast as he uncorks the truth behind hearing aids, with a special focus on the difference between over-the-counter (OTC) devices and prescription hearing solutions. In this lively episode, the Bald Hearing Guy dives into the real-world pros and cons of OTC hearing aids compared to professionally fit...

Send us Fan Mail I’m Jaysee "Bald Hearing Guy" Soto, HAS, BC-HIS, the owner of Altamonte Family Hearing and this is my after-hours hangout – part passion project, part vent session, all wrapped in good vibes and even better whiskey. In this first episode, we’re kicking things off with some wild stories and straight-up real talk. I’m diving into a cautionary tale about a failed online ord...