Video Creators

You don't have to look long to find some bad advice online about how the YouTube algorithm works, how to rank your videos, how to "SEO" your channel, rank number 1, and get more views. Most of it is rooted in an antiquated understanding of how YouTube works despite being promoted still today as "best practices." I went to a few blog posts on sites that are considered authoritative on Google SEO an...

Stories can feel REALLY intimidating for creators. In this episode, we want to break down the simple ingredients of a story, how to put them in the right order, and how to find stories in your everyday life that you can use in your content.  Check out the book Stories that Stick Kevin's Channel - relax and learn guitar.  https://www.youtube.com/c/Relaxandlearnguitar Sign up for video labs!  https:...

Whether it's the process of creating content that just isn't enjoyable anymore, or whether you're not getting the results that you want from the content you're creating -- or maybe even both! Let's talk about 3 ways to light your fire again, as well as to get YouTube to show that fire content to more people. Audrey Crawford's channel: https://www.youtube.com/c/AudreysLittleFarm Sign up for our nex...

When a creator is struggling to see growth on their YouTube channel, they commonly start trying some other tactics to get more views and subscribers showing up on their videos. Today we tackle several of them to help you know if they're worth your time or not, including backlinks, stealing another creator's audience, sharing videos to your email list vs. letting the video grow organically first, t...

On YouTube, you only get a few seconds to quickly hook someone's attention and get them to feel something that holds their attention throughout the video. Storytelling is one of the best ways to do that, but how? How do you use storytelling to connect with your audience and build a relationship with them? Which stories should you pitch with your titles and thumbnails? How should you open your stor...

Let's be real - running a YouTube channel is HARD. Sometimes so hard that we question whether or not we should keep going. But what if we're just on the brink of having our first breakout video? What can we do to get out of this funk and prevent this kind of feeling from happening? That's what we'll be talking about in today's podcast!    Sign up for Video Labs - http://www.videocreators.com/video...

These creators have been trying a few things on their channel and learning along the way. Today they share some of their top growth tips and ideas for how you can continue to grow your channel, too. We also answer some questions from the live audience to help you move forward. CHECK OUT THE CREATORS HERE: - Caroline Beck of, "Spain Eats:" https://www.youtube.com/channel/UCbem7mZCzat_gZmB532XoBQ -...

We get a lot of questions about YouTube Shorts and we've been hesitant to really jump into the conversation with definitive answers because it's a pretty new thing on YouTube. Earlier this week I was in an all-day meeting with Google hearing about updates and changes coming to YouTube. There's a lot coming, most of which I can't yet discuss, but I can talk generally about some of it, especially ar...

Life can get crazy sometimes. How do you fit YouTube into your already busy schedule? How do you handle all that craziness in a way that allows you to get back into working on what matters most to you? One of the best solutions is to hire someone. Now hear us out. I know most of us are like, "No way. I can't afford to hire someone." Or, "I don't want to have to manage someone else's work in additi...

Chad and Steve have over 24 years of combined experience on YouTube, growing their channels to almost 2 million subscribers each. Over the past decade, they've each seen YouTube go through a lot of changes, they've grown their businesses, and they've reached a lot of people. Today Tim interviews them about what they learned about growing an audience, building a business, and keeping their mental h...

It's easy to feel stuck on YouTube. Whether you're just getting started on YouTube, or are looking to take your channel to the next level, these 3 most common mistakes that YouTube creators make are probably what's holding your growth back. Book a consultation with us: https://videocreators.com/youtube-certified-consultant/ CREATOR SPOTLIGHT: Make or Break Shop: https://www.youtube.com/makeorbreak...

If you're an expert in your space or an educator of some kind on YouTube, this is a common question. You want to provide helpful information to people online with your videos, but you can't give it all away. You need something left to sell. So how do you show your expertise without giving everything away for free? Today we share how we approach it with our business and what seems to work for other...

In this episode, we take a look at some of the channels we've worked with that experienced massive, breakout growth and evaluate what each of them did that created that kind of growth on their channel. Fortunately, each of the principles they implemented is one that we can all implement, too. By the end of our conversation, you'll have several, practical ideas for how you can grow your own channel...

Whether you're a full-time YouTube creator, full-time business owner, or just started working at home for the first time over this past year, then you know that being productive while being at home presents a whole new set of challenges. It seems that there's always something that we can be working on, but how do we decide what's the most valuable way to spend our time, so that we can ensure that...

This episode is for those creators who are starting to feel like some of the life has gone away from their channel. Maybe you're not enjoying it as much as you used to. It's starting to feel like a chore instead of something you really enjoy. In this one, we'll be talking about some reasons why that might be happening and how you can breathe new life and excitement into your YouTube vision! Sign u...

You want to stand out and get people to notice your videos. You want them to stick around, for it to grow into an amazing community, and grow your business. But it seems like there are already so many people doing something similar to you. If you can't find a way to stand out from the crowd, your content becomes too skimmable. A new viewer will get the information they need and then click away, ne...

We talk a LOT about how to best utilize YouTube analytics in order to grow your reach. Because, with YouTube analytics, you can learn so much about how your audience is or is NOT interacting with your content, and thus, you can know what you need to work on in order to get your viewers (or potential viewers) to engage more with your content, which gets your videos in front of more people on YouTub...

Most creators shoot on a nice camera, edit on a big screen, listen to their videos through nice speakers, and publish from the desktop. Mobile considerations don't often enter the picture, but that's a huge mistake because a massive amount of viewership on YouTube takes place on mobile devices like cell phones and tablets. In 2021, we have to consider mobile viewers when it comes to how we craft a...

You're likely doing keyword research all wrong on YouTube. In fact, when we start working with a YouTube creator and they tell us how they're doing keyword research, all I usually have to do to make my point is ask, "That sounds great. How's that working for you so far?" and typically they chuckle and say that it's not. It's not surprising because the whole idea of keyword research is based on an...

These creators just finished 8 weeks in our advanced YouTube growth course called Video Labs. It's been fun to see how much their channels have grown and changed over the past two months. Today they'll share with you some of their best YouTube growth advice as well as answer some of your YouTube growth questions from our live stream audience. We answer questions like: How to grow views and subscri...

It's easy to feel stuck in a content creation hamster wheel, questioning whether you're just running in circles with your channel, or just simply not moving forward. If you're not generating the results that you want, it's probably because your focus is in the wrong place. And these 5 YouTube analytics features can tell you exactly where your focus needs to be. JOIN OUR NEXT VIDEO LABS SESSION - h...

Want to be recognized as a thought leader in your industry, but feel stuck on where to start? Feel like people are watching but not sticking around? Not getting the engagement or attention you want? In this episode, we're going to talk about how to become known for something by defining what you're against. BOOK A CONSULTATION WITH US HERE - http://www.videocreators.com/consulting CHECK OUT TOM'S...

These creators just finished 8 weeks in our advanced YouTube growth course called, Video Labs. It's been fun to see how much their channels have grown and changed over the past two months. Today they'll share with you some of their best YouTube growth advice as well as answer some of your YouTube growth questions LIVE! CHECK THEM OUT HERE: Alla Shapiro - https://www.youtube.com/channel/UC6kCkaRC9Q...

After working with thousands of YouTube creators, we've seen a few patterns in what creates success when growing a business around that audience. Today we share with you our top 9 rules for success if you're growing a business on YouTube.  LINKS MENTIONED Check out Larry Gibbons' channel here: https://www.youtube.com/c/TheGibbonsGroup/ Register for Video Labs, our advanced level YouTube growth pro...

If you're considering paid ads on YouTube as a strategy for growing your channel, you're making some assumptions about your content as well as about how YouTube works. Today we'll address those assumptions and discuss whether or not using paid ads is a good method for growing your YouTube channel or not. LINKS MENTIONED Schedule a one-on-one YouTube channel consultation with us here: https://video...