UpYourStack Podcast

UpYourStack

Business EN ↓ 35 episodes

Join UpYourStack host Noah Berk, Co-CEO of Aptitude 8, every week as he chats with industry leaders and top app developers to help you optimize your HubSpot tech stack. Tune in for expert insights, tips, and recommendations to take your HubSpot experience to the next level!

Be sure to visit the podcast's website and support the creator: www.upyourstack.com

Author

UpYourStack Podcast

Category

Business

Podcast website

www.upyourstack.com

Latest episode

Jul 14, 2025

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Episodes

How NextRoll and HubSpot Power Smarter B2B Advertising with AI and Account-Based Targeting 14.07.2025

In this episode of Up Your Stack , Noah Berk talks with Vibhor Kapoor, Chief Business Officer at NextRoll, the company behind RollWorks and AdRoll. Vibhor shares how their AI-driven platform delivers full-funnel, multi-channel advertising for B2B brands—and how their deep, bidirectional HubSpot integration unlocks high-impact targeting and attribution. You’ll discover how NextRoll identifies high-...

How Laxis Uses AI and HubSpot to Supercharge Revenue Teams 30.06.2025

In this episode of Up Your Stack , host Noah Berk chats with Eric Xiao, Founder and CEO of Laxis, about how AI is reshaping sales workflows and CRM efficiency. From building an AI copilot that takes meeting notes, generates leads, and updates CRMs, to deeply integrating with HubSpot for seamless partner data sharing—Eric breaks down how Laxis is creating serious time savings and ROI for revenue te...

How Sinch and HubSpot Are Shaping the Future of Secure Business Messaging with RCS 16.06.2025

In this episode of *UpYourStack*, host Noah Berk is joined by Alex Rhodes, Senior Partner Marketing Manager at Sinch, to explore how rich communication services (RCS) are revolutionizing the way businesses engage customers through messaging. Alex shares insights into the transition from SMS to RCS, how it enhances security, interactivity, and trust, and what it means for B2B and B2C communication....

How Fellow App and HubSpot Are Powering the Future of AI-Driven Meeting Productivity 02.06.2025

In this episode of UpYourStack, Noah Berk chats with Aydin Mirzaee, CEO and co-founder of Fellow App, about transforming workplace meetings with AI. Discover how Fellow is more than a call recorder—it's an AI meeting assistant that supports before, during, and after meetings, helping teams stay accountable, streamline collaboration, and integrate seamlessly with platforms like HubSpot. Aydin share...

How Crossbeam and HubSpot Drive Smarter B2B Partner Collaboration 19.05.2025

In this premiere episode of Season 3, Noah Berk, Co-CEO of Aptitude 8, sits down with Bob Moore, Co-founder and CEO of Crossbeam, to dive into the evolution of B2B partnerships. Bob shares his entrepreneurial journey from founding RJMetrics and Stitch Data to building Crossbeam—a revolutionary partner data sharing platform. Learn how Crossbeam solves the critical "data escrow" problem in account m...

Cut Through the Noise: Smarter Attribution | Mike Stratta & Chris Larkin, Galileo 08.04.2025

Most companies don’t actually know which marketing efforts drive revenue. They see leads coming in, they see profit—but what happens in between is a mystery. In this episode of UpYourStack , Michael Stratta and Christopher Larkin of Galileo join host Noah Berk to discuss how their platform helps businesses finally get clear, accurate attribution. We cover: ✅ Why so many businesses are successful...

Real-Time Dashboards & Smarter Data: Tom Randle, Geckoboard 01.04.2025

Data is only as valuable as it is visible. In this episode of UpYourStack , Noah Berk sits down with Tom Randle, CEO of Geckoboard, to talk about the importance of real-time dashboards, why ease of use matters, and how better data sharing improves team performance. Tom shares Geckoboard’s journey from a scrappy startup to a must-have tool for sales and support teams who need instant access to key...

Deduplicating Your Data : Hampus Isaksson + Tin Castro, Dedupely 25.03.2025

Duplicate records are draining revenue—and no one talks about it enough. In this episode of UpYourStack , host Noah Berk sits down with Hampus Isaksson and Tin Castro of Dedupely to dig into the real cost of duplicate data and how their team is solving it inside HubSpot. They break down: ✅ How Dedupely started as a simple solution and evolved into a must-have tool ✅ The hidden revenue loss from...

Better Surveys, Smarter Insights: Kamil Rejent, Survicate 18.03.2025

Surveys can be clunky, and customer feedback often gets lost in different tools. Kamil Rejent, CEO of Survicate , shares how his company makes it easier to collect and analyze feedback—whether through surveys, support tickets, or other touchpoints. In this episode, Noah Berk and Kamil discuss: ✅ How Survicate collects partial survey responses for better insights ✅ Why customer feedback is more t...

Using Video to Build Trust and Close More Deals: Darius Santos, Dubb.com 11.03.2025

Door knocking and cold calls aren’t the only way to connect with customers. Darius Santos , Co-Founder of Dubb.com shares how video messaging is helping businesses build trust, increase engagement, and close more deals—without the awkward sales tactics. In this episode, Noah Berk and Darius Santos discuss: ✅ How video helps sales teams cut through the noise ✅ The impact of video messaging on con...

Connecting Sales & Marketing: Andrus Purde on Outfunnel’s Smart Integrations 04.03.2025

How do you connect your CRM and marketing tools without the hassle? In this episode of UpYourStack , Andrus Purde , CEO of Outfunnel , shares how his company bridges the gap between sales and marketing platforms, making data syncing seamless and easy. Host Noah Berk dives into: ✅ Why Outfunnel focuses on a select set of tools instead of trying to integrate everything ✅ The real challenges compan...

ZeroBounce and HubSpot: The Hidden Cost of Bad Email Data with Brian Minick 25.02.2025

Bad email data is costing businesses more than they realize—lost leads, wasted marketing spend, and damaged sender reputations. In this episode of UpYourStack , Brian Minick , COO of ZeroBounce , breaks down why clean email lists are essential and how businesses can protect their inbox placement. We discuss: Why email isn’t dying —it’s the foundation of business communication The real impact of ba...

Turning Data into Decisions with Coupler.io | Yaroslav Lazor + Sergiy Korolov, Railsware 18.02.2025

In this episode of UpYourStack , we sit down with Yaroslav Lazor and Sergiy Korolov from Railsware to talk about the power of actionable data. They share the story behind Coupler.io , their data analytics and automation tool, and how it helps companies turn scattered data into meaningful insights. We discuss: ✅ Why most companies struggle with clean, reliable data ✅ The costly mistakes businesse...

Pipedream and HubSpot: Automate Faster and Simplify Integrations with Dylan Sather 11.02.2025

In this episode of UpYourStack , we sit down with Dylan Sather, Founder and engineer at Pipedream, to discuss how Pipedream is revolutionizing automation and integrations. Dylan shares insights on how developers—and even non-developers—can leverage APIs to streamline workflows, build custom automations, and unlock new efficiencies. We explore how Pipedream enables businesses to ship integrations i...

Fixing Event Management and Sales Automation in HubSpot with Max Cohen of hapily 04.02.2025

In this episode of UpYourStack , Noah Berk sits down with Max Cohen , Chief Evangelist at hapily, to explore how hapily is transforming event management and sales automation in the HubSpot ecosystem. Max shares insights into: The flexibility of event•hapily , which allows businesses to customize event management within HubSpot The power of rule-based sales automation to guide reps in real-time dec...

PandaDoc and HubSpot: A Better Way to Manage Agreements with Keith Rabkin 27.01.2025

In this episode of the UpYourStack Podcast , host Noah Berk is joined by Keith Rabkin, Chief Revenue Officer at PandaDoc, to discuss how their platform simplifies agreement workflows for teams of all sizes. What you’ll learn: What PandaDoc offers : An all-in-one solution for contracts, proposals, and agreements. CPQ made simple : How PandaDoc’s integration with HubSpot fills key gaps in the ecosys...

Episode 19 - Proposify 18.11.2024

 In Episode 19 of the UpYourStack Podcast, host Noah Berk, Co-Founder of OBO, interviews Kyle Racki, Co-Founder and CEO of Proposify, an all-in-one platform with features designed for your sales team to improve how you create, send, track, and close proposals, quotes, contracts, and other sales documents. Proposify helps thousands of businesses get control and visibility into their proposal proces...

Episode 18 - Dealfront 11.11.2024

 Join host Noah Berk, Co-Founder of The OBO Group as he chats with Stephen Brennan, Partner Manager at Dealfront,  the go-to-market platform that gives sales and marketing teams the data, applications, and insights they need to find leads and close deals.  They discuss the merger between LeadFeeder and EchoBot and formation of Dealfront. Discover how Dealfront combines website and sales intelligen...

Episode 17 - Hublead 28.10.2024

Noah Berk, co-founder of OBO and Elite HubSpot Solutions Partner, special guest Bastien from HubLead discusses the innovative integration of LinkedIn with HubSpot through their application, HubLead. The conversation navigates through HubLead's inception aimed at integrating LinkedIn Sales Navigator with HubSpot and its evolution to include features like contact enrichment, activity syncing, email...

Episode 16 - Import2 21.10.2024

In this episode of Up Your Stack Podcast hosted by Noah Berk, Anton, the developer behind Import2, delves into the creation and innovation of his app designed to streamline data migration between different software applications, particularly CRMs. Discussing challenges such as maintaining data integrity, handling different data models, and the correct sequence of data import, Anton explains how Im...

Episode 15 - Lucky Orange 14.10.2024

In this episode of the Up Your Stack Podcast, hosted by Noah Berk, co-founder of OBO Group, Sean from Lucky Orange joins the conversation to discuss the importance of conversion rate optimization (CRO). Lucky Orange specializes in qualitative data analytics, offering tools like session recordings, heat maps, and surveys to help businesses understand user behavior on their websites. The discussion...

Episode 14 - Datawarehouse.io 07.10.2024

In this episode of 'Up Your Stack', host Noah Berk, co-founder of OBO and elite HubSpot solutions partner, interviews James Elmer from Datawarehouse.io. They discuss how Datawarehouse.io develops exclusive HubSpot applications to manage and transform data efficiently. James emphasizes the importance of a hyper-focused niche strategy and their fixed pricing model, which is user-friendly and avoids...

Episode 13 - Operating App 30.09.2024

Noah Berk speaks with Lauri, co-founder of the Operating App, a resource management tool designed for professional services companies, consulting firms, and agencies. They discuss the app's origins, tailored features for different types of consulting businesses, and its tight integration with HubSpot and time-tracking tools like Harvest. Lauri also elaborates on the cultural and operational approa...

Episode 12 - Sendoso 23.09.2024

In this episode of 'Up Your Stack Podcast,' host Noah Berk, co-founder of OBO and an elite HubSpot solutions partner, features Kris Rudeegraap from Sendoso, a leading direct mail and gifting platform. Kris discusses how Sendoso integrates with HubSpot to automate and streamline the process of sending personalized gifts to prospects and clients. He shares the origin story of Sendoso, its growth tra...

Episode 11 - DealHub 16.09.2024

Noah Berk interviews Sam Bratsztejn, VP of Partnerships and Strategic Alliances at DealHub, a HubSpot-integrated CPQ (Configure Price Quote) and CLM (Contract Lifecycle Management) platform. They discuss the features and benefits of DealHub, its advantage as a no-code solution, and its application in industries like SaaS and manufacturing. Sam highlights the importance of CPQ solutions in improvin...

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