Unwrapping Your Business & Your life Podcast for the New Female Boomer Entrepreneur

In this incredibly informative talk, Michelle M. Hensley shares her expertise on becoming a successful gift-wrap entrepreneur. Michelle emphasizes the importance of deciding to start a business, learning through available resources like her videos and courses, and prioritizing work efficiently. She also discusses the significance of high-quality photographs, professional proposals, and personalize...

Today Michelle welcomes Abby Glassenberg, co-founder and president of Craft Industry Alliance. Abby shares her experiences, from being a sixth-grade teacher to a stay-at-home mom, discovering blogs, and launching her own blog and Etsy shop in 2005. She describes how she transformed her hobby into a business, authored sewing books, and contributed to the craft industry's professional education. Mic...

In this episode, Michelle has a conversation with Wanda Wen from Soolip. Wanda shares her inspiring background in the fashion industry and how it seamlessly transitioned into her love for paper art and gift wrapping. Her work has been featured in prestigious publications like Vogue and Better Homes and Gardens. They discuss the importance of knowing the recipient's style, minimalist design, and th...

On today’s show, Michelle from Nifty Package Company drops indispensable insights into the tools required for a successful mobile gift wrapping or gift basket business. She shares personal experiences and emphasizes the importance of tracking leads, gives her choices for the best overall CRM’s, maintaining a professional business email, utilizing Google Workspace, and creating a YouTube channel. S...

In this episode, Mia Canada, also known as Thee Gift Wrap Goddess, shares her expertise and experiences as a professional gift wrapper with almost 20 years in the industry. Mia discusses her creative beginnings, her transition from a corporate job to entrepreneurship, and the growth of her gift-wrapping business, including opening multiple brick-and-mortar locations. She highlights the importance...

Welcome back to the podcast. Today Michelle, founder of Nifty Package Company, shares seven essential strategies to increase revenue for your luxury gift basket and mobile gift wrapping business. From managing perishable items and specializing for corporate clients to upselling with add-ons and reducing expenses, learn actionable, business boosting tips to enhance profitability. Connect with Miche...

In this conversation, Michelle shares her journey from experiencing profound loss as a widow to becoming a successful entrepreneur in the luxury gift wrapping industry. She discusses the emotional and practical challenges faced by women in similar situations, the importance of financial literacy, and the art of creating meaningful gifts that resonate with recipients. Through her experiences, she e...

Summary In this engaging conversation, Shiho Matsuda, a renowned gift wrapping artist, shares her journey from discovering her passion for gift wrapping to building a successful business. The discussion delves into the philosophy behind gift wrapping, emphasizing the importance of heart and connection in the art. Shiho highlights the significance of the five senses in creating a memorable gift-wra...

Summary In this conversation, the speakers discuss their experiences and challenges in the gift wrapping business, sharing insights on mistakes made, the importance of trust, and the seasonal nature of the industry. They emphasize the need for realistic expectations, the significance of contracts, and the value of networking and marketing. The discussion also touches on sourcing materials, manufac...

Summary In this conversation, Jane Means and myself, delve into the art and business of gift wrapping, exploring its cultural significance, personal journeys, and the creative processes involved. They discuss the evolution of gift wrapping as a craft, the challenges faced in establishing a business, and the importance of understanding cultural nuances in presentation. The conversation also touches...

To provide guidance on decision-making for widows and divorcees, focusing on the challenges and strategies in the first part of a two-part series. Key Takeaways Emotional instability significantly impairs decision-making abilities for recent widows/divorcees Avoid major life decisions in the first 1-2 years; third year is better for big choices Use structured methods (e.g., priority bubbles, actio...

In this podcast episode, Michelle Hensley discusses the importance of overcoming perfectionism to successfully launch a business. She emphasizes that there will never be a perfect time to start and encourages listeners to take action rather than getting bogged down by details like branding. Michelle also highlights the significance of identifying your target audience and researching competitors to...

In this conversation, Michelle Hensley shares her journey as a businesswoman and the challenges she faced after becoming a widow. She discusses the importance of core values, emotional resilience, and accountability in navigating tough days in business. Michelle emphasizes the significance of self-care, finding one's passion, and building a supportive network. She also provides practical tips for...

In this conversation, Michelle Hensley shares her journey of building a successful gift basket and mobile gift wrapping business. She emphasizes the importance of personal touch in the industry, discusses overcoming personal challenges, and provides insights into launching and scaling a gift wrapping business. Michelle also introduces the Nifty licensee program, offering opportunities for others t...

In this episode of the Unwrapping Your Life and Your Business podcast, host Michelle Hensley interviews Shirley George Frazier, a renowned expert in the gift basket industry. Shirley shares her journey from the financial sector to becoming a successful entrepreneur in the gift basket business. She discusses the importance of understanding customer needs, the challenges of transitioning to full-tim...

In this conversation, Michelle Hensley interviews Terry August, the founder of Fanciful Gift Baskets, about her successful business and the lessons she has learned over the years. Terry shares her wisdom on building a gift basket, the importance of quality and personalization, and the challenges she faced during tough economic times. She emphasizes the need to do something you enjoy and to charge...

In this conversation, Michelle Hensley shares two important lessons she learned in her business journey. The first lesson is the importance of organization, specifically in terms of inventory management. Michelle emphasizes the need to keep track of inventory and suggests using platforms like Shopventure or spreadsheets to stay organized. The second lesson is the value of maintaining lists and kee...

Michelle Hensley shares her journey from being a homeschool mom and pastor's wife to becoming a successful business owner. After her husband passed away, she had to navigate grief, financial challenges, and a loss of identity. She started a gift basket business and later expanded into gift wrapping services. Michelle now teaches others how to start their own mobile gift wrapping businesses through...

In today’s fast paced world, convenience is king and the demand for services that save time and effort is higher than ever. A mobile gift driving business is a unique and lucrative opportunity that combines creativity with practicality here are 10 compelling reasons to start your own mobile Gift Wrapping Business today..

This is all about some of the new marketing terms you may have heard but don't quite understand. I am sharing with you based on my family including grandchildren and how I liken these terms as they relate to business and family. Enjoy!