Unsolicited Advice with Denise Laframboise

something to be addedIn this episode of Unsolicited Advice , Denise Laframboise dives into one of the biggest traps entrepreneurs and mortgage professionals face: shiny object syndrome.  From flashy marketing tools to trending strategies, Denise explains why constantly chasing the next big thing can actually pull you away from the foundational habits that truly grow a business. Inspired by a power...

In this episode, Denise sits down with Cheryl Sanguinetti to break down how mortgage brokers can actually use AI to grow their business—without losing authenticity. They dive into the difference between generic AI content and building tools that truly reflect your voice, your clients, and your brand. From cutting marketing costs in half to saving hours of time each week, this conversation shows ho...

EP 60: Don't Compare Your Chapter 2 To Someone Else's Chapter 11 Comparison is something we all struggle with—but what if it didn't have to be a bad thing? In this episode of Unsolicited Advice, Denise reflects on the idea of the "comparison monster," inspired by Our Monsters and How to Tame Them by Kevin Hart. She explores how comparing ourselves to others can either drain our confidence or becom...

EP 59: How To Write A Book To Position Yourself As An Expert What if sharing your story—and your expertise—could transform your business? In this episode of Unsolicited Advice, we explore how an unexpected opportunity to contribute to a collaborative book became a game-changing marketing strategy. From a career transition into the mortgage industry to co-authoring books that reached Amazon bestsel...

EP 58: The First Course I Took From Scott Peckford In this episode's Unsolicited Advice, we talk about one of the most important skills in your mortgage career—the ability to ask. From asking for better training and exposure to advocating for opportunities, compensation, and growth, this episode explores why speaking up can be a game changer. Through a real story from the early days of building a...

EP 57: Goal Setting In this episode's Unsolicited Advice, we talk about goal setting in a way that actually works—by looking at the full picture. Rather than focusing only on production numbers, this episode breaks goal setting into three essential areas: lead generation, business-building, and personal goals. We explore why leads always come first, how systems and support fit in as you grow, and...

EP 57: Largest Wealth Transfer In History In this episode's Unsolicited Advice, we talk about the massive wealth transfer coming over the next two decades—and why waiting may not always be the best strategy. With trillions of dollars set to move from parents to their children, this episode explores how homeowners can use smart mortgage strategies to help their kids get into the housing market soon...

EP 55: Cohabitation Agreements & Business Contracts In this episode's Unsolicited Advice, we explore why agreements matter—and why the conversations behind them matter even more. Just like a great discovery call sets the foundation for a successful mortgage, clear and honest discussions are essential when entering partnerships in life or business. Whether you're buying property with someone, g...

EP 54: Advocating For Yourself & Your Business In this episode's Unsolicited Advice, we talk about what it really takes to increase your profile—in the mortgage industry or in your local community—without feeling awkward or self-promotional. We break it down into three simple steps: advocate for yourself, make your work visible, and lead with giving back. From keeping track of your accomplishm...

EP 53: How To Pay Off Your Home Faster In this episode's Unsolicited Advice, we dive into one of the most common client goals: paying off their mortgage faster—and how to go beyond the obvious strategies. We talk through simple approaches like accelerated payments and lump sums, but also explore deeper, more impactful options like restructuring high-interest debt, improving cash flow, and even usi...

EP 52: Mentorship In Mortgages In this episode's Unsolicited Advice, we dive into why mentorship is one of the most important investments you can make in your mortgage career. No course or license truly prepares you for the realities of this industry—and that's where mentors come in. We talk about the value of having multiple mentors, both formal and informal, and why learning from others' experie...

EP 51: Mortgages As A Second Career In this episode's Unsolicited Advice, we talk about why so many successful mortgage professionals come from second careers—and why that's often a huge advantage. Using real-life experience from transitioning out of healthcare, this episode explores the power of transferable skills like communication, emotional intelligence, and staying calm in high-pressure situ...

EP 50: Business Structure Options In The Mortgage Industry In this episode's Unsolicited Advice, we explore one of the most empowering ideas in the mortgage industry: your business is truly a choose-your-own-adventure. Inspired by conversations and panels at the BRX Summit, this episode breaks down the many ways a mortgage business can be structured—from employee-based teams, to contractor models,...

EP 49: One Of The Biggest Determinants Of Success Of Your Business In this episode's Unsolicited Advice, we talk about one of the biggest—and most underestimated—drivers of success in business: the people you surround yourself with. Your family, your partner, and your close circle have a direct impact on your mindset, motivation, and ability to push through tough days. This episode explores why sh...

EP 48: What "Let Them" & "Let Me" Means In The Mortgage Business In this episode, the conversation explores the powerful mindset shift inspired by Mel Robbins' Let Them philosophy and how it applies to the mortgage industry. Through real-world client scenarios, this episode highlights the importance of focusing on relationships over transactions and learning to release control when clients cho...

EP 47: The Security Of A Full Time Job This conversation explores the transition from traditional employment in the banking sector to self-employment in the mortgage industry. It highlights the perceived security of working for a bank versus the control and flexibility that comes with being self-employed. The discussion emphasizes the importance of building relationships and investing in oneself t...

EP 46: What Does Success Mean For You? In this episode, we explore what success truly means in the mortgage industry and why it looks different for everyone. Rather than chasing volume alone, this conversation encourages mortgage professionals to define success based on income, lifestyle, impact, and personal fulfillment. You'll hear thoughtful insights on building a business that supports your go...

EP 45: Who Do You Call & What Do You Say When You Start? In this conversation, Denise provides actionable advice for individuals looking to jumpstart their mortgage careers. Emphasizing the importance of networking, she suggests starting with personal connections and leveraging existing relationships to gain referrals and advice. The discussion also addresses the discomfort clients may feel wh...

EP 44: The World Needs More Gratitude Summary In this conversation, Denise emphasizes the importance of gratitude and positivity in daily life. She discusses personal practices for cultivating gratitude, such as taking moments to breathe and reflect on positive aspects during tough times. Denise also highlights the significance of being mindful about the media consumed, advocating for positive con...

EP 43: What You Need To Navigate Hard Times In this conversation, the speaker discusses the inherent challenges faced in the mortgage industry, emphasizing the importance of having a support system. They outline the necessity of having three key types of people in one's professional life: someone to listen, someone to brainstorm solutions, and someone who can fix problems. The speaker also highlig...

EP 42: How To Increase Visibility In The Mortgage Industry In this episode's Unsolicited Advice, we explore one of the most common questions in the mortgage industry: How do you increase your visibility and grow into leadership opportunities? Drawing from a recent panel discussion at the CMP Women's Conference, this episode highlights how genuine influence is built by helping others, sharing knowl...

EP 41: Where Do You Spend Your Time? In this episode's Unsolicited Advice, we explore a simple but powerful question: How are you really spending your time? After a conversation sparked by comparing screen time with my daughter, this episode dives into how easy it is to fall into scrolling, comparing, and consuming content instead of focusing on activities that truly move you forward. We discuss t...

EP 40: Likely The 2 Hardest Lessons To Learn In The Mortgage Industry In this conversation, Denise discusses the challenges faced in the mortgage industry, emphasizing the importance of being adaptable to change and setting realistic expectations for clients. She highlights the necessity of continuous learning and research to navigate the ever-evolving landscape of mortgage options and lender rule...

EP 39: Moving The Needle In Your Business Faster In this episode of Unsolicited Advice, we explore the real secret behind fast implementation and consistent business growth. Instead of chasing perfection, this conversation breaks down why clarity, focus, and decisive action are the true drivers of progress in the mortgage business and entrepreneurship. Through relatable examples—from parenting to...

EP 38: 2 Key Factors In Effective Communication In this episode of Unsolicited Advice, we break down two powerful communication filters that can transform how mortgage professionals connect with clients, referral partners, and industry stakeholders. From discovery calls to client strategy conversations, this episode highlights how shifting your messaging from what you need to what they gain builds...