Under The Roof

In this episode of Under the Roof, hosts Todd Kavanaugh and Matthew Elban sit down with Josselin Martinez, Regional Service Manager for Baker Roofing Company's Tampa office, to share his nearly two-decade journey with Baker Roofing, from arriving in the US at age 12 with no English, to working on production crews in Wilmington, North Carolina, to leading a service team in one of Baker's newest and...

In this episode of Under the Roof, hosts Todd Kavanaugh and Matthew Elban sit down with Calvin Arrington, Senior Vice President of Commercial Steep Slope at Baker Roofing Company, to uncover a side of Baker that surprises most people: the artisan craftsmanship behind slate, tile, copper, and specialty metal roofing.

In this episode of Under the Roof, hosts Todd Kavanaugh and Matthew Elban sit down with Dave Hardy, the Executive Vice President of Brand Strategy at Think Shift, to navigate Baker Roofing Company’s recent brand refresh and why brand is so much more than just a logo.

In this episode of Under the Roof, hosts Todd Kavanaugh and Matthew Elban sit down with Anthony Carrier, the General Manager of Baker Roofing Company's Bristol and Asheville markets, to share how he went from doing infrared scans for an engineering firm to building thriving roofing operations, and why people have been the through-line of his entire career.

In this episode of Under the Roof, hosts Todd Kavanaugh and Matthew Elban sit down with Darrell Bailey, General Manager of Baker Roofing's Harrisonburg branch for 22 years, to explore what it takes to build a consistently high-performing team, lead with curiosity rather than fear, and create meaningful impact in your local community.

In this special in-person episode of Under The Roof, Todd Kavanaugh and Matthew Elban sit down with Frank and Prentiss Baker, grandsons of founder W.P. Baker I and former owners of the company, to reflect on the moments that truly shaped Baker Roofing Company, from humble beginnings and organic growth to painful mistakes, financial hardship, and the lessons that changed the business forever.

In this special in-person episode of Under The Roof, Todd Kavanaugh and Matthew Elban sit down with Frank and Prentiss Baker, grandsons of founder W.P. Baker I and former owners of the company, to uncover the stories behind Baker’s early years. From memories of their grandfather’s humility, discipline, and impeccable dress, to hard-earned lessons carrying sheet metal up 32 stairs, falling off roof...

When most people think about building a thriving roofing operation in a new market, they picture aggressive sales tactics, competitive pricing, and technical expertise. They imagine crews moving fast, closing deals quickly, and establishing market dominance through operational efficiency. However, Auston Batts has different ideas. In this episode of Under The Roof, Auston, Commercial Service Sales...

Precision Walls’ transition to employee ownership represents a deliberate commitment to protecting culture, rewarding the people doing the work, and building long-term value beyond short-term profit. In this conversation, Precision Walls President and CEO Brian Allen shares the journey of leading a second-generation construction company to 100% employee ownership through an ESOP. From growing up w...

In this second part of our ESOP conversation, John Matthews, President of Baker Roofing Company, joins hosts Todd Kavanaugh and Matthew Elban to get brutally honest about what employee ownership really means for Baker Roofing Company. John unpacks why ESOP isn’t a magic switch but a game enhancer that amplifies what already made Baker special: pride in craftsmanship, long-term relationships, and a...

As the roofing industry faces rapid consolidation and private equity rollups, Baker stands apart as one of the few large independent contractors left. In this episode of Under The Roof, hosts Todd Kavanaugh and Matthew Elban sat down with John Matthews, President of Baker Roofing Company, to break down how employee ownership creates real, practical advantages.

The roofing industry stands at a critical crossroads. With private equity firms acquiring major contractors, workforce shortages persisting, and young generations seeking different career paths, how does the industry maintain its entrepreneurial spirit while evolving for the future? In part 2 of our conversation with Reid Ribble on Under The Roof along with hosts Todd Kavanaugh and Matthew Elban,...

What do you call someone who’s been a roofer, a congressman, and the CEO of the NRCA? You call him Reid Ribble. In this episode of Under The Roof, hosts Todd Kavanaugh and Matthew Elban dive deep into his extraordinary career journey, from his humble beginnings in Wisconsin, running a small roofing business, to shaping national roofing policy and pushing the industry toward professionalization.

Baker Roofing's transition to employee ownership (ESOP) represents a bold commitment to preserving company culture while creating lasting value for its workforce. In this candid conversation, Baker Roofing CEO Mark Lee shares the compelling journey of transitioning the company to employee ownership through ESOP. From his early days on roofing crews to leading a transformative shift in company stru...

ESOP is changing the company valuation terrain and The Baker Roofing company is at the forefront of this innovation. In the latest episode of Under The Roof, hosts Todd Kavanaugh and Matthew Elban touch base with a key executive at Baker Roofing Company, John Matthews to discuss what employee ownership means - its essence and benefits and why the company chose this path over traditional options. J...

After 110 years of family leadership, the Baker Roofing Company embarks on a new chapter, championing a historic transition to employee ownership. In this first episode of Under The Roof, hosts Todd Kavanaugh and Matthew Elban sit with Dylan Baker, a fourth-generation Baker who brings a deep and intimate perspective on the company’s legacy and values, and what the transition means for the company’...

Under The Roof is the official podcast of Baker Roofing Company, where we bring the heartbeat of our 110+ legacy straight to the ears of our people. Hosted by Todd Kavanaugh and Matt Elban, this show is all about building connections from the rooftop to the boardroom. Each episode features honest conversations, company updates, safety wins, lessons learned, and real stories from across the Baker f...