Parker Nash
Uncommon Brands
How do you build a DTC brand that breaks out in a noisy world? The Uncommon Brands podcast interviews founders of fast-growing DTC, e-commerce, and consumer product brands with unique products and marketing strategies. In each episode, we dive into how these stand out brands built their business by going against the grain. This podcast is for any DTC brand founder, entrepreneur, and executive looking to build a stand out brand. Host Parker Nash spent more than a decade working at Nike where he learned first-hand how one of the greatest brands in the world develops product and marketing that tu...
Where to listen?
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Episodes
Building a Wild as Heck business Caitlin Minges, Fun Club and Wild As Heck 09.12.2024 47:12
In this episode, Parker sits down with Caitlin Minges, the founder of Fun Club , a quirky and edgy gift and stationery business, and Wild As Heck , a brand makes bold hats for confident women collaborating with independent women artists to create wearable art. Caitlin shares her unique entrepreneurial journey, from creating custom party supplies for her boyfriend's party to building two successful...
From corporate to Shark Tank entrepreneur Berlyn Haughton, Table Tyke 02.12.2024 35:59
In this episode, Parker sits down with Berlyn Haughton, the founder of Table Tyke which creates the only placemat with a silicone bumper, ideal for protecting little ones from the table edge, providing a clean teething space that also catches spills. Berlyn takes us through her entrepreneurial journey, transitioning from corporate life to building a thriving business. She shares insights on produ...
How to deliver unforgettable customer moments, Josh Rathbun Cheecam 18.11.2024 43:20
In this episode, Parker sits down with Josh Rathbun, the founder of Cheecam , a company that helps brides and grooms capture unforgettable candid moments on their biggest day with disposable cameras and a full-service development process. Josh takes us through his entrepreneurial journey, starting from a college project to building a thriving business. He shares insights on the challenges and str...
Going bananas for business…a banana bread mix business with Morgan Lerner, GoNanas 28.10.2024 28:28
In this episode, Parker interviews Morgan Lerner, co-founder of GoNanas . GoNanas is modernizing the baked goods arena building a better-for-you bakery brand, using bananas to make a lower sugar, vegan, gluten-free, and allergen-friendly, treats otherwise known as #notyournanas baked goods. From a side hustle that started in the dorms at the University of Michigan, Go Blue!, GoNanas has grown int...
Light Your Business on Fire with Travis Seera, Flikr Fireplace 14.10.2024 31:12
In this episode, Parker sits down with Travis Seera, the founder of Flikr Fireplace —a sleek, isopropyl-powered personal fireplace that redefines cozy living. Travis opens up about his eight-year journey of innovation, overcoming challenges, and his passion for designing products that meet real, personal needs. He also gives us a sneak peek into his latest venture, Spark Firestarter . Discover the...
Building A Mess-Free Auto Parts Brand With Mike Burns, ValvoMax 08.10.2024 30:19
Ever tried to change your oil at home and ended up with a mess on the driveway that looked like an oil tanker spill? That’s exactly why the guest on the show today started his brand. In this episode, Mike Burns, founder and CEO of ValvoMax, shares his journey from Air Force veteran and corporate finance professional to innovative product creator and brand founder. Mike takes us through the origi...
Building a Waffle Empire with Emily Groden from Evergreen Waffles 01.10.2024 37:11
Move over Eggo. In this episode, Emily Groden, founder of Evergreen Waffles , shares her journey from corporate lawyer to waffle entrepreneur. She delves into the evolution of Evergreen, a brand that began as a hobby in March 2020 and has rapidly grown to 3,500+ stores nationwide. Emily discusses the unique selling points of Evergreen’s frozen waffles, which pack a full serving of fruits and veg...
From Air Force Aviator to Drink Tumblers with Matt Butler, Tally Tumbler 24.09.2024 36:30
In this episode, Matt Butler, founder of Tally Tumbler and a 20-year Air Force veteran, shares his inspiring journey from military service to entrepreneurship. Matt takes us through the creation of his two successful products: Rollors , an outdoor lawn game with over 150,000 units sold, and the Tally Tumbler, a unique scorekeeping drink tumbler that has seen impressive growth, especially in the g...
CPG Startup: Breaking Out in Grocery Stores with Leslie Danford from Vitaminis 17.09.2024 37:50
In this episode, Leslie Danford, founder of Vitaminis , shares her journey of transitioning from a corporate career to launching her own vitamin supplement brand during the pandemic. Leslie discusses the development and unique aspects of Vitaminis' products, the challenges of starting up, the importance of feedback and iteration, her retail strategies, and her upcoming plans for Vitaminis. Leslie...
How to Build a Brand That Makes an Impact with Cody DeJardin, Sackcloth and Ashes 10.09.2024 39:58
In this episode, Parker interviews Cody DeJardin, a brand builder, partner, and advisor to consumer brands, about his extensive experience in the industry. Cody shares his journey from starting a product company with his brother in college to working with Sackcloth and Ashes, a mission-driven company that donates a blanket to a homeless shelter for every blanket purchased. They discuss the import...
7-Figure Product Launches and beyond with Anthony Tranchida, Grill Rescue 03.09.2024 39:24
Imagine a grill cleaning brush soaring to $3 million in pre-orders—how does that happen? In this episode of the Uncommon Brands podcast, Parker Nash chats with Anthony Tranchida, CEO of Grill Rescue, to unravel the secrets of his meteoric success. Anthony shares the journey from launching his innovative product on Kickstarter, where it raised an astounding $211,000 in just 30 days, to hitting $3 m...
When to Expand into New Markets: The Big Business of Kids Clothes with Lili Yeo, Goumi Kids 14.08.2024 34:25
Curious about how a simple idea can evolve into a thriving brand? In this episode of the Uncommon Brands podcast, Parker Nash sits down with Lili Yeo, the co-founder and CEO of Guomi Kids, a brand that’s redefining organic clothing essentials for little ones. From humble beginnings making baby mittens with a friend to navigating wholesale and trade shows, Lili shares her rollercoaster journey of s...
How to Break Out in Health and Wellness Tech with Forrest Smith from Kineon 14.08.2024 31:12
Join Parker Nash in this first episode of the Uncommon Brands podcast, as he talks with Forrest Smith, the founder and CEO of Kineon. Forrest shares his journey from a tech startup expert and accomplished athlete to leading Kineon, a company dedicated to making red light therapy accessible and affordable. Discover the secrets behind Kineon's cutting-edge wearable device, offering clinical-grade ph...
What Makes A Brand "UNCOMMON" 02.08.2024 6:40
Welcome to the Uncommon Brands podcast, where Parker Nash—former Nike insider and all-around brand-building aficionado—guides you through the wild world of extraordinary consumer brands. This is where you'll uncover the secrets behind the most daring, innovative, and downright uncommon brands that are shaking up the market. If you’re a DTC founder, entrepreneur, or someone who dreams of making wav...
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