Parker Nash
Uncommon Brands
How do you build a DTC brand that breaks out in a noisy world? The Uncommon Brands podcast interviews founders of fast-growing DTC, e-commerce, and consumer product brands with unique products and marketing strategies. In each episode, we dive into how these stand out brands built their business by going against the grain. This podcast is for any DTC brand founder, entrepreneur, and executive looking to build a stand out brand. Host Parker Nash spent more than a decade working at Nike where he learned first-hand how one of the greatest brands in the world develops product and marketing that tu...
Be sure to visit the podcast's website and support the creator: www.parkertnash.com
Author
Parker Nash
Category
Podcast website
Latest episode
Aug 24, 2026
Where to listen?
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Episodes
From emergency medicine to startup founder, Dr. Elizabeth Clayborne, Nasaclip 24.08.2026 40:10
Dr. Elizabeth Clayborne is an emergency physician and the CEO and co-founder of NasaClip , a hands-free, mess-free medical device designed to treat nosebleeds anywhere. In this episode, she shares the story and decade-long journey behind creating an intuitive product that shifts care out of the crowded emergency room and directly into the hands of everyday patients and caregivers. They discuss th...
Making golf fun and building a brand with Scott Riley, Live Forever Golf 17.08.2026 31:31
Scott Riley is the co-founder and CEO of Live Forever Golf, an '80s nostalgia-infused, music-centric golf lifestyle brand designed to disrupt the traditionally stuffy golf apparel industry. In this episode, Scott shares the story and five-year+ journey behind building an authentic, player-first apparel line, the inspiration behind their iconic club-toss logo, the realities of scaling from a garag...
Building a consumer medtech brand with Tom Andriacchi and Jenny Hledik, KneeMo™ 11.08.2026 35:36
Dr. Jenny Hledik and Dr. Tom Andriacchi are the co-creators of KneeMo™ , a motion-activated knee wearable designed to disrupt pain signals. In this episode, they share the science and 10-year development journey behind a non-invasive device helping people reclaim their mobility with chronic knee pain. They discuss the biomechanical engineering principles of the Gate Control Theory of Pain, the t...
Tee Time: Building a golf brand with Matt Stang, Swannies Golf 03.08.2026 24:21
Matt Stang is the co-founder of Swannies Golf , an apparel brand that started back in 2015 in Minnesota. In this episode, he shares the incredible journey of building a modern golf apparel brand that has scaled to a presence in nearly 3,000 golf courses. Matt discusses the tactical reality of bootstrapping a physical product brand, the power of listening to "green grass" buyers, and why bank fin...
Fun times with Fun Guy: How to create your own category with Phoebe McPherson & George Moulton 06.07.2026 41:24
Phoebe McPherson and George Moulton are the co-founders of Fun Guy. In this episode, they share how they’ve combined their backgrounds to create a brand that defines its own category in the wellness space. Phoebe and George discuss their journey from the snowboarding world to the forefront of the mushroom and Kanna revolution. This episode is full of insights on how they prioritize education and t...
How to break out in CPG supplements, Cam Schuler, RNWY 22.06.2026 39:06
Cam Schuler is the co-founder of RNWY, a sports nutrition brand dedicated to athletic longevity. In this episode, he shares how his roots as a collegiate athlete and his professional background at Nike and Vital Proteins led him to create a supplement brand that supports the long-term health of runners. Cam discusses the whirlwind of RNWY’s first year, from the official launch to navigating the co...
From college runner to launching a Kenyan-inspired brand, Chris Hough, Artiken 15.06.2026 40:33
Chris Hough is the founder and owner of Artiken. In this episode, he shares how he transitioned from an employee at Nike to building a high-growth brand centered around the iconic handmade bracelets worn by elite Kenyan distance runners. Chris shares his journey of identifying a gap in the marketplace and going "all in" on Artiken in 2019. This episode is packed with insights on scaling a brand, t...
Building a retail first brand with Robert Nelson, Just Brand 10.06.2026 34:14
Robert Nelson is the co-founder and CEO of The Just Brand. Just Brand is a coastal lifestyle classics brand that weaves together influences from prep, sportswear, and streetwear. A former Nike alum, Robert started the business with his sister to create a brand that represents the unique identity and "vibe" of the East Coast, specifically his hometown of Mystic, Connecticut. Robert explains why the...
How to stand out in a competitive market, Sarah Vilenskiy, Blossom Essentials Skincare 09.03.2026 36:01
Sarah Vilensky is the founder and CEO of Blossom Essentials . In this episode, she shares how she’s used her digital marketing expertise to build a high-growth D2C skincare brand. Sarah shares her journey from affiliate marketing to addressing chronic dry skin with clean, non-toxic products. This episode is full of insights on how they navigate the crowded skincare market and details on their mas...
Not your ordinary belt business, Gregg Hemphill, Nexbelt 02.03.2026 33:12
Gregg Hemphill is the CEO of Nexbelt and Lejon Belts . In this episode, he shares how these two brands take an overlooked product, the belt, and turn it into an engine for massive growth. Gregg, a 25-year veteran of the golf industry (Quiksilver, TaylorMade, Oakley), shares how Nexbelt's patented micro-adjusting ratchet technology provided both a functional benefit to the consumer and a huge inven...
Building a Superfood Empire, Anna Rooke, Akasha Superfoods 23.02.2026 36:09
Join Parker Nash and Anna Rooke, CMO and Co-founder of Akasha Superfoods , for a deep dive into health, wellness, and organic growth. Anna shares her journey with sea moss, from making gels in her kitchen to becoming a category creator on retail shelves. This episode is a masterclass in using short-form video to overcome low product awareness and dominate a new market without spending a dollar on...
Capturing moments that matter, Garrett Peters, Duncan & Stone 16.02.2026 39:34
Today on the show, we have Garrett Peters, the co-founder and CEO of Duncan and Stone Paper Company. Duncan and Stone specializes in beautifully designed, keepsake notebooks and journals featuring simple guided prompts to easily capture important life moments. Garrett shares the company's journey, from its 2020 launch with a handful of items to its current portfolio of over 50 products. Garrett di...
A sweet business story, Maddie Steitz, Maddie's Natural Sweetener 09.02.2026 34:37
Join Parker Nash in a conversation with Maddie Steitz , the founder and CEO of Maddie's Natural Sweetener . Maddie shares her uplifting journey from working as an assistant to launching her own company, driven by a passion for baking and a commitment to creating a truly healthy alternative. Maddie discusses the inspiration behind developing a healthier, natural sweetener that avoids the pitfalls o...
Carrying on a family legacy, John Gaither, Feetures 18.08.2025 37:16
Join Parker in an insightful conversation with John Gaither, CEO of Feetures . John leads America's number one running sock brand, a performance-driven, family-run business based in Charlotte, North Carolina. Having served in various roles from sales and marketing to COO before becoming CEO in 2023, John brings a comprehensive understanding of the business he now runs. John shares the compelling s...
Style that gives back with Lauren Dellinger, Headbands of Hope 11.08.2025 33:49
Join Parker in an inspiring conversation with Lauren Dellinger, President of Headbands of Hope . Lauren shares the incredible mission behind Headbands of Hope: for every headband purchased, one is donated to a child with an illness, with over a million donated globally since 2012. She dives into the brand's growth strategies, from leveraging public speaking to building robust wholesale partnership...
How to build a brand with an unstoppable mission, Ashley Nickelsen, BTR Nation 04.08.2025 38:50
Today’s episode is an inspiring conversation with Ashley Nickelsen, founder of BTR Nation. Ashley shares the deeply personal story behind her mission to reimagine "junk food" found in hospital vending machines, driven by her experience as a caretaker for her parents, who both battled rare forms of cancer. She reveals how this personal journey, and her late father's entrepreneurial spirit and mantr...
Getting personal: The business of men's underwear, Dez Price, BN3TH 28.07.2025 35:14
In this episode of the Uncommon Brand podcast, host Parker Nash sits down with Dez Price, co-founder and CEO of BN3TH (pronounced "Beneath"), a brand dedicated to making comfortable men's underwear and base layers for various activities, from mountain adventures to the office. BN3TH is notable for being the first to create men's underwear with a three-dimensional pouch. Dez shares the intriguing o...
Fun run! Growing a running brand, Bryce McConville, Chicknlegs 18.07.2025 31:15
In this episode, Parker sits down with Bryce McConville, former athlete and distance runner at the University of Miami, and the founder of Chicknlegs, a brand specializing in fun, comfortable, and unique apparel for distance runners. Bryce shares his entrepreneurial journey, starting college as he sought to stay connected to the running community. He discusses the origin of the brand name and how...
Bye bye corporate, hello baby brand, Jeff Chisholm, Little Hometown 07.04.2025 46:04
In this episode, Parker sits down with Jeff Chisholm, president of Little Hometown , a baby brand that designs locally themed blankets, onesies, PJs, and bibs featuring over 200 unique regional designs across the U.S.. Unlike many e-commerce brands, Little Hometown has never been on Amazon or Walmart, choosing instead to partner with independent retailers to grow its business. After years in corpo...
Shark Tank entrepreneur and bathing suit innovator, Hayley Segar, onewith swim 31.03.2025 39:46
In this episode, Parker sits down with Hayley Segar, the founder of onewith swim, a swimwear brand that’s redefining how swimsuits should feel and fit. Hayley has a background in social media, content creation, and the bridal industry, but her frustration with traditional swimwear led her to create something entirely new—swimsuits that fit like underwear. After struggling to find a comfortable swi...
Building a brand while traveling the world...with your family! 24.03.2025 30:30
In this episode, Parker sits down with Antje Pepper, the founder of Keep Going First Aid . Antje created Keep Going First Aid to bring beautifully designed, high-quality first aid products to families. As a full-time traveling mom, she saw the need for a compact, well-organized, and kid-friendly first aid kit. What started as a personal solution turned into a thriving brand that stands out in a cr...
Building a no artificial anything supplement brand, Al Matheny, Promix 17.03.2025 47:02
In this episode, Parker sits down with Al Matheny, the founder of Promix Nutrition . Al has an extensive background in human performance and nutrition, holding a Master of Science in Human Performance and a Bachelor of Science in Exercise Physiology and Food Science & Human Nutrition. He’s also a former elite athlete at the University of Florida, where he competed in track and field and cross...
Growing a non-toxic plant wellness brand, Vanessa Dawson, Arber 10.03.2025 34:30
In this episode, we sit down with Vanessa Dawson, the founder of Arber , a pioneering company in the organic plant wellness industry. Arber offers a range of non-toxic, highly effective gardening products for both indoor and outdoor plants. Peek into Vanessa's entrepreneurial journey and learn how Arber is transforming gardening practices for a healthier home and world. What was covered: Vanes...
Revolutionizing athletic recovery and manufacturing, Perry Kamel, DNA Vibe 10.02.2025 45:59
In this episode, Parker sits down with Perry Kamel, the founder of DNA Vibe . DNA Vibe makes intelligent red light therapy products to help reduce pain and speed recovery for athletes and anybody with pain. While their products are revolutionary, what’s arguably more revolutionary is Perry’s Local Advanced Manufacturing Pod (LAMP) approach. Perry has a bold vision for manufacturing innovative pr...
A super cheesy business, Andrew Arbogast, Arbo's Cheese Dip 03.02.2025 38:43
In this episode, Parker sits down with Andrew Arbogast, an Apache helicopter pilot in the army for 10 years and corporate employee turned cheese entrepreneur. Andrew is the founder and commander in cheese of Arbo's Cheese Dip . Inspired by his father’s cheese dip recipes, Arbo’s cheese dips are real-deal American-made cheese dips with bold flavors. Over a short period of time, they’ve reached 20...
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