Carol J. Dunlop

UN-Market Your Business

Business EN ↓ 140 episodes

The UN-Market Your Business podcast gives you tested, effective, tried-and-true marketing strategies that really work to help you convert marketing into money. Get ready to discover marketing strategies that are true to who you are and how you want to present your business to the world.

Author

Carol J. Dunlop

Category

Business

Podcast website

unmarketyourbusiness.com

Latest episode

May 14, 2026

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Episodes

E|151 What Married At First Sight Taught Me About Marketing 06.02.2020

I have several guilty pleasures  - don't we all? One of them is the TV show Married At First Sight. It's a modern take on the old concept of arranged marriage. This is the show's 10th season. My husband and I have watched since Season #2. As we watched the latest episode, it hit me that there are some great lessons that you can use in marketing. I break them down in this episode. ------------...

E|150 Gratitude is Great for Business 30.01.2020

If there's on thing that makes me pause and count my blessings, its Gratitude. In these crazy times of politicians fighting back and forth, the impeachment trial, losing great people from this earth, and ongoing international tensions and uncertainty, gratitude keeps me grounded. Gratitude can change your attitude, if you let it. Today, I'll share how your attitude of gratitude can be great for yo...

E|149 Show Your Business Some Gratitude 23.01.2020

We're still in January, YAY! Sometimes it feels like time is flying by. Who am I kidding? Most of the time, it is flying by! But we have to be the master of our time instead of it mastering us. That's why I want to make sure you take time out for gratitude. Specifically, gratitude for your business. In this episode, I'll share with you how you can show your business some gratitude in 5 easy steps....

E|148 Got Business Visbility? 16.01.2020

If you're in real business, meaning making money from what you do, you have to be out and seen by the people who want to hire and pay you. Today, I'll share 5 ways you can be visible to your target audience and get paid on the regular. ************************* Have you joined the Business Visibility Challenge? It's not too late. All the training videos are still accessible, but they come down on...

E|147 5 Client-Getting Strategies for 2020 09.01.2020

Happy New Year! It's 2020, a new year and a new decade. Whatever happened or didn't happen in 2019 is over and DONE! Now is the time to look ahead, keep moving forward, and make your client-attraction plans. Today, I'll reveal my TOP 5 client-getting strategies that really work. If you want to get in front of the people that will pay you, join my FREE Business Visibility Challenge.

Get Your Email List Black Friday Ready 07.11.2019

In less than 3 weeks you'll come face-2-face with the biggest and most wide-spread income opportunity ever -- the Black Friday Experience . That's what I call it anyway. Because there's 5 days of free-flowing spending going on and your list needs to be ready. Today, I'll tell you how to do it. ----------------------------- If your website isn't Black Friday ready, use my 2-hour Web Design Special...

E|145 Create Success Using Cause Marketing 10.10.2019

When a for-profit company aligns with a not-for-profit, or non-profit organization what happens? A WIN for both and it's called Cause Marketing. I talk about it in my book, UN-Market Your Business: 10 Ways for Savvy Entrepreneurs to Stand Out, Stop Struggling, and Start Profiting. When you attach your business to an organization you believe in, it makes for a great opportunity to promote the cause...

E 144 | How to Find the Right Collaboration Partners 19.09.2019

Since September is collaboration month, I want to share with you how to find the right collaboration partners. It's very important to be Yoked - as the Bible says - with the right person who has your best interest at heart and you feel the same towards them. Take it from me, I've worked with the gamut; from someone who started out on fire but fizzled out to an overbearing yet underwhelming partner...

E143 | Mindset and Marketing 13.09.2019

As the saying goes, whether you think you can or you can't, you're correct. Why does this saying ring true? Because you have everything you need within you to succeed and it's your choice whether or not to activate it. It all comes down to your thoughts and how you control them. Because mindset IS everything. As we move forward to the end of the year and the beginning of the last quarter of the ye...

What To Do When You Want to Quit 05.09.2019

The last couple weeks have been rough for me and apparently some of my colleagues as well. No less than 4 of my closest BizzBuddies have said to me that they're tired and thinking of quitting their business. Oh No! And then it hit me. What is going on? Today, I'm addressing this situation head on. Here's what to do when you want to quit, listen in.

E | 141 How I Landing Page One on Google 22.08.2019

SEO has always been one of those subjects that use to make my head hurt just saying the words. But I'm the kind of person who loves a challenge. When something seems impossible, too much to think about,or insurmountable . . . I'm like a firefly, I head straight to the light. (If it's what I want to conquer) So today, come along with me as I teach you how to land on Google, Page ONE! If you're stru...

E140 | Marketing With Your Story - How NOT to Tell It ALL 17.08.2019

Your story: how you got started, what obstacles you've overcome, how you do what you do and why you do it, is what connects you to your target audience. You want to share it with them to inspire and motivate them and get them to work with you. However, what you don't want to do is scare them away by telling too much. On this episode, we're talking about how to share your story without telling it a...

E|139 How to Market Using Your Story 03.08.2019

Sharing is caring, as the saying goes. Today, we're talking about sharing your story. And of course when you share your story, you're showing your audience that you care about them and their problems and you are making it known that YOU are the one to solve those problems. But exactly how does that work? That's what we're talking about today, how to market and get clients while sharing your story....

E 138 | Using Keywords to Promote Your Blog 26.07.2019

If you can't be found, you can't sell. Keywords and keyword phrases are the cornerstone element that lead potential clients to your homepage. More eyeballs on your content mean more opportunities to sell and welcome new clients. In this episode, I'm breaking down the world of keywords and why you need to be using them. Check out my new post, Blog Promotion Tips: How to Get More Traffic.

E 137| How to Build a Buying Audience 28.06.2019

haiTRzxhVMcOVeUzAXhG No sales, no business. If you want to know exactly how to build an audience that buys from you over and over again, you're in the right place. Today, I'm sharing my step-by-step method how to do it. ------------------------ If you are striving to create your first or next $10k Month, join me each Tuesday at 10am EST in my Facebook group for the ultimate training experience tha...

E136 | Connect with Influencers Using Social Media 25.04.2019

Influencer marketing is one strategy for you to use to grow and expand your business. What's really kewl about influencer marketing is that you can make huge strides, as in leaps and bounds over your competition with a few or event one post, tweet, or mention about you from an influencer. Sometimes its completely organic and then all of a sudden you're everywhere and lots of people are buying. But...

E 135 | Use Social Media to Create an Engaged Community 18.04.2019

A like-minded community is a safe place where you can be real, hangout, and experience authenticity. When you find that you hold on tight because its not that common. Think of what having an engaged community of your own can do for you, your life, and your business. Having an engaged community of like-minded followers means you've basically created an audience of people who are prepped to purchase...

E | 134 Grow Your List Using Social Media 11.04.2019

What to know how to make your phone with client inquiry calls, your email inbox fill up with requests and your calendar overflow with strategy calls and best of all your PayPal account start sending your "You've Got Money!" notices? Great, that's what we're talking about today, using social media to grow your list. Social media isn't just for posting pics of your pets and grandbabies, you can and...

E 133 | Master the Game 04.04.2019

How do you "Master the Game" and be the change you desire to see in the world? Simple answer, follow and get all the information you can from Lougenia Trailblazer Rucker. She is an Apostle, Transformation Specialist, Life Coach, and Author. Apostle Rucker is making noise and solving the problems of Game-Changers world-wide who are ready to ignite their own ministry business. Today, Apostle Rucker...

E|132 Conversations that Convert to Money 28.03.2019

We all like to talk, sometime we can't shut up. But what if you could convert your conversations that you have all the time into a steady stream of income? Well, you can and I'm sharing with you how to do it. Today, I'll share with you how you can turn your normal, everyday conversations into income by livestreaming. SPONSOR>> Stop allowing fear to hold you back from livestreaming success. &...

E|131 How To Market Your Business Using Livestreaming 21.03.2019

Livestreaming is a $30 Billion industry and its on its way to $70 Billion in the next couple years. If you're not livestreaming you ARE missing out on clients, money, exposure, credibility, and authority. Today, I'll share with you how to get started and how to make it work as part of your marketing machine. SPONSOR>> Stop allowing fear to hold you back from livestreaming success.  Join...

E | 130 How to Get Your Book To Best Seller 09.03.2019

When I started my author journey, my goal was always to make Best Seller. But I surpassed that and reached Amazon #1 International Best Seller. Today, I'm showing you how you can do it too! It's now hard to get best seller, you just need to know some crucial steps that you must follow in order to achieve this goal. SPONSOR>> Can your book title make or break the success of your book?  &...

E 129 | Create and Sell Your System 28.02.2019

What do you do that no one else can or wants to do or isn't able to do? But you do it and do it well. THIS is the secret to your system. Now take that knowledge, turn it into a system and sell it inside of your book. Your system transforms lives, so you can't NOT do it. Today, I'll show you how to get it done. Get it out of your head and into the hands of the people that you can help. Listen now....

E128 | Get Your Book Into More Hands with Ease 21.02.2019

The second hardest things, after WRITING the book, is marketing it! Publishing is pretty simple nowadays, especially if you self-publish using Kindle direct. But the marketing . . . Oh WOW! It can be overwhelming, if you let it.  But I'm not letting that happen, here are 5 ways to get more eyeballs on your book and convert more of them into book buyers. Use these author marketing strategies r...

E127 | Turn Your Book Into a Podcast 14.02.2019

This episode is for aspiring authors, current authors and those who are thinking they could be an author. After listening to this episode you will know how to leverage your book and turn it into a podcast so you can  reach more people, make a bigger impact, and ultimately sell more books to the people that want and need them.  If you've always wanted to write a book, you're in the right...

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