Two Minute Business Wisdom

Is the nature of your business built on strong personal connections or just a pure cash value per transaction.

Every entrepreneur does not have the privilege of seed rounds of funding to get their idea off the ground. If you are not so fortunate and want to have as much available cash to fund your growing company, these are a few tips to help you reduce your personal expenses.

Don't just tell people you do a certain task for so many dollars to make a living. Give details to potential customers (just about anyone you meet at the outset) on what the task entails and how it will offer value for the price point you set.

Having your own business and being self-employed are two dreams coveted by those who have seen the abuse of working for sup-par implores. But they are two different dreams. Don't get confused and believe they represent the same thing.

While it is true that people without jobs should be more amenable to wanting to work for you, job candidates who are currently employed usually carry less professional baggage, even if you have to negotiate them leaving the old job.

Is the nature of your business built on strong personal relationships or just a pure cash value per transaction?

Don't make the feel foolish for not knowing better. Make them feel empowered for being newly informed, and find out they become better customers.

People who are successful in business learn early to play up their strengths and worry little about their weaknesses. They can afford to do so because they know they can't afford not to pay the right people to make up for their weaknesses.

No need to fake it. make it so. It is not about a long resume. It is about getting the job done.

The basic tenants of business, and of life, are all you really need to get started.

When a selfie is no longer going to cut it for your branding, you have to step up your game. If you can’t pay a photographer you’re definitely struggling in business. If you can’t ask a person to hold your phone you are lacking in confidence in your business.

Props to Gary Vee for offering up his counterintuitive plan for making his Wine Library TV videos viable. Teach people how to manage stuff and they will come to you ready to spend serious money on the advanced stuff.

You may not want to believe you are being judged, negatively or positively, by the exterior characteristics of your business, but you are.

A fateful event led to the creation of this podcast. and a fateful event may be the catalyst to give you the ‘yes' you've been looking for to make a fresh start.

A fateful event led to the creation of this podcast. and a fateful event may be the catalyst to give you the 'yes' you've been looking for to make a fresh start.

Every business coach has their own idea of what the best way to ruin your reputation as an employer is. But most will agree that angering a person conducting your job interviewer is a strong second.

Are you a better figurehead or administrator? Are you supposed to be the boss or a cog somewhere lower down the line? Does your leadership style match the position you own and the roles you take?

My favorite children's story that is meant to tell a story of the virtues of hard work and sacrifice is also a cautionary tale of the life of an entrepreneur.

Answering this question at the beginning of your entrepreneurial journey can help you see just how tough a row to hoe you are setting yourself up for, and how to ultimately manage it.

It's a controversial thought, but some of the best partnerships don't offer a pure cash return on investment to all of the shareholders involved. And this is a good thing.

Getting your products seen by a larger audience is a good thing. Using a celebrity endorser can be a good thing, as long as the endorser you choose actually likes your product and they show the product to people likely to buy it from you.

If you have a pricey service, and you can give your customers enough knowledge to handle their basic maintenance for free, they will have little hesitation paying top dollar for your services when it is necessary.

It's one of the easiest and effective ways to gain intel on the inner workings of your competitor's product. It's not cheating.

The search for great employees to back up your work is serious work. But the work your hires are meant to perform is not necessarily better just because you pay the price for a rock star.

October is the unofficial start of 'Holiday Season,' where you have the natural tendency to slack off until the new year. It is actually the first month of the fourth quarter of the current year, and there is plenty more work to do to keep your business viable. And now is the perfect time to think about your taxes.