Lancaric.me

two & a half gamers

Leisure EN ↓ 467 episodes

This is a no BS gaming podcast. We share insights, knowledge and fun gossip relating to the topics of User Acquisition, Game Design and Ad monetisation. You will find here actionable insights in a fun and relaxed atmosphere. A safe space where we mimic the honesty of a 4am conference discussion. Enjoy & let us know your feedback!

Author

Lancaric.me

Episodes

two & a half gamers session #38 - Q4 Admon pro tips, Survivor.io clone Heroes vs. Hordes, TikTok SPC 04.11.2022 42:25

This is no BS gaming podcast 2.5 gamers session #38. Sharing actionable insights, dropping knowledge from our day to day User Acquisition, Game design and Ad monetisation jobs. Also discussing the latest industry news from time to time while having so much fun! Let’s not forget, this is a 4am conference discussion vibe, so let's not take it too seriously. Panelists: Jakub Remia r, Felix Braberg ,...

two & a half gamers session #37 - Marvel Snap global launch case study UA, GD, Admon view 27.10.2022 50:02

This is no BS gaming podcast 2.5 gamers session #37. Sharing actionable insights, dropping knowledge from our day to day User Acquisition, Game design and Ad monetisation jobs. Also discussing the latest industry news from time to time while having so much fun! Let’s not forget, this is a 4am conference discussion vibe, so let's not take it too seriously. Panelists: Jakub Remia r, Felix Braberg ,...

two & a half gamers honest interviews #4 - Erik Gloersen (Why is the company vision important?) 21.10.2022 46:17

Welcome dear listener! This is a 2.5 gamers podcast with an honest interviews segment #4. Asking tough questions, having fun and dropping some knowledge with gaming industry peeps. Erik Gloersen & Matej Lancaric Youtube:  https://youtu.be/U9VvPzLk3Pk Agenda 00:00 Podcast intro 01:28 Erik Gloersen introduction 08:00 Erik & Sisu ventures 08:50 Pre-powerpoint investment 09:35 Which skill...

two & a half gamers session #36 - Google AdROAS campaigns, Admon Exchanges, Survivor.io update 14.10.2022 41:19

This is no BS gaming podcast 2.5 gamers session #36. Sharing actionable insights, dropping knowledge from our day to day User Acquisition, Game design and Ad monetisation jobs. Also discussing the latest industry news from time to time while having so much fun! Let’s not forget, this is a 4am conference discussion vibe, so let's not take it too seriously. Panelists: Jakub Remia r, Felix Braberg ,...

two & a half gamers session #35 - Charge Champions in SL, Facebook UA tech checklist, Amplify update 09.10.2022 46:20

This is no BS gaming podcast 2.5 gamers session #35. Sharing actionable insights, dropping knowledge from our day to day User Acquisition, Game design and Ad monetisation jobs. Also discussing the latest industry news from time to time while having so much fun! Let’s not forget, this is a 4am conference discussion vibe, so let's not take it too seriously. Panelists: Jakub Remia r, Felix Braberg ,...

two & a half gamers session #34 - Low budget UA, Sheep a Sheep game in China, APS Update, Amazon UA 03.10.2022 44:43

This is no BS gaming podcast 2.5 gamers session #34. Sharing actionable insights, dropping knowledge from our day to day User Acquisition, Game design and Ad monetisation jobs. Also discussing the latest industry news from time to time while having so much fun! Let’s not forget, this is a 4am conference discussion vibe, so let's not take it too seriously. Panelists: Jakub Remia r, Felix Braberg ,...

two & a half gamers session #33 - The UA (r)evolution, from fake ads to fake core gameplay in games 23.09.2022 47:52

This is no BS gaming podcast 2.5 gamers session #33. Sharing actionable insights, dropping knowledge from our day to day User Acquisition, Game design and Ad monetisation jobs. Also discussing the latest industry news from time to time while having so much fun! Let’s not forget, this is a 4am conference discussion vibe, so let's not take it too seriously. Panelists: Jakub Remia r, Felix Braberg ,...

two & a half gamers session #32 - Global launch games like a pro, Playrix GL rumour, Google updates 16.09.2022 55:12

This is no BS gaming podcast 2.5 gamers session #32. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič Youtube:  https://youtu.be/De1Io0Hgp_s Agenda: 00:00 Intro 03:20 Admob Bidder update 05:19 Google tROAS upd...

two & a half gamers session #31 - survivor.io redemption story, You scaled your game, now what? 09.09.2022 49:27

This is no BS gaming podcast 2.5 gamers session #31. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič Youtube:  https://youtu.be/mowIJKtG1M8 News UA tips for Killer User Acquisition Q3 version  https://la...

two & a half gamers session #30 - survivor.io global launch case study UA, GD, Admon view 02.09.2022 43:50

This is no BS gaming podcast 2.5 gamers session #30. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič Youtube:  https://youtu.be/erMhpmdw5dA Agenda: 00:00 Intro 05:00 Survivor.io intro 8:10 Daily revenue of th...

two & a half gamers session #29 - how to scale your mobile game, CPI vs LTV, Amazon gamescom rumours 26.08.2022 46:35

This is no BS gaming podcast 2.5 gamers session #29. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič Youtube:  https://youtu.be/6AYhhP6VYkk Agenda: 00:00 Intro 03:11 gamescom rumours 09:00 Mintegral issue 10:...

two & a half gamers session #28 - Admob bidder uplift update, how do hypercasual games make money? 19.08.2022 42:28

This is no BS gaming podcast 2.5 gamers session #27. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič Youtube:  https://youtu.be/U-DQSUagL48  Agenda:  00:00 Intro  02:50 Embracer Group Q1 financ...

two & a half gamers session #27 - Unity - Applovin bomb, Zynga gambling, worst career mistakes 11.08.2022 45:35

This is no BS gaming podcast 2.5 gamers session #27. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič Youtube:  https://youtu.be/lvbNEEATP68 Agenda: 00:00 Intro  05:30 Applovin has stunned our industry by...

two & a half gamers honest interviews #3 - Sophie Vo (How to motivate your team?) 05.08.2022 50:37

Welcome dear listener! This is a 2.5 gamers podcast with an honest interviews segment #3. Asking tough questions, having fun and dropping some knowledge with gaming industry peeps. Sophie Vo & Matej Lancaric Youtube:  https://youtu.be/gIWQSCVvz6g Agenda 0:00 Intro 2:50 Masterclass definition 6:55 Rise & Play showcasing female leaders 10:15 How did Sophie measure podcast KPIs?&nbs...

two & a half gamers session #26 - Unpacking Google ads "disaster", ASA Today's new ad, Google <3 MAX 01.08.2022 56:00

This is no BS gaming podcast 2.5 gamers session #26. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič Youtube:  https://youtu.be/95lLVn4Q3q8 Agenda: 3:00 Better Ads Experiences by Google https://support.google...

two & a half gamers session #25 - Does Ubisoft give a F! about mobile games? GD, UA & Admon analysis 24.07.2022 52:33

This is no BS gaming podcast 2.5 gamers session #25. This week we continue with our new segment! The Mobile Gaming Company Happy Hour where we do a deep dive on a mobile gaming company from the perspective of Game Design, UA and Ad Mon. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy it. Panelists: Jakub Remia r, Felix Braberg , Ma...

two & a half gamers session #24 - 1 year after IDFA Apocalypse. State of the UA, Admon & retargeting 18.07.2022 45:43

This is no BS gaming podcast 2.5 gamers session #24. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Kate Lovejoy , Niels Beenen , Felix Braberg , Matej Lančarič ,  Youtube: https://youtu.be/2NE3ls6nVu4 We will be discussing one year after the IDFA "apoc...

two & a half gamers session #23 - How to do a proper game performance audit? UA, Admon & GD 11.07.2022 48:24

This is no BS gaming podcast 2.5 gamers session #23. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič Youtube:  https://youtu.be/7LIHLx4fWeU What should we look at? UA  Channel performance Campaign struct...

two & a half gamers session #22 - How to predict game performance? What is Tilting Point's secret? 01.07.2022 1:02:19

This is no BS gaming podcast 2.5 gamers session #22. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič & special guest Enric Pedró Youtube:  https://youtu.be/Q2q6LKJ6QDQ Q&A How does Tilting point snipe...

two & a half gamers session #21 - How to run efficient UA on TikTok? TikTok's explosive growth 24.06.2022 47:26

This is no BS gaming podcast 2.5 gamers session #21. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič Youtube:  https://youtu.be/0aHX6LQrhrs Agenda: 1:30 Explicit ads (Breaker Fun 1 & 2 by MoGame) https://...

two & a half gamers session #20 - The Ants creative analysis. Which visual theme has the lowest CPI? 17.06.2022 42:30

This is no BS gaming podcast 2.5 gamers session #20. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič Youtube: https://youtu.be/dQLmWPIHPgk The Ants: Underground Kingdom base-building strategy game and moves the pl...

two & a half gamers session #19 - The King info Leak, 5 Game design tips to level up your game 13.06.2022 50:52

This is no BS gaming podcast 2.5 gamers session #19. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič Youtube:  https://youtu.be/NS8KHTzuJuw Agenda 2:00 Vungle correction 4:30 The King info leak 15:25 5 Game d...

two & a half gamers session #18 - How could King make 30% more revenue? Full UA, GD & Ads analysis! 03.06.2022 1:09:21

This is no BS gaming podcast 2.5 gamers session #18. This week we continue with our new segment! The Mobile Gaming Company Happy Hour where we do a deep dive on a mobile gaming company from the perspective of Game Design, UA and Ad Mon. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy it. Panelists: Jakub Remia r, Felix Braberg , Ma...

two & a half gamers session #17 - the creative framework, tips for inspiration, recession & games 30.05.2022 51:35

This is no BS gaming podcast 2.5 gamers session #17. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy.  Panelists: Jakub Remia r, Felix Braberg , Matej Lančarič Youtube: https://youtu.be/Gs3YE6MJKIg    Agenda  2:55 Recession & mobile games 14:50 Ap...

two & a half gamers session #16 - 7 Ad monetisation secrets how to make more revenue 24.05.2022 43:05

This is no BS gaming podcast 2.5 gamers session #16. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy.  Panelists: Jakub Remiar, Felix Braberg  Youtube:  https://youtu.be/Ys7A3F7MFt4   Agenda 00.40 Matej missing in action after beach party 02.00 Introd...