Twisty & The Spizz (For Growth Focused Chiropractors and CA's)

Send us Fan Mail In this episode, I sit down with Dr. Josiah FitzSimmons, founder of Lucro, to discuss how chiropractors can transform their practices by understanding and utilizing their financial data. Dr. FitzSimmons shares his journey of growing a $7M practice in just a few years and how analyzing key metrics, like the percentage of schedule filled, became his secret to success. We dive into:...

Send us Fan Mail When market values are high, it can be tempting to overspend due to the “wealth effect,” but this can lead to financial vulnerability if the market declines. The #1 Chiropractic Growth Coordinator  TheSpizz.com ChiropracticResults.com

Send us Fan Mail strategies for following up on sales leads , particularly in the chiropractic industry. The author advocates for a multi-touch approach , suggesting multiple contact attempts via text, email, and voicemail, but cautions against overwhelming potential clients. A key strategy involves scheduling a follow-up appointment proactively , which encourages a response and helps qualify lead...

Send us Fan Mail ChiroThin is a weight-loss program designed for chiropractors to expand their practices. Market analysis shows significant potential, as many people want to lose weight but don't seek chiropractic care. The program offers holistic benefits , addressing physical, chemical, and emotional stress related to excess weight, and boasts a strong return on investment . Success depends...

Send us Fan Mail This episode explores the concept of "extreme accountability," a motivational strategy using high-stakes consequences to achieve goals. It examines various examples, from public commitments with financial penalties (like StickK) to self-imposed challenges with social repercussions (like Joe Rogan's fitness challenges). The author details how these methods leverage f...

Send us Fan Mail This episode uses the life and teachings of Jesus Christ as a framework for building a strong personal brand. Nine key principles are extracted from Jesus's ministry and applied to modern personal branding strategies, including clarity of message , compelling storytelling , authenticity , niche market focus , transformative value , community building , visual symbolism , disr...

Send us Fan Mail Twisty's newsletter, "The Spizz," advocates for prioritizing people over profits. The core message encourages readers to intentionally distribute their time, love, and attention to those in their lives, similar to the financial concept of amortization. This approach , the author argues, reduces stress and ultimately leads to greater fulfillment and stronger relation...

Send us Fan Mail This briefing analyzes two excerpts from "How Twisty and the Spizz are using AI in 2025", showcasing a forward-thinking content strategy that leverages AI for exponential growth. The Core Idea: Twisty, the mastermind behind "The Spizz," utilizes AI to create a self-referencing content ecosystem. A single newsletter, "The Spizz Newsletter," acts as the...

Send us Fan Mail This Spizz Deep Dive goes into a hiring philosophy prioritizing passion and dedication ("G.A.S.") over prior experience. This approach emphasizes finding candidates with genuine enthusiasm and a strong work ethic , even if their resumes are less impressive. The newsletter, authored by Twisty and partnered with ChiroMoguls, advocates for identifying individuals motivated...

Send us Fan Mail Audio guide for chiropractors on improving practice profitability by reducing patient no-shows and cancellations. It analyzes no-show rates by generation, identifying generational preferences and providing strategies to improve patient commitment. The guide suggests proactive measures like welcome calls, personalized communication, and prepayment systems. It also emphasizes buildi...

Send us Fan Mail In this episode, we take a deep dive into the conversation with Dr. Josiah , the founder of Lucro Bookkeeping , who’s redefining how chiropractors approach their finances. This isn’t just another bookkeeping service—Lucro provides comprehensive financial analysis and strategic guidance to help chiropractors not only manage their numbers but also maximize profitability . Here’s wha...

Send us Fan Mail Join the hosts for a recap and review of the SPIZZ newsletter and what is the #1 Time Management and Productivity Hack for Chiropractors The #1 Chiropractic Growth Coordinator  TheSpizz.com ChiropracticResults.com

Send us Fan Mail This podcast discusses how chiropractors can lessen their reliance on insurance reimbursements. A chiropractor, Dr. Amanda , shares her practice's successful transition from over 80% insurance-based revenue to under 20% in a relatively short time. Key strategies involved transparent communication with patients about insurance limitations, implementing clear care plans, and sh...

Send us Fan Mail In this raw and unfiltered episode of The Spizz, we’re breaking down the myth of “good vibes only” and diving into why your messiest, most ungrateful moments might just be your most authentic. You’ll hear: Why forcing positivity can do more harm than good. How frustration, anger, and discontent can be powerful tools for growth. The transformative power of unapologetically saying,...

Send us Fan Mail This podcast features Dr. Josiah, founder of Lucro bookkeeping, discussing his company's services for chiropractors. He highlights Lucro's unique approach of providing not just bookkeeping, but also financial analysis and strategic guidance to maximize profitability. Dr. Josiah shares his personal entrepreneurial journey, emphasizing the importance of understanding finan...

Send us Fan Mail The hosts breakdown key themes and insights from "The Art of Accountability," an issue of The Spizz Newsletter by Twisty. The "Art of Accountability" provides a blunt and thought-provoking perspective on personal growth and achievement. It challenges readers to confront their limitations, invest in professional support, and prioritize a strong sense of purpose....

Send us Fan Mail Twisty and the Spizz - A Conversation with Dr. Austin Cohen Featuring: Dr. Austin Cohen, Founder of Corrective Chiropractic, Chiro180, and Grow Summit Key Highlights Grow Summit Overview: Event taking place February 7-8 in Serenbe, Atlanta. Opportunity to network with top-tier entrepreneurs and chiropractors. Focus on profitability, business growth, and innovative strategies. Chir...

Send us Fan Mail Dr. Andrew Higdon from Phynx jams with Twisty about CloseforChiro, Bad Leads or NOT and more :) The #1 Chiropractic Growth Coordinator  TheSpizz.com ChiropracticResults.com

Send us Fan Mail Building a Legacy Through Family and Purpose In this episode, the hosts explore the transformative ideas behind integrating family life with professional purpose, inspired by the thought-provoking writing of Twisty and from The Spizz Newsletter They share a personal story from Twisty’s journey, where involving his children in his work from a young age not only shaped their persona...

Send us Fan Mail This Q&A from the Spizz Newsletter discusses using Google AdWords to bid on competitor brand names. Twisty from The Spizz advocates for this strategy , citing four key benefits: increased brand awareness, market share capture, lower cost-per-click, and improved conversion rates. Success depends on careful planning, testing, and ongoing optimization. The author offers an audit...

Send us Fan Mail This audio recording features a discussion between two hosts about a discussion between Twisty and Dr. Austn Cohen - about business strategies and the use of data analytics. Austin Cohen , founder of Corrective Chiropractic and Chiro 180, promotes his software, Chiro 180 , emphasizing data-driven decision-making for improved profitability. The conversation also highlights the Grow...

Send us Fan Mail This SPIZZ newsletter excerpt and Notbook Deep Dive from the December 14th Issue - High-Performing Lead Magnets for Chiropractors in 2025 analyzes the author's (Twisty) most successful lead magnets, highlighting key characteristics contributing to their effectiveness. Immediate value, low commitment, trendiness, emotional connection, visual appeal, shareability, specificity,...