True to Form

Successful practice owner and nationally recognized master injector & trainer, Tara Delle Chiaie, talks about how to be resilient in the face of adversity. Tune in to hear how she leveraged her background in primary care to keep her New Hampshire-based practice relevant during the shutdown, how to shift your "sales" mindset to deliver a red-carpet experience every time, and why she firmly believes...

Host Tim Sawyer has a heart-to-heart conversation with our #TrueToForm family to reflect back on what the elective medical community has endured over the last four months. From how to channel anxiety to improve your business, lessons learned along the way, and the critical role that patient communication will continue to play in the future of your practice, this episode serves as a reassuring remi...

Celebrity surgeon does rare interview with Tim Sawyer: Discover the philosophy behind the success of the most recognized plastic surgeon in America -- his big why, his vision for the future of less sales & a more efficient, direct doctor-to-patient experience. Bonus - he also shares his favorite rapper! 

Award-winning Beverly Hills dentist, Dr. Kourosh Maddahi,   comes on this week's episode of #TrueToForm to share why finding and sticking to your passion is the most valuable investment you can make to your business. Also, tune in to hear some practical tips around patient hygiene and safety you can implement in your practice today. 

In honor of Autism Awareness Month, Clementine Bentley, successful practice owner and skilled esthetician, joins True to Form to talk about her journey from being born with Fragile X autism to becoming a driven entrepreneur in aesthetic medicine. Tune in today to hear her inspirational story in one of our most powerful episodes yet...

In today's world full of economic challenges and uncertainty, Dr. Jill Lezaic comes on #TrueToForm to share a much-needed, positive message with our community of listeners. Tune in to hear how today's pandemic has impacted her Florida-based aesthetic practices, yet why she firmly believes her business will emerge even stronger after this -- in all things...

Cosmopolitan Magazine's Top Doctor of Texas and owner of The Plastic & Cosmetic Surgery Center of South Texas, Dr. Thomas Jeneby, shares his secret sauce behind building a social media empire, including the importance of authenticity. Also - hear expert tips around practicing telemedicine to cope with COVID-19, and some keen words of advice for fellow practice owners going through this difficult t...

Lifelong entrepreneurs, Steve & Joniann Marchese, share their inspiring journey behind founding LightStim -- now the largest manufacturer of FDA-cleared LED light therapy medical devices. The power couple also opens up about some personal experiences, revealing the tried-and-true benefits that LED light therapy can have on patient results both in & out of the office.

Licensed Esthetician and Master Trainer for DermaConcepts, Candace Noonan, walks listeners through her step-by-step checklist of how to improve retail sales in medical aesthetic practices. Through sharing what ignited her passion for skincare early on, Candace delves into the most effective ways to motivate employees, improve patient loyalty, and why skincare represents a profitable gateway into m...

Financial expert & CEO of Fortis Medical Group, Anthony Castore, breaks down his proven methodology for maximizing profitability in elective medical practices. Tune in to hear valuable tactics & tips for managing cash flow, the importance of KPIs & how much money you should really be spending on marketing to ensure your practice grows in the right direction...

Host Tim Sawyer brings Crystal Clear CEO, Adam DeGraide, back on #TrueToForm to address the alarming challenges that have come to light since Google's most recent ad ban on some of the most popular elective medical treatments. Tune into this week's emergency episode to learn the pitfalls to avoid and effective strategies you can implement today to prevent damage from Google, Facebook, and Instagra...

Dr. Jonathan Kaplan, board-certified plastic surgeon and founder/CEO of BuildMyBod Health, dives into the importance of applying statistical data to all aspects of practice management. Tune in to hear valuable tools you can use for improving lead generation,  patient conversion, and retention -- including the secret behind how he grew his email database by 4,800% in just six years. 

Host Tim Sawyer chats with successful aesthetic dentist, Dr. Pauline Le, who shares how Instagram has transformed the way she empowers and connects with patients. Hear her journey behind becoming a social media influencer, retaining a loyal community of followers, and the importance of creating the "power of the moment" with patients -- both in and out of the office.

In the final episode of #PracticeManagementMonth, host Tim Sawyer chats with our EVP of Training, April Linden, and Renee Smith, Director of Operations for Buckhead Plastic Surgery and co-owner of Slim Studio. With over 20 years of industry experience, hear Renee's tips & tricks for managing Millennial employees, creating an effective team culture, and why your people make or break your practice's...