Travel Hero Podcast

Meet My Green Butler in our most recent ITB Travel Hero Podcast! What is a "green butler"? An easy-to-use sustainability management platform that uses gamification and eco-feedback to persuade guests, staff and tourist accommodation owners to effectively reduce carbon emission through conserving energy & water & cutting waste. That sounds interesting, doesn’t it? ..and it’s fit for business: As a...

In 2016, ITB Berlin celebrated its 50th anniversary. The anniversary was the festive occasion for us to visit various destinations worldwide to thank them personally on site - under the motto "From Berlin With Love!" 50 topics or events from 50 destinations worldwide were selected as a hook for the visits, each related to tourism, politics, social issues, nature or history. 50 ITB Ambassadors (Amb...

From 8 to 10 March 2022, the ITB Berlin Convention, a leading thinktank and the largest travel industry event of its kind, will focus on solutions regarding resilience, digitisation and sustainability. Due to the coronavirus pandemic the event will take place entirely online on the brand website itb.com, and for the first time from Tuesday to Thursday. Numerous leading speakers will talk about the...

In 2016, ITB Berlin celebrated its 50th anniversary. The anniversary was the festive occasion for us to visit various destinations worldwide to thank them personally on site - under the motto "From Berlin With Love!" 50 topics or events from 50 destinations worldwide were selected as a hook for the visits, each related to tourism, politics, social issues, nature or history. 50 ITB Ambassadors (Amb...

In 2016, ITB Berlin celebrated its 50th anniversary. The anniversary was the festive occasion for us to visit various destinations worldwide to thank them personally on site - under the motto "From Berlin With Love!" 50 topics or events from 50 destinations worldwide were selected as a hook for the visits, each related to tourism, politics, social issues, nature or history. 50 ITB Ambassadors (Amb...

In 2016, ITB Berlin celebrated its 50th anniversary. The anniversary was the festive occasion for us to visit various destinations worldwide to thank them personally on site - under the motto "From Berlin With Love!" 50 topics or events from 50 destinations worldwide were selected as a hook for the visits, each related to tourism, politics, social issues, nature or history. 50 ITB Ambassadors (Amb...

In 2016, ITB Berlin celebrated its 50th anniversary. The anniversary was the festive occasion for us to visit various destinations worldwide to thank them personally on site - under the motto "From Berlin With Love!" 50 topics or events from 50 destinations worldwide were selected as a hook for the visits, each related to tourism, politics, social issues, nature or history. 50 ITB Ambassadors (Amb...

Clio Muse Tours was awarded for the eighth Sustainable Development Goal – Decent work and economic growth. Launched in 2014, Clio Muse has developed advanced technology tools and content for thematic tours focusing on gastronomy, architecture and dark tourism, among many others. It has developed over 300 virtual tours, offering tourism and culture professionals the opportunity to create audio and...

Meet Lisa Zink, the 27th Stollenmädchen from Dresden who is the official representative of Dresden’s Stollen Baking. The Dresden Christstollen® is a delicious Christmas treat first recorded in 1474 and part of the Christmas tradition in Saxony. The original Stollen can be recognized by its golden seal of quality.

Chemnitz- the capital of culture 2025 – is full of surprises. In our latest "300 seconds with.." podcast episode you will get to know Dr. Sabine Maria Schmidt, who is the curator of the Chemnitz Art Collections talking about upcoming art highlights, especially focussing on the art movement of “The Bridge” as three of the founding members were born and brought up in and around Chemnitz. A “must see...

This is a dive deep into sustainability and digitalisation. Recent natural disasters and severe weather events have increased the urgency to act. The tourism industry in particular has an enormous impact on global warming - so it is only understandable that we in this industry need to pay special attention to it. The last time the world faced a similar upheaval was with the digital revolution some...

Das Erzgebirge auf dem Stoneman Road entdecken mit Celina Distler, einer jungen gebürtigen Fränkin, die ins Erzgebirge gezogen ist und von der Natur und vor allem den Bike-Tracks der Region ganz begeistert ist. Auf dem Stoneman Miriquidi erlebte Celina 162 km pure Mountainbike- Emotionen mit 2 Ländern, 9 Gipfeln und 4.400 Höhenmetern inmitten idyllischer Natur.

Oliver Winter has made the most of the time: he and his staff are ready for Post-Corona! On its way to becoming Europe's first zero-emission hostel chain, the Berlin-based company is already looking at a "sustainability agenda" with more than 170 measures. There are, of course, obstacles to overcome in the process. So we asked Mr. Winter: "What challenges do you face and how do you overcome them?"

We asked Simone Jacke: "What does luxury in tourism mean when paired with authenticity and respect to location?”

Those who have a winemaker as a father are raised in the vineyards: Matthias, what does it mean to have your own vineyard in Saxony?

"Tourism Declares Climate Emergency: How can you join this movement and how can businesses and individuals take action to reduce their carbon emissions and the like?"

"Gothenburg: a true pioneer in sustainability! What can we expect from Gothenburg as 2020 European Capital of Smart Tourism in terms of sustainability, Mrs Thorstensson?"

"How does the 2020 European Capital of Smart Tourism Malaga approach digitalisation and will this be the future of tourism after COVID-19?" Insights from the International Economic Development Director & European Capital of Smart Tourism Spokesman, City of Málaga, Spain

"Are there new trends in digitalisation evolving in the travel and hospitality industry right now? And if so, which trends are we talking about exactly?" Here are valuable insights on trends by industry expert Lea Jordan.

"How can tour operators and travel agencies prepare for the rise in global travel demand, and what role does digitalization play then?" Insights and tips from a founder and CXO of a forward looking creative agency.

"North Rhine-Westphalia: trendsetter, creative and inspiring – what does the region have in store for urban explorers and city lovers?" Join this 300 second audio tour through the urban areas of North Rhine-Westphalia.

"Sustainability and adventure travel: is it a dream come true in Georgia?" The Goletiani siblings from Georgia have the answer!

„Why is Saxony Germany’s no.1 cultural destination?“ Insights about a German state full of touristic highlights - this is the Official Culture Destination of ITB Berlin NOW: Saxony

"How can global air transport get back on its feet, Mr. von Randow?“ Insights by an expert from the German Aviation Association on the future of air travel.

"Verändern Millennials das Reisen von morgen?" Die Antwort haben Frau Braun und Herr Beyer! Sie sprechen über Kernergebnisse einer Studie zum Reiseverhalten von Millinials (German only)