Dance Studio Owners Association
Transform My Dance Studio – The Podcast For Dance Studio Owners
Behind every great studio is a story of transformation. The Transform My Dance Studio Podcast is your weekly lifeline for leadership, clarity, and community. This podcast is for studio owners at any stage of their journey who are ready to build profitable businesses that support their lives. Each episode sparks inspiration and strategies to transform your studio and your life. You'll hear real-life stories from studio owners, mentors, and coaches who've been in the trenches, candid solo episodes that explore the personal and professional growth of studio leadership, and thoughtful deep dives w...
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Episodes
The Procrastination Cure (Studio Owners Edition) 03.10.2022 23:51
In the first episode of the Studio Empire Formula series, guest host Hillary Parnell talked a lot about overwhelm - and today she's back behind the mic to talk about the ugly cousin of overwhelm. No matter how much you love your job, no matter how efficient and productive you tend to be by nature, everyone has done this at least once. Can you guess what it is? Of course, We're talking about procra...
Debunking Unpopular Dance Opinions 26.09.2022 22:44
We're taking a dive deep into some topics that might be a little taboo this week! Some things that you might not quite understand right away, or might feel immediately opposed to. But my hope is that I can change your mind. I hope you can see another point of view and then eventually, change your opinion on these subjects. Here are my big bold statements for the day- #1- Competition is benefici...
Are You Paying Your Team Enough? 19.09.2022 34:14
Do you think people should get paid for doing a job? Do you think people should get paid less for doing a poor job? What about people who do an exceptional job? The obvious answer is yes, to all of the above. But the reality is, lots of people do a job without getting paid. Probably some of you don't pay yourself. Or sometimes people get hired for one job and end up doing another or a bigger job...
Getting Real About Studio Leadership 12.09.2022 33:22
This episode of The Empire Formula series could also be called "Tough Love, With Hillary Parnell", as our host dives into how you might be getting in your own way of success - and it all comes down to leaderhsip. Over the next 30 minutes, Hillary takes a deep dive into: Why your desire to be in control of everything is hurting your business What will happen when you decide to stop putting out fir...
Banishing Overwhelm For Good! 06.09.2022 26:52
As a growth coach inside the DSOA Inner Circle, Hillary Parnell works with Dance Studio Owners around the world to level up their businesses while continuing to find balance in their lives. This week, Hillary is back behind the microphone to debut our brand new 6-episode series: The Empire Formula. Many of the Studio Owners that we work with here in the DSOA have access to all of the tips, tricks...
The 5-Step Process That Will Increase Enrollments Drastically In Your Studio 29.08.2022 34:04
In the final episode of this thought-provoking 3-part series, Phil M Jones shares his 5-step sales process that you can plug and play into your studio to see drastic increases in your new student enrollments. Often, the fear of being a salesperson means that you stand in the way of success and this week Phil is sharing his magical words that will help you avoid losing those important sales. Enjoy...
The Magic Words You Need To Enroll More Students This Season 22.08.2022 22:02
This thought-provoking 3-part series will have you enthralled as you learn how the "Magic Words" from Phil's best-selling book, EXACTLY What To Say, are applied to your specific business-critical situations. This mini-series delivers immediate actionable outcomes, where you can expect to be keen to work on your new word choices as early as the next break that follows!
This Surprising Thing Could Be Holding You Back In Business 15.08.2022 21:25
Over the next 3 weeks, you'll have your own front row ticket into our Inner Circle retreats, where we are sharing with you some of the best moments from one of our world-class speakers, Phil M. Jones. In Part One of this limited series, you'll discover the #1 thing that could be holding you back from reaching your goals in business - fear of rejection - and the exact words you need to overcome it...
The 5 Ingredient Recipe For Your Win-Win Studio 08.08.2022 27:12
What would YOU do if you had just one week to define your legacy? In her final week as guest host, Kim McSwain answers this question as she breaks down the 5 core elements of YOUR 'Win-Win' dance studio machine. Kim reflects on this 6-part series as she dives into her experiences and expertise when it comes to: instilling excellence at all times; addressing what's missing in your training; valuin...
The #1 Thing You Need To Invest In For Your Studio's Future 01.08.2022 25:02
This week, guest host Kim McSwain is talking about the #1 thing you need to invest in for your studio's future: continuing education. Kim believes that we can ALL be better at what we do, but so many of us neglect professional or professional development because we're simply too busy. Over the next 20 minutes, Kim will share her priorities for YOUR investment in the future, and the future of your...
3 Simple Tips For Uniting Your Studio Family 25.07.2022 24:25
This week's episode is all about breaking down walls and uniting your studio family - and who better to bring you actionable tips that you can implement into your studio than guest host and DSOA Inner Circle Coach, Kim McSwain! We hope you love this week's episode of the Win-Win Machine, powered by the Transform My Dance Studio Podcast as much as we do! The great news for YOU is that the doors are...
Parents Just Don't Understand 18.07.2022 28:04
Guest host, Kim McSwain is channeling her inner 'Fresh Prince' this week, as she shares her insights into managing parents and relationships inside your studio. Every time we ask our global community of studio owners, 'What is the biggest challenge you face in business'? the most common answer can be summed up in one word: PARENTS. In this not-to-be-missed episode, Kim lays it all out on the tab...
What's Missing in Your Training? 11.07.2022 30:25
The focus of this week's episode is critical for the survival of your dance studio, and that is to answer the question "what's missing in your training"? No matter how big or small your studio is, no matter whether you have been operating for 5 months or 5 decades, in order to continue growing and thriving in business it's imperative that we all continue to learn and not get "stuck" in what we kno...
Kim McSwain's The 6 Elements Of Studio Excellence 04.07.2022 42:44
To help you prepare for your upcoming season, the Transform My Dance Studio Podcast and Changing Lives Founder, Kim McSwain are coming together to host this extraordinary 6-week special for Dance Studio Owners to become the ultimate Win-Win Studio!
Your 3-Step "Fans First" Formula 27.06.2022 22:38
In the grand finale of our Inner Circle Retreat Sneak Peek, Jesse Cole hosts a Q&A all about standing out, creating attention, and cultivating an amazing customer experience. Jesse is the founder of Fans First Entertainment, owner of the Savannah Bananas and author of Find Your Yellow Tux. He has welcomed more than 1 million fans to his ballpark and been featured on MSNBC, CNN and ESPN. 🌟 Listen...
Never Lose A Customer Again! 20.06.2022 17:04
In the second part of our Inner Circle Retreat Sneak Peek, Jesse Cole shares how to develop his "fans first" mentality that will earn you both attention and word of mouth referrals. 🙌 Plus, discover how to never lose a customer again with his step-by-step plan to impress customers after the sale.
Perfecting The Customer Experience In Your Studio 13.06.2022 18:29
This week we're kicking off a brand new podcast series! For the next 3 weeks, you'll be getting an Inner Circle Retreat Sneak Peek with Jesse Cole. ☀️ Our first episode is all about perfecting the customer experience in your studio. Using his trademark Raving Fans and Customer for Life techniques, Jesse walks our listeners through the strategy that transforms ordinary customers into loyal ones.
From Chaos To Creation! 06.06.2022 23:33
In the final episode of our Innovate & Thrive series, Kelli Leighton shares the moments when her creativity thrives, and it's not what you might expect. As a mom of 4, Kelli shares that she somehow finds her creativity and innovation amongst the chaos (which may or may not include hiding in the closet from her 3 year old twins 😅). Instead of fighting the chaos, Kelli encourages us to embrace it...
The #1 Hire You Need To Staff Up & Stress Down! 30.05.2022 23:05
Innovation is what distinguishes between a leader and a follower 💡 In the Episode 5 of 6: Innovate To Thrive Podcast, Kelli Leighton tells us about the most successful new role she's created on her team that helped change their mindset on approaching challenges, finding solutions, and never using the words "but that's how we've always done it".
Not Your Average Dance Studio 23.05.2022 21:05
Is your brand a true representation of where your business is heading, or is it a reflection of just how it's always been done? In this podcast episode, our host of the Innovate To Thrive series, Kelli Leighton shares the 3 keys on how to navigate through the innovation process 🚀 and the dangers of listening to alumni and besties during a rebrand.
Thriving In The Face Of Change 16.05.2022 23:58
Whether we like it or not, being open to change is crucial for running a successful business and in this week's episode of the Transform My Dance Studio podcast, guest host Kelli Leighton is sharing some of her most vulnerable moments in order to inspire you in finding and protecting your vision. "Innovation is the ability to see change as an opportunity and not as a threat." In episode #3 of this...
The Most Important Questions You'll Ever Need To Answer In Your Studio 09.05.2022 27:26
Is your business truly a reflection of your vision? Or is it a collection of other people's opinions and definitions of success? 🤔 In part 2 of her podcast series, Innovate to Thrive, Kelli Leighton is sharing 3 big, scary questions she asked herself, her staff, and her most loyal clients that lead to a decision to rebuild her entire business.
3 Tips For Turning Your Creative Brain Into A Secret Weapon In Business! 02.05.2022 21:52
This week we are so delighted to be introducing a brand new 6-week series here on the podcast, with guest host Kelli Leighton for the inspiring 'Innovate & Thrive' series, powered by the Transform My Dance Studio Podcast. Kelli is not only a member and guest coach inside the Dance Studio Owners Inner Circle, she is also the Owner and Artistic Director of Leighton Dance Project in California. Jus...
Q&A Special with Laurieann Gibson 25.04.2022 31:04
In this week's grand finale of our 3-part Inner Circle Retreat special, our extraordinary guest speaker Laurieann Gibson is answering our Inner Circle member's most pressing questions in a never-before shared Q&A panel! Laurieann shares her insights into: How to ensure that new hires and guest teachers in your studio are aligned with your vision and follow your studio rules (especially those who m...
International Dance Day 2022 Special! 18.04.2022 18:15
You're invited into the Dance Studio Owners Inner Circle Retreat with this podcast exclusive - a sneak peak into Laurieann Gibson's powerful session: Dance Your Dance - Part Two. Your dream, your dance, is unique to you. No matter your calling, Laurieann wants you to seize your passion and use it to propel you to your best life. Drawing on her fascinating artistic experiences and the faith that su...
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