Trailblazer FM: WordPress without the drama

Meet Oliver Martin from Wunderful Designs. Wunderful Designs is a one man band web agency, located in the South-East of Kent. He provides WordPress website design, Digital marketing and Care Plan services for small local businesses. He is also a full-time stay-at-home dad to his daughter Rosie. His wife works too so his days are filled with fatherly duties, and work whenever he can fit it in. Full...

"Content is key" but without actually marketing what you have created, how do you even get eyeballs on it in the first place? Meet Chris Marr of the Content Marketing Academy . He shares with us common misunderstandings about and how we can create an effective content marketing strategy. If you are creating content but are not entirely sure how it is helping you grow your business... you need to l...

Meet Ed Ellingham from CloudCareWP. They started in November 2014 as an IT company focusing on Phone Systems, but took a hard left turn and turned into a Web Design company. Combining his technical skills and passion for design, he was able to generate a local name in Web Design. In 2016 his wife left her job to assist in day-to-day operations, and are now bringing on a new virtual employee in Ind...

Meet Kylie Martin from Kylie Martin Creative. She runs her own creative digital agency from her home office. They offer unique bold branding, print media and web design to small and large businesses who want to look and feel professional. Full show notes: https://agencytrailblazer.com/agencylife/agencylife-series-kylie-martin-kylie-martin-creative --- OUR EVENT: Do you want to make real change in...

There is so much distraction in agency life, we need to be able to focus on the present and what's going on and not let it overwhelm us. Yael unpacks with us different mindfulness; wellbeing, fitness and health techniques that we can be using to get ourselves on the right track. Full show notes:  https://agencytrailblazer.com/podcast/how-to-care-for-your-wellbeing/ --- OUR EVENT: Do you want to ma...

Meet Vivienne Neale from VKN Digital Ltd. They have been a limited company since January 2017. Before this they were a bunch of creatives working together. They are a group of ten people that includes web developers and designers, writers, graphic artists and marketing strategists. They also have associates that provide them with animation, videography and PPC. They moved up from London to Doncast...

Meet Martin and Lyndsay from Jammy Digital. They run a WordPress web design agency, however, their knowledge and expertise expands way beyond that. Part of the reason their clients hire them is because of their deep understanding of SEO, content marketing and website design, which is reflected in every website they build. Full show notes - https://agencytrailblazer.com/podcast/agencylife-series-ma...

In the creative industry, how do you stand out? Dana James Mwangi shares how she developed her story and her voice which has lead to exposure on television, events and leading industry websites. Full show notes: https://agencytrailblazer.com/podcast/the-importance-of-telling-your-story/ --- OUR EVENT: Do you want to make real change in your business? Join us at our in-person event Agency Transform...

Agency Life is lonely. Whether you are heading a company of 50 employees, or are on your own. The direction of the business starts and ends with decisions you make. This is where accountability becomes fundamental in agency life. How do you find the right person to keep you accountable? Meet the guys who have got it down, Kyle and Matt speak daily keeping one another on track and keeping the relat...

Meet Leanne Mitton from Norlink. She is an agency of one providing web services for small business and solopreneurs. She helps entrepreneurs and small businesses build and grow their website. She focuses on your specific goals, for online success. Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-leanne-mitton-norlink/ --- OUR EVENT: Do you want to make real change in your b...

Meet Kevin Brennan from Build Studio. Build Studio is a Calgary design and development agency specializing in WordPress websites. Their services extend to providing graphic design and marketing strategy for those clients they’ve partnered with. Since 2011, Build Studio has worked with business owners to create an online presence that engages their customers. Converting visitors to a website into p...

User experience is key, yet how do you put it front and centre during planning, design and delivery? Jennifer shares with us the importance of user experience, wire-framing, and product specking when building a website. She teaches us how she does this by talking in a language that her clients can understand. Full show notes:  https://agencytrailblazer.com/podcast/how-to-put-user-experience-first/...

Meet Belinda White from Arttia Creative. They specialise in working with life science, biotech and highly technical niche markets who need to drive quality enquiries from their website. Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-belinda-white-arttia-creative/ --- OUR EVENT: Do you want to make real change in your business? Join us at our in-person event Agency Transfo...

Meet Imogen Allen from Umbrella Digital Media, a solo agency with a focus as a Technical Partner for Online Course Creators.  Full show notes: https://agencytrailblazer.com/podcast/agencylife-series-imogen-allen-umbrella-digital-media/ --- OUR EVENT: Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live Meet Troy Dean; Lee Jackson, Chris Ducker...

Clifford shares how we can generate leads using web audits. He unpacks practical ways you can test his system during the 14 day trial of My Web Audit . Firstly it is important to understand the GIVE method that drives all that Clifford does both in his own agency ( Hire A Wiz ) and his software business. Introducing the GIVE method GIVE stands for Generosity, Information, Value, Education. You can...

Jason is the owner and operator of Red Mill Creative. In their own words: "We believe that when you do what you love you can change the world. Our goal is to partner with those that love what they do through digital marketing, web design and branding." Full show notes: https://agencytrailblazer.com/agencylife/agencylife-series-jason-vance-red-mill-creative/ --- OUR EVENT: Do you want to make real...

Kyle is the owner and operator of OGAL Web Design in Gainesville, Texas. Kyle and his wife are both business owners and have 2 young children. He has been in the graphic design field since he graduated High School in 2002 and launched his business in 2016. Agency website -  click here Social media Facebook -  click here Email -  click here Twitter -  click here --- OUR EVENT: Do you want to make r...

Today we share with you a recording of our June mastermind within the Agency Trailblazer Community . In this mastermind we focused on targeting the right sort of clients by looking at existing ones, and where they can be found online. We also discussed content marketing and creation strategies. The format is a relaxed 1 - 2 hour conversation where we get different folks on asking questions and we...

Websites need time and attention if they are going to achieve their purpose. Agencies often struggle to develop a relationship with clients that go beyond the initial project or build. Erika Dickstein shares how she has developed a business model that ensures ongoing investment into their website and online marketing. My favourite quote was, "We build the monster and feed the monster". Erika share...

Do clients frustrate you? Do you feel like your clients are frustrated with you? How can you make your clients feel like family and actually enjoy your interactions? Theresa Hill shares how her agency cultivates family both internally and with their clients around the world. Hot topics from todays episode How to make clients feel like family Bringing family into the business Working with family me...

As an agency we have not been generating the traffic, the engagement and the leads like we used to on social media. In this episode I share with you our recent discoveries, the mistakes we've been making and what we've done about it. Over the last two years I’ve kept on doing the same thing and found we’ve begun to stagnate. Twitter has languished in the 2k follower mark. Traffic to our websites f...

Getting noticed helps you attract leads and sales. An effective PR strategy involves creating content that catches peoples attention. In today's episode, Janet Murray shares how to get exposure by creating engaging content. She talks us through key content and strategies for both traditional media and online. Find out the answer to: What is PR? How has PR changed over the years? What sort of conte...

Confession - I had not been taking SEO seriously enough... that is until something happened that blew me away. (Listen to today's episode to find out what). Kyle VanDusen as a result connected me with today's guest, Chris Castillo for him to share his story and lessons he has learned along the way. He launched his agency focused on developing websites, but after continuing to invest in himself he...

Without connecting with community, peers and other friends, your agency could be missing out on ideas, strategies and partners that will help your business grow and thrive. Michael MacGinty has been running his agency for 20 years, but was only introduced to all the amazing online groups once his business pivoted to WordPress. Michael’s takeaways: Get yourself out there. All you need is wifi so do...