Trade Secrets: Remodeling with NARI

Most remodelers focus heavily on sales, estimating, and getting projects in the pipeline. But according to Forrest Castile, profit isn't won when a project is sold. It's protected during production. In this episode of Trade Secrets: Remodeling with NARI, Anthony Lopez sits down with Forrest Castile, owner of Castile Kitchen & Bath and presenter at NARI's Annual Conference in Tempe, Arizona, to dis...

What clients remember most about your remodeling business isn't just the finished project—it's the experience of working with you. In this episode, Anthony Lopez sits down with Ashley Blaesing of FrameReach Studio to explore why process, communication, and thoughtful client experience are what truly define a remodeling company's reputation. From small personal touches—like supporting clients durin...

Homeowners are researching longer, comparing more companies, and forming opinions long before they ever pick up the phone. In this episode, Anthony Lopez sits down with Bob Vance of Home Remodeler SEO to break down what remodelers need to do today to stand out online and attract better clients. Bob shares practical, experience-driven insights on how digital visibility, brand credibility, responsiv...

What separates a professional remodeling business from one that struggles to scale? In this inaugural episode of the Trade Secrets: Remodeling with NARI podcast, Anthony Lopez, Director of Business Development at NARI, explores the foundational elements that build long-term trust, stability, and success in today's remodeling industry. Great craftsmanship is essential, but it is no longer enough on...