Tony Stark's Hero Up Podcast

What if the thing holding you back isn’t just physical clutter but the decisions you never made? In this episode of The Hero Up Podcast , Tony Stark Policci sits down with organizational pioneer Barbara Hemphill , the bestselling author of Taming the Paper Tiger and founder of the Productive Environment Institute. Her work has shaped what’s now a multi-billion-dollar productivity industry, and she...

 She was told she couldn’t lead. Now she coaches leaders. In this powerful episode of the Hero Up Podcast, I sit down with leadership coach Monika Malan, founder of She Leads Boldly, to discuss how women can step into leadership with confidence, without burning out or compromising their values. With over 18 years in corporate leadership, Monika has seen it all: imposter syndrome, gender bias, toxi...

In this episode of The Hero Up Podcast, Tony Stark Policci sits down with Jonathan Mast — founder of White Beard Strategies and one of the most value-driven voices in AI today. They reveal 6 powerful (and under-the-radar) truths about how AI is transforming business, marketing, faith, and personal growth — without losing your soul, your voice, or your purpose. ✅ How to use AI as a tool to amplify...

In this powerful episode of Hero Up with Tony Stark Policci , I sit down with Katey McPherson, a nationally recognized advocate for youth mental health, TEDx speaker, and expert in internet safety. Katey has spent decades working with schools, parents, and law enforcement to protect children from the hidden dangers of technology, mental health struggles, and the rising threats to today’s youth.  K...

Get ready to discover the untold story of the modern-day Texas outlaw, Bob Leach. In this engaging conversation, Author Pepper Anne shares her incredible journey from a curious child in Texas to uncovering family secrets that led her to write 'The Notorious Texas Swindler.'  She walks us through her process of capturing the unbelievable true story of Bob Leach, a modern-day desperado who...

Join me as I engage in a thought-provoking discussion with Mark Fournier, a life coach and filmmaker. Together, we explore themes of happiness, fulfillment, and the power of mindset. This episode is packed with insights, personal stories, and actionable advice to help you unlock your true potential. Inside This Unmissable Episode: Mark Fournier's journey in finding happiness and fulfillment....

Discover a story that defies the odds as Risa August dives into her powerful transformation from battling a hidden illness to embracing a whole new self. In this episode, we explore Risa’s raw and unfiltered path through grit, endurance, and self-acceptance.  With a past that reads like an adventure novel, Risa takes us through her athletic achievements, health struggles, and the moment her life c...

Join me for an insightful conversation with Richard Weiler, CEO and founder of Market Leap, as he shares his journey from door-to-door sales to becoming a marketing expert. In this episode, Richard reveals how to build authentic business relationships and navigate the ever-changing world of marketing. Discover the evolution of marketing strategies, from the decline of traditional methods like the...

In this powerful episode, Barbara Applegate, geriatric care expert and author of the " Amazon bestseller A Compassionate Journey: The Definitive Guide to Providing Effective, Loving Care for Your Aging Parent , "shares her deep expertise and personal insights on navigating the challenges of elder care. Discover what it takes to care for aging loved ones while maintaining emotional balanc...

In this episode of Hero Up, I have a great conversation with Nick Loise, an experienced sales executive and entrepreneur, as we explore the changing landscape of marketing and sales. Nick shares the powerful lessons he learned from working alongside marketing guru Dan Kennedy, with a focus on the importance of magnetic marketing and why businesses should always be in "sales mode." Nick a...

In this episode, I sit down with 20 year old, college student Gabby Kostiew, a true example of perseverance. Gabby shares her incredible journey of overcoming the obstacles she faced in life, particularly surrounding her soccer career and the multiple concussions she endured. From a young age, Gabby was passionate about soccer, and her transition to becoming a goalkeeper only deepened her love for...

In this episode, I had the pleasure of sitting down with the incredible Alannah Avelin, a talented photographer known for her bold, unconventional approach to art. We talked about her journey into photography, how she carved out her own unique style, and the lessons she’s learned along the way. Alannah’s seven-minute portrait sessions and her ability to capture the raw essence of her subjects have...

In this episode of Hero Up, I sit down with Joe Evangelisti, a seasoned real estate expert, leadership coach, and growth strategist. Joe shares his journey through the ever-evolving world of real estate, offering valuable insights into the challenges and opportunities he’s encountered along the way.  We dive into leadership, decision-making, and the importance of cultivating a strong company cultu...

In this inspiring episode of Hero Up, I had the pleasure of chatting with Steve Gamlin, a dynamic keynote speaker, visualization coach, and the mastermind behind the Vision Board Mastery program. Steve also co-founded the nonprofit Beach Bum Philanthropy, reflecting his commitment to making a positive impact. Key Points Covered: Visualization & Mindset: Harnessing the power of visualization to...

In this episode, I had the privilege of sitting down with Zach Loescher, an online marketer and former first responder. Zach’s journey from the high-stress world of first response to the freedom of online marketing is nothing short of inspiring. We dive deep into how his experiences as a first responder shaped his path and the significant challenges he faced along the way. Key Points Covered: From...

In today’s episode, I had the pleasure of interviewing Mandy Sanchez, a talented copywriter and musician. We delved into Mandy's journey as a copywriter and her deep passion for art and creativity. Key Points Covered: The crucial role of storytelling in copywriting, fostering emotional connections with the audience. The significance of researching and understanding clients and their audience...

Welcome to another inspiring episode of Hero Up! Today, I’m thrilled to have Tory Smock, the founder and CEO of Room for Joy. Her journey began with a personal struggle—scoliosis. Tori knows firsthand the power of a healing environment. After her own bedroom makeover, she felt transformed, physically and emotionally. That experience sparked a mission: to create dream room makeovers for other child...

Welcome to another inspiring episode of the Hero Up Podcast! In this episode, I interviewed Barry Shore, the Ambassador of Joy, who shares his incredible story of resilience, positivity, and the power of a joyful mindset. Barry's journey from paralysis to living a life full of joy and purpose is truly remarkable. Key Points Covered: Barry’s Mission: Learn about Barry's mission as the Amb...

In this episode, I continue my conversation with the incredibly talented Ori Bengal. Ori is not just an artist but also a strategist, marketer, and storyteller. He believes in exploring the complexity of our identities beyond our jobs or businesses. Key Points Covered: Exploring Complexity: Ori encourages us to explore our complexity and not limit ourselves to our professional roles. Creating Impa...

In this episode of Hero Up, I sit down with Ori, an artist and marketer, to discuss his incredible journey into the world of art. Ori shares how he found his passion later in life and the pivotal moments that led him to become the artist he is today. We delve into the importance of understanding your audience, whether in marketing or art, and how this understanding has shaped Ori's work. Addi...

Post production I noticed we had some audio glitches during this interview, but the content was so good I decided to share it as is. So if you hear anything odd, it’s not you…it's me. Having said that, in this engaging episode, I sit down with entrepreneur Parthiv Shah to explore his remarkable journey from a salesman to a successful business owner and 2CCX award winner from Click Funnels, gi...

In this episode of The Hero Up Show, I had the pleasure of interviewing Michael Clendenen. Michael's journey from being a touring musician to becoming a successful business owner is truly inspiring. He shares his accidental discovery of copywriting, the power of direct mail marketing, and how he now focuses on helping people repair their marriages through his business. Michael's story is...

Key Points Covered: Introduction and Passion Points in Marketing Lisa explains the concept of focusing on passion points instead of pain points in marketing messages, emphasizing the importance of connecting with people's passions and aspirations. Copy is Queen: Rethinking Traditional Marketing Approaches Lisa discusses the importance of copy in the marketing mix, coining the phrase "Cop...

In today’s episode, I had an enlightening conversation with Rob Anspach, an entrepreneur and marketing guru. We explored Rob’s journey from running a physical cleaning business to becoming a successful consultant.  Our discussion spanned personal growth, the importance of mindset, career pivots, and finding balance in life. Rob shared valuable insights on rejection marketing, making oneself a prio...

Welcome to another episode of Hero Up Podcast. Today, we're joined by Tony DiLorenzo, who, along with his wife Alisa, runs One Extraordinary Marriage. They help Christian couples create extraordinary marriages using their Six Pillars of Intimacy framework. Key Points Covered: The Six Pillars of Intimacy Framework: Emotional Intimacy: Building closeness through open communication and emotional...