Britt Seva
Thriving Stylist Podcast
The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon o...
Author
Britt Seva
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
#322 - Six-figure stylist secrets, shifts and strategies 12.02.2024 26:24
I get asked all the time what it is going to take to break through financially. That's why for this episode, I thought I would reach out to six-figure stylists I know to discover the changes they have made in their businesses to break past that six-figure mark. Running a six-figure business requires a fundamental shift in business structure and mindset, and in this episode, I reveal the transfor...
#321 - What Is the Income Potential in Your Business Today? 05.02.2024 24:35
There is an untapped income potential in every business, including yours, and today, I dive into this topic in a data-driven and scientific way! Generating higher earnings in our industry isn't just about raising prices, and in this episode, I reveal how strategic decision-making can transform your profit margins and get you to where you want to be in business. This is a call to action for you to...
#320 - How to Maximize Your One-Year Financial Growth 29.01.2024 25:06
We got into this industry to make money, because this is how we live our biggest and best lives, but unfortunately, for so many in our industry this isn't happening. To me money is a vehicle of opportunity, so in this episode, I want to discuss how to maximize your growth in any given year by becoming more aware of your money and your metrics. Trust me, you are so much closer to your financial goa...
#319 - The Only KPIs and Numbers That Matter for Your Business 22.01.2024 20:50
Today we're getting a big geeky here on the podcast, and we're diving into the crucial numbers and metrics that will transform your business. Uncovering why tracking these figures is not just important, but it's absolutely essential for driving massive growth and ensuring consistent performance in our competitive industry. I want you to remember to not let the numbers get you down! In our business...
#318 - How to Become the Local It Salon 15.01.2024 23:59
As a listener of this podcast, there's a good chance that you are aiming to transform your salon into the go-to destination in your area, and this is what I call becoming the local "it" salon. Today, I share real-life examples from Thrivers who are it salons in their respective areas right now, and what you should be looking for in an incredible salon to be a part of if you are a stylist. In this...
#317 - How to Feel Inspired, Driven, and Motivated in Your Business 08.01.2024 26:54
Are you feeling overwhelmed, uninspired, and unmotivated in your entrepreneurial journey? You're certainly not alone! Recent studies reveal that American stress levels have soared since 2019, impacting many business owners, including ones in our industry. Don't worry, because In this episode, we dive into the heart of these challenges and I offer tangible solutions to reignite your passion and dri...
#316 - Motivating Gen Z 01.01.2024 31:57
To kick off a brand new year, today I'm talking about Gen Z - a generation often misunderstood and labeled, yet full of potential and unique qualities! In this episode, I'm not just sharing ways to manage Gen Z, but I reveal how to mentor and motivate them in a way that resonates with their values and aspirations. Whether you're a seasoned salon owner or a new manager, this episode is packed with...
#315 - 2024 Industry Predictions 25.12.2023 49:57
If you've been listening to the podcast for some time now, you know that I like to share my thoughts on where our industry is heading, and I do this by doing prediction episodes here on the podcast. Let me tell you, as we close out 2023 and move into 2024, I believe this episode is probably more critical than ever! I am seeing shifts and trends in consumer behavior happening radically, and in this...
#314 - How to Make a Referral Program Work 18.12.2023 24:08
It's clear that referrals are going to become increasingly important in 2024, and beyond, in our industry. In fact, I feel like we are in a renaissance where we are shifting back towards more traditional marketing strategies, which is why in this episode, I want to share with you how you can be using referrals to generate revenue in your business right now! To get Wealthiest Year Yet, the industr...
#313 - Affiliate Links for Retail Sales 11.12.2023 20:29
Although I've touched on it briefly before, I haven't really coached to online retail sales before on the podcast, but today that is going to change! I recently got a question from a listener about affiliate links for retail sales, and that led me to do some digging and investigative journalism on this topic. Sales psychology is a fascinating thing, and I hope what I reveal today will help you in...
#312 - The Holiday Season Feels Different… 04.12.2023 23:18
Have you noticed that the holiday season this year is just….different? I have been doing my research, studying and preparing for this episode for a whole year now to see where the shifts lie and to determine what is going on in our industry, and the economy as a whole. Today, I reveal how it all will impact you, your studio and clients, and I hope these insights can help you as you prepare for t...
#311 - Pricing Rumors, Misfires, and Scare Tactics 27.11.2023 25:56
There is a lot of misinformation going around in our industry right now and it worries me greatly, because as an industry we have grown and come such a long way in the last few years. There is massive self-sabotage going on in the industry, and so much of it is based on fear, which is why In this episode I want to talk about this misinformation, the economy, the rising cost of goods and price inc...
#310 - Pros & Cons of Salon Partnerships 20.11.2023 29:28
If you're considering a partnership with your salon business, think carefully, because research shows that about 70 percent of business partnerships fail. That is why for this episode, I want to share with you the common pitfalls to avoid, while giving you all the pros and cons to be aware of with this sort of arrangement. At some point you are going to decide to go separate ways with your partne...
#309 - Should a Booth Rental Salon Provide Clients & Online Booking? 13.11.2023 20:59
This week's episode is inspired by a question from a listener who is wondering if a booth rental salon should provide clients and online booking to booth renters, and if so, whether or not she should charge a finder's fee for those things. As you'll hear, there is A LOT to unpack with this question, and like I've been saying over and over, as the landscape of our industry changes, it's important f...
#308 - Salon Assistant, Mentee, or Liability? 06.11.2023 22:27
When I first joined the industry it was as an assistant, but everything has changed since then, and I want to talk about how this role has evolved. Is the support you have, or are you looking to add, really an asset or a liability? Are they categorized properly? What is their job description, and are you showing up in the way you need to so that your people are getting what they need? In this epis...
#307 - The Clients Ghosting Trend… 30.10.2023 23:05
Cancellations and no-shows are nothing new to our industry, but what is changing is the volume and pace at which it has been happening. Make no mistake, there is a growing trend of clients ghosting stylists, and in this episode, I look at the changes in consumer behavior that are behind this trend. Clients today are expecting us to do a little bit more, be a little bit more, work a little bit har...
#306 - Hiring the Perfect Salon Manager 23.10.2023 24:48
Today I share how to hire the perfect salon manager, and as you'll hear, this isn't about hiring someone exactly like you and with your same skill set. The perfect salon manager for you is someone who is most needed in your business, that person who will make up for your fatal flaws and what you lack! In this episode, I share the four types of working styles you need to be aware of when filling th...
Wealthiest Year Yet Sneak Peek: Q&A with Britt on Doubling Income, Finding What's Next, Inflation, & More 21.10.2023 35:14
Today on the podcast I've got something different, and special for you, as I'm sharing not one but two bonus episodes - and this is the second of those two! These aren't just any bonus episodes though, because I've cracked open the vault to bring you two segments from last year's wealthiest year yet VIP intensive. This is the small group coaching program I run every year where I help stylists, sal...
Wealthiest Year Yet Sneak Peek: How to Turn Dreams into Actionable Goals 21.10.2023 26:49
Today on the podcast I've got something different, and special for you, as I'm sharing not one but two bonus episodes - and this is the first of those two! These aren't just any bonus episodes though, because I've cracked open the vault to bring you two segments from last year's wealthiest year yet VIP intensive. This is the small group coaching program I run every year where I help stylists, salo...
#305 - Yelp is On the Rise 16.10.2023 23:26
Social media burnout is at an all-time high, and it's just a fact that people are now looking for other resources online. One such resource is Yelp, a popular online directory for discovering local businesses, which I've talked about on the podcast before. In this episode, I'm going to share some statistics around Yelp, so when it becomes as big as I think it will in the next few years, you are we...
#304 - How to Find Your "What's Next" 09.10.2023 19:03
Have you been wondering what's next for you? In this episode, I dive deep into the "What's Next" formula from my Wealthiest Year Yet planning system, in order to help you answer this question! This is already part of our VIP coaching experience, but today on the podcast I want to give an overview of something that I think will help anyone struggling to find what's next for them! To get Wealthiest...
#303 - Your 3-Hours-a-Week Social Strategy Plan 02.10.2023 25:35
Today we are going to be talking about how you can create a social media plan for your business within 3 hours a week, without it feeling exhausting or heavy. Social media strategy doesn't have to be a big looming task, so just make the commitment and give yourself 30 days to choose to carve out the time each week. Implement what I talk about in this episode and see how much more productive you ar...
#302 - Retirement Planning 101 25.09.2023 34:46
Today I'm talking about something that makes everyone a little bit uncomfortable, and that is retirement planning. In this episode, I share insights that can help you make sure that you are on track to be in a place where you feel proud, confident and comfortable in your later years! Do you have a question for me that you'd like answered in a future episode? A great way to do that is to head over...
#301- Weirdness in the World of Extensions 18.09.2023 38:36
Today I am trying out a new format on the podcast and doing a bit of investigative journalism, in an effort to answer stylists' concerns about extension brands. After this topic was brought to my attention multiple times, I decided to post an Instagram story asking if people were seeing anything weird going on in the extension world, and the response was overwhelming. In this episode, I break down...
#300 - What to Do When Your Success Feels Fragile or Fleeting 11.09.2023 25:58
I have a bit of a touchy feely one for you as we celebrate 300 episodes of this podcast! Are you having trouble overcoming the feelings of your success being fragile or fleeting? This is something I think a lot of us in the industry struggle with, (myself included!) so you are not alone in thinking this way, and this is what I want to talk about today. In this episode, I share the 5 steps to take...
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