Thrifty Titans

India has come a long way— a booming startup ecosystem, a digital revolution, and a rapidly growing middle class . But what does the next decade hold for founders, investors, and global businesses looking to win in India ? In this episode, Viral Jani, EVP & India Country Head at Times Bridge , unpacks: What makes India a unique (and challenging) market for businesses Why global companies are still...

Gen Z isn’t just another consumer group—they are reshaping digital culture, influencer marketing, and brand engagement . Unlike millennials, they are hyper-authentic, platform-fluid, and driven by purpose over promotion . In this episode, Shreyas Hegde, co-founder & CEO of ViralFission , unpacks: What makes India’s Gen Z audience unique and how they consume content How Gen Z influencers are redefi...

Memes aren’t just internet jokes anymore—they are a powerful marketing tool that brands, creators, and businesses are using to grab attention, drive engagement, and go viral. But what makes a meme stick, spread, and sell ? In this episode, Kyle Fernandes, Co-Founder & CEO of MemeChat , reveals: Why memes work and where meme marketing originated How meme marketing is different from traditional cont...

The SaaS industry is evolving fast , with AI, automation, and no-code tools reshaping how businesses create, market, and scale products. But what does it take to launch and grow a SaaS company in today’s hyper-competitive landscape ? In this episode, Raghav, Founder & CEO of Animaker , one of the world’s fastest-growing visual content SaaS platforms , reveals: How he built Animaker into a global S...

Branded content is the holy grail of modern marketing , but most brands get it wrong—either it's too salesy, too forgettable, or just plain boring . So, what’s the secret to creating high-impact branded content that connects, converts, and stands out ? In this episode, Tusharr Kumar, EVP at OML , the powerhouse behind some of the most iconic branded content campaigns, reveals: The DNA of great bra...

Creativity and automation—two words that rarely go together. But with AI, automation, and templated workflows revolutionizing marketing and content creation , brands and creators must figure out what to automate, what to keep human, and how to scale without losing authenticity . In this episode, Advait Gupt, Co-Founder & CEO of Kulfi Collective , a media network shaping the future of storytelling,...

Is the metaverse the next trillion-dollar frontier, or just another overhyped tech buzzword ? As brands, creators, and businesses scramble to make sense of Web 3.0, the real question is: where are the real monetizable opportunities ? In this episode, Venugopal Ganganna, CEO at Langoor , a digital transformation agency, breaks down: What Web 3.0 and the metaverse actually mean for businesses and cr...

Turning creativity into a business is no easy feat. Whether you’re a designer, freelancer, or agency founder , scaling a creative business requires more than just talent—it demands pricing strategy, client acquisition, team building, and a business-first mindset . In this episode, Harnish Shah, Founder of 3 Minds Digital , a rare funded digital agency in India , shares: How he went from a freelanc...

Time is a solopreneur’s most valuable asset. But what if you could automate your marketing, customer engagement, and business processes without hiring a team ? In this episode, Krish Advani, Co-Founder & CTO of QuickWork , breaks down: How solopreneurs can scale using automation The must-have automations for creators & entrepreneurs How marketing automation boosts customer retention A step-by-step...

Is crypto in India dead, evolving, or just getting started ? With regulations tightening, global markets shifting, and Web3 adoption accelerating , where does India’s crypto future stand? In this episode, Avinash Shekhar, CEO of ZebPay, India’s oldest and most popular crypto exchange , shares: The current state of crypto regulations in India How Indian investors should navigate the changing landsc...

In a world drowning in noise, brands that tell powerful stories don’t just survive—they thrive . But storytelling isn’t just about crafting a catchy tagline; it’s about building authentic narratives that drive trust, engagement, and conversions . In this episode, Aman Dhall, PR and media veteran , breaks down: How to craft a brand narrative that stands out The difference between storytelling and s...

With global job markets evolving and competition getting fiercer, studying abroad isn’t just about degrees—it’s about upskilling for a future-proof career . But how do you choose the right path, country, and skills that will set you apart? In this episode, Kavita Parikh, Founder-Director of Disha Consultants , breaks down: How to strategically choose the best study-abroad programs The most in-dema...

The job market is evolving fast, and traditional job search methods no longer cut it. Resumes alone won’t get you hired—strategy will . So, what are top companies really looking for, and how can you stand out in a crowded talent pool? In this episode, Sarbojit Mallick, Co-Founder & CBO of Instahyre , an AI-driven hiring platform, breaks down: Why an Ivy League degree is overrated—and what matters...

Video is the most powerful medium in today’s digital landscape, but how we create, edit, and consume it is changing fast . AI-driven video creation is reshaping marketing, storytelling, and engagement —so what’s next? In this episode, Vinayak Shrivastav, Co-Founder & CEO of VideoVerse , unpacks: How AI is transforming video creation & editing The rise of automated, real-time content production The...

The legal side of business and content creation is often overlooked—until it’s too late. Whether you’re launching a startup, building a brand, or monetizing content , understanding the legal landscape is crucial to avoiding costly mistakes. In this episode, Shrijay Sheth, Founder of LegalWiz.in , breaks down: The biggest legal pitfalls for startups & how to avoid them What content creators need to...

Your startup is more than just a product—it’s a brand . But with limited budgets, growing competition, and ever-evolving digital platforms, how do you build a brand that stands out and stays relevant? In this episode, Chris Lu, Regional Head of Marketing & Communications at AnyMind Group , unpacks: Why branding matters more than ever for startups Brand-building vs. performance marketing: What shou...

Influencer marketing is no longer just about follower counts—it’s about real impact, engagement, and authenticity . But how do brands cut through the noise, find the right creators, and build campaigns that drive actual ROI? In this episode, Ankit Agarwal, Founder of Do Your Thng (DYT) , India’s leading creator-first influencer marketing platform, reveals: The biggest mistakes brands make when wor...

The job market has been flipped upside down. The Great Resignation, remote work, AI automation, and shifting employee expectations are reshaping the workplace as we know it. So how do companies attract and retain top talent? And what does the future of work really look like? In this episode, Anshuman Das, Co-Founder of Careernet , India’s leading talent solutions firm, unpacks: Why The Great Resig...

In a world where visuals drive conversions , product photography isn’t just about aesthetics—it’s about selling a story . Whether you’re running a D2C brand, an e-commerce business, or a luxury label , the right images can make or break your success. In this episode, Gayatri Patel, Co-Founder of G Story , a Mumbai-based creative agency specializing in high-end product photography and styling , rev...

Most brands create content, but few turn it into a growth engine . Blog posts, videos, and newsletters shouldn’t just inform—they should drive leads, conversions, and revenue . In this episode, Araminta Robertson, Founder & MD of Mint Studios , a UK-based content marketing agency, reveals: How to turn content into a high-performing sales funnel Why most content marketing fails (and how to fix it)...

Can AI write copy that converts , predict audience emotions , and even replace human creativity ? Or is it just another tool in a marketer’s arsenal? In this episode, Sharmin Ali, Founder & CEO of Instoried , a deep-tech AI content optimization platform, unpacks: How AI measures and enhances emotional engagement in content The battle between AI-generated vs. human-crafted storytelling What the fut...

Careers are not just about titles and paychecks. Every professional has a growth journey worth celebrating , yet recognition often goes to a select few. What if there was a platform that amplified the voices of young professionals globally ? In this episode, Marcella Risye, Founder of The Growth Room , dives deep into: Why early and mid-career professionals need more visibility How small wins at w...

The game is changing—AI, growth hacking, and no-code are rewriting the rules of business. Want to stay ahead? Join top founders, media mavericks, indie hackers, and creators as they share battle-tested strategies to grow your brand, scale your business, and dominate your niche— without burning cash. No fluff. No gimmicks. Just high-impact insights to help you work less, grow faster, and win bigger...