Three Wise Truck Guys

In this episode of Three Wise Truck Guys, the conversation starts with observations from the field—like stale dealership websites and missed merchandising opportunities and quickly expands into bigger industry topics. The group dives into the impact of tariffs on the trucking economy, explores the meaning of service department proficiency, and discusses how strategy should guide daily decisions ac...

The Three Wise Truck Guys unpack what really happened in 2025—and what dealers should expect next. With used truck supply near equilibrium, auction activity cooling, and pricing poised for modest gains, this episode explains why 2026 looks like a “small step in the right direction.” Along the way, the guys call out inventory discipline, forecasting blind spots, and why understanding supply still m...

In this episode, the Three Wise Truck Guys sit down with Diane Zimmerman, General Manager of Coffman Truck Sales, and KEA Advisor Gil Klinger to discuss how one dealership tackled inefficiency, rebuilt its service processes, and achieved lasting cultural and financial results. From technician buy-in to improved customer satisfaction, this story highlights the real impact of KEA’s advisory work in...

In this episode of The Three Wise Truck Guys, Keith Ely, John Whitnell, and Mark Martincic are joined by Allen Phibbs, Director of Education at KEA Advisors, along with special guests Scott Blair of Premier Truck Group and Scott Gensler of Bergey’s Truck Centers. Together, they explore the impact of KEA’s Emerging Leaders program—sharing firsthand stories of growth, challenges, and lasting takeawa...

Welcome to the latest episode of Three Wise Truck Guys from KEA Advisors, where Keith Ely, Mark Martincic, and John Whitnell explore the intricate landscape of the used truck market.  John Whitnell provides a thorough analysis of market metrics, revealing why used truck supply remains stable and how inventory and pricing trends are shaping up for 2025. The episode also scrutinizes common misconcep...

In this episode of Three Wise Truck Guys, hosts Keith Ely, John Whitnell, and Mark Martincic embark on a journey to explore the intersection of business performance and personal transformation. Joined by guest Lovena Stamatiou-Tuley, a seasoned personal trainer with a unique background in physical therapy, they delve into the parallels between maintaining business discipline and achieving personal...

In this episode of the Three Wise Truck Guys, Keith Ely, John Whitnell, and Mark Martincic dive into the current state of truck dealerships, focusing on the critical role of fixed operations as a primary revenue source amid market volatility. The discussion highlights the trends in used truck sales, the importance of robust asset management, and the challenges dealers face with increasing customer...

Welcome to another engaging episode of the Three Wise Truck Guys podcast, where Keith Ely, John Whitnell, and Mark Martincic share valuable insights into the trucking industry.  Special guest Justin Keck of Bruckner's Truck Sales joins Patrick Huizenga from KEA Advisors to share their experience from a recent collaboration project in optimizing warehouse layouts and workflows, shedding light on st...

In this engaging installment, the Three Wise Truck Guys are joined by special guests from Bergey's Truck Centers, to delve into pressing industry topics that are shaping the commercial dealership world. The episode kicks off with a lively discussion on the impact of tariffs on truck pricing and dealership strategies. John Whitnell brings valuable insights into how tariffs are influencing used truc...

Welcome to another insightful episode of Three Wise Truck Guys from KEA Advisors. This time, we're delving into the pivotal changes and forecasts for the used truck market, highlighting the growing role of AI and technology in transforming service departments. Our hosts, Keith, Mark, and John, discuss their predictions for 2025 and beyond, focusing on how these advancements impact dealership opera...

Welcome to another engaging episode of "The Three Wise Truck Guys" podcast, brought to you from Lawrence, Kansas. This time, our hosts are thrilled to have the insightful John Whitnell back from his sabbatical, adding his valuable perspectives to the discussion. Join us as we dive into the current state of the used truck market, where John shares an optimistic update despite ongoing challenges wit...

Join hosts Keith Ely and Mark Martincic as they discuss the current state of the truck dealership market and effective strategies for navigating slow business periods. In this insightful conversation, they highlight the importance of planning, customer outreach, enhancing the customer experience, and expanding service operations. This episode also features a special guest, Mike Previdi from Gabrie...

Welcome to the latest episode of the Three Wise Truck Guys podcast, hosted by Keith Ely from Key Advisors. With regular co-host Mark Martincic and special guests Jeremy Smallwood and Chris Norris, we delve into the intricate world of truck parts management. While our third Wise Truck Guy, John, is still on sabbatical, we've brought in experts to fill the void. In this episode, we revisit our discu...

The Three Wise Truck guys are joined by Professional Advisor Jeremy Smallwood of KEA Advisors to dive into all things Parts. 

An exciting episode from "Three Wise Truck Guys from Key Advisors" where the spotlight is on transforming service department performance. We explore, with industry veteran Gil Klinger, how the integration of SOPs (Standard Operating Procedures) along with Decisiv, can revolutionize service workflow and overall operational efficiency.

In this engaging episode of 'Three Wise Truck Guys', join industry experts Keith Ely, John Whitnell, and Mark Martincic as they delve into the complex world of the used truck market. They kickstart a riveting discussion with an overview of the previous year, detailing how 2023 unfolded as a year of correction culminating from a series of changes in the market dynamics that began in 2020.

In celebration of 5,000 downloads, the Three Wise Truck Guys answer questions from our listeners. Do you have a question you would like answered? Reach out to us today and maybe we will answer your question on the next episode. 

Allen Phibbs joins us again time to wrap up our discussion on leadership training. 

The Three Wise Truck Guys welcome KEA Advisors Education and Training Director, Allen Phibbs to the podcast to discuss the success of the Emerging Leaders program and growing leadership rolls within your dealership. 

It's the Two Wise Truck Guys in today's episode as John and Keith review the first six months of the used truck market and where the next six months will take us. 

Join Keith, Mark and John as they wrap up our series on dealership service departments. 

The Three Wise Truck Guys are at it again discussing continuous improvement in the service department. 

In this episode of Three Wise Truck Guys we welcome JB Rihm and Valerie Woods to the podcast to discuss continuous improvement. 

Mark Martincic leads a discussion on building the structure needed for a successful service department.

This month’s podcast focuses on the 2023 Used Truck Forecast.  John Whitnell discusses demand (which remains strong), supply, and where this market is headed this year.  It’s going to be a very good 2023 in the used truck market as long as the basic understanding of supply and demand are followed and managed to.  As a supplement to the podcast, KEA has John’s market conditions forecast that he wil...