Three Wise Guys

This week on Three Wise Guys , the guys open with a fast-moving round of quick hits, starting with the biggest takeaway from Cannes Lions: everyone in marketing is talking about AI, but not everyone is actually using it well. From there, they break down what AI could mean for creators, especially the top-tier influencers commanding six-figure brand deals, and why mid-tier creators may be safer tha...

Canada finally got its moment. The men's national team earned its first-ever World Cup point in a dramatic 1-1 draw, while thousands of fans celebrated by immediately getting trapped in Union Station and paying nearly twenty bucks for a hot dog. Meanwhile, the New York Knicks ended 53 years of heartbreak behind a legendary Jalen Brunson performance, surviving one final scare to bring a champio...

This episode opens with a full sports rundown, starting with the Champions League Final and the never-ending conversation around Arsenal, their fans, and why the hate seems to follow them everywhere. From there, we shift into basketball and talk about how Victor Wembanyama shocked the world in OKC, proving once again that the hype around him might still not be big enough. The conversation then tak...

Today’s episode is absolute chaos in the best way possible. Drake panic-drops THREE albums in one night trying to flood the internet after getting bodied for a year straight, and we ask the uncomfortable question: has his music been mid since If You’re Reading This It’s Too Late ? Plus, the group chat civil war over Sexy Red continues, and D once again pretends he hates a Drake song before inevita...

In this episode, we sit down with Tolu, creator of Maple Tolu, a rent vs. buy calculator built specifically for Canadians trying to navigate one of the toughest housing markets in the world. We unpack why Toronto completely changes the traditional rent vs. buy equation, from land transfer taxes and carrying costs to the emotional pressure of feeling “behind” if you don’t own property yet. Tolu bre...

This week starts with the NBA playoffs and a league still revolving around Steph Curry, while Toronto sits on the sidelines searching for a team to believe in. We break down contenders, early exits, and the strange feeling of a postseason without a Raptors run. Then we shift from fast breaks to brand breakdowns, unpacking how AllBirds went from Silicon Valley darling to cautionary tale, and what h...

Arya kicks things off with a wild Vegas recap… and let’s just say it wasn’t exactly glamorous. From there, the guys revisit their earlier take on Vegas getting a basketball team before diving into Pierre Poilievre’s recent podcast tour. Why is he everywhere right now? Is it strategy, exposure, or something bigger ahead of the next election? The conversation then shifts to the World Happiness Repor...

Luke and Dolapo are back, covering everything from courtside economics to the messy truth about AI productivity. They kick things off with the buzz around a potential NBA expansion in Las Vegas, breaking down franchise valuations and why so few cities can realistically support all four major sports leagues. Then things take a sharper turn into tech, unpacking the controversy around Super Micro’s c...

This episode starts exactly how most great conversations do, with the guys completely off track. Arya and Dolapo roast Luke for his “marketing company name” Lucrative, which quickly spirals into a string of random debates and useless topics before eventually landing on a more serious question: Drake vs The Weeknd. What begins as a music debate turns into something bigger. When you ask an LLM who’s...

Arya’s back from New Orleans, so we open with historic streets, Mardi Gras energy, and a few travel stories before turning to something more serious. March 2nd marks World Teen Mental Wellness Day, and we unpack the reality of today’s youth mental health crisis. A York Region teacher shares alarming stories from Grade 5 and 6 classrooms, raising tough questions about how early this struggle is sta...

We kick off in Banff, Canmore, and Panorama, reflecting on nature shock, crowds versus solitude, and how massive landscapes reset your perspective. That scale shift leads into the Winter Olympics, touching on spectacle, representation, and why some nations show up with one athlete while others bring hundreds. Then we zoom out to space. From the Apollo era’s massive government spending to today’s 9...

Dolapo kicks things off and the guys do what they do best, chopping it up before landing on a question a lot of people are quietly asking: are movie theatres on the way out? Luke makes the case for the in-person movie experience. Big screen, shared energy, no pausing. The rest of the table is less convinced, breaking down how convenience, cost, and changing habits have shifted how they consume mov...

This episode starts with Luke recapping a recent trip to Utah. From catching up with clients to first impressions of Salt Lake City, including the undeniable fact that Mormons are incredibly nice. The conversation then takes a turn as the guys bond over just how bad the snow was, unpacking a few shared memories of winter done wrong. From there, things get more thoughtful. The guys dive into the id...

Luke and Arya recap top 10 moments of the year, personally and culturally.

This episode moves fast through the headlines before slowing down for a core idea that quietly shapes almost everything we do. The guys open with a rapid-fire run through the news. A Newfoundland and Labrador healthcare report riddled with AI hallucinations raises uncomfortable questions about trust, disclosure, and what happens when bad data informs real policy. From there, they jump to Toronto-b...

The guys bounce through a trio of headlines this week starting with Canada’s record tourism surge, joking about how most of the money came from Canadians basically traveling in their own backyard. From there they dive into the five phases of brain aging and take comfort in learning that age 32 is actually peak structural maturity, which means the window for greatness is still wide open. Holiday sp...

The guys open this week’s episode with a brand-new segment: “Wisdom From the Guys,” where each host teaches the others something new every episode. For the first instalment, Dolapo dives into a surprisingly fascinating topic - energy. They kick things off by untangling a common confusion: What’s the difference between energy and electricity? The guys break down why we tend to conflate the two, how...

The guys kick things off by recapping a wild sports weekend — from the Blue Jays’ improbable World Series run to the Bills game they caught live. They relive the tension of those final innings, talk about how no one saw the Jays making it this far, and laugh about how Dolapo and Luke somehow became Kirk believers after barely watching baseball before this season. Then it’s onto Buffalo — the chaos...

The guys kick things off by recapping Dolapo and Luke’s latest portage trip. They revisit the surprisingly perfect October weather, why a portage always tests you no matter how many times you go, and the key differences from their last adventure. Highlights include conquering beaver dams, the shocking discovery of a dead moose, and Dolapo earning unanimous praise for his elite footwear selection....

In this episode, the guys kick things off with a tangent on the art of drinking with co-workers. From bosses who surprise everyone by loosening up, to juniors who maybe take things a little too far, they swap stories about the unspoken rules of office socials. From there, the conversation pivots to Oracle — breaking down how a “boring” software company is inflating its value through AI bubble econ...

Just Luke & Arya today. We map the felt differences between liquidity tiers: how $100K buys breathing room, $10M buys options, and around $25M you can plausibly spend ~$50K/month and still grow your net worth under conservative returns (rule-of-thumb math, not advice). Then we zoom out to a world on fast-forward: the event in Nepal as a case study for how quickly people organize when corruptio...

Welcome back! Starting off with some rapid fire headlines: NYC mayoral candidate Zohran Mamdani battles a 135-lb bar and the guys debate whether that’s a fair “average male” yardstick or just social-media theater. Then: the CNE casino fine gets a quick audit, Giorgio Armani’s passing earns a respectful nod, and the NFL’s back-with a special announcement from Luke. From there, the tone shifts. We u...

In this episode, the guys open on a classic tangent before transitioning it to Luke for a funny story at the Jays. Then it’s rapid fire headlines, starting with the world robot games held in Asia, the Menendez parole decision, and Ontario missing its housing target.  The guys then shift gears then dig into reports of rising hate crimes against Indians in Canada—what’s driving tensions and what mig...

The guys open with rapid-fire headlines: The Plain Bagel on Tariffs : Why a new 35% tariff headline made consumers think prices would skyrocket overnight - and why that’s not quite how it works. BuildCanada.com : A surprisingly cool, searchable map of infrastructure projects across the country. The guys agree it’s a step in the right direction for transparency. Shai Gilgeous-Alexander in Hamilton...

The episode kicks off with a hilarious callback to last week’s “trade” of Arya, as the guys dive into a discussion about athletes who were cut from their leagues—only to claw their way back in. From there, it’s onto the headlines: 👩‍⚖️ A surprising PR win from Gwyneth Paltrow and Astronomers Canada, 🎾 A wave of athlete no-shows at the Canadian National Bank Open, 🗝️ And Olivia Chow handing The W...