This Week in Social Media (TWISM)

As December winds down, are you ready to make the most of the final days of the year? In this episode, we’re equipping you with a powerful arsenal of tools and insights to elevate your social media strategy just in time for the new year. Join us as we explore the latest updates across major platforms, share innovative marketing techniques, and highlight key trends that can help you maximize your i...

In this week’s episode, we’re diving into the vibrant world of TikTok and exploring why this platform continues to thrive amidst fierce competition! Join us as we unpack the top 29 social media marketing stories, highlighting key updates, trends, and strategies that every marketer should know. From innovative features that keep users engaged to the latest algorithm changes, we’ll provide you with...

Unlock the full potential of your Facebook marketing strategy in this episode as we unveil 14 powerful tools that can elevate your game! Whether you're a seasoned marketer or just starting out, these essential resources will help you streamline your efforts, enhance engagement, and drive results on one of the world's largest social platforms. Join us as we explore each tool's unique features, bene...

In this episode, we’re gearing up for the future of social media with essential strategies to thrive in 2026! Join us as we unveil a treasure trove of tools and insights that will empower marketers, creators, and brands to dominate the digital landscape. We’ll explore the latest platform updates, innovative marketing techniques, and key trends that are set to shape the social media sphere. Discove...

Get ready to supercharge your social media strategy in this week’s episode! We’re diving into the latest updates and trends that are shaping the digital landscape, including the implications of increased data for algorithms across major platforms. Discover how these changes can impact your marketing efforts and what you need to know to stay ahead of the competition. We’ll cover 24 essential storie...

In this gripping episode, we dissect the latest fallout from Google's ambitious “Grounded in the Web” initiative, revealing why it’s struggling to gain traction. Join us as we explore the implications of AI hallucinations and how they impact marketing strategies in the ever-evolving digital landscape. We’ll break down key insights on the challenges brands face when integrating AI into their campai...

Unlock the power of artificial intelligence in your LinkedIn strategy with this week’s episode! We’re diving into eight game-changing AI tools designed specifically for professionals looking to enhance their presence and productivity on the platform. From automating content creation to optimizing engagement, these tools will help you work smarter and post faster, ensuring you stand out in a crowde...

🔥 Our collection of invaluable tools & insights to rule over socials this week

In this week’s episode of TWISM, we’re diving into the trend that’s taking social media by storm: yearly recaps! Have you noticed how platforms are flooding with nostalgic highlights and top moments? Join us as we explore the significance of these recaps and how they can be leveraged for effective marketing strategies. We’ll discuss the power of storytelling in social media, the impact of user-gen...

In this week’s episode of TWISM, we’re diving deep into a shocking marketing decision that has left the industry buzzing: Jaguar's bold move to delete its own brand identity. What does this mean for the future of luxury automotive marketing? Join us as we dissect the implications of this unprecedented choice and explore the lessons learned from an identity crisis that could resonate far beyond the...

In this week’s episode of TWISM, we’re setting our sights on the future with a powerful vision for 2026! Are you ready to elevate your social media strategy and stay ahead of the competition? Join us as we unveil a treasure trove of invaluable tools and insights designed to help you dominate the digital landscape. We’ll explore the latest trends shaping social media, discuss innovative strategies...

In this week’s episode of TWISM, we’re exploring the explosive rise of social shopping and how it’s transforming the way consumers engage with brands! Are you ready to tap into this lucrative trend? Join us as we unpack the latest developments in social commerce, from innovative platform features to successful case studies that are reshaping the retail landscape. We’ll discuss key strategies for l...

In this week’s episode of TWISM, we’re unleashing the power of automation to supercharge your social media presence! Are you tired of juggling multiple platforms and missing out on engagement opportunities? Join us as we explore a curated selection of invaluable tools and insights designed to let your socials run seamlessly in the background. We’ll dive into the latest automation strategies, highl...

In this week’s episode of TWISM, we’re diving into the latest and greatest in social media marketing with our roundup of the top 36 stories you need to know! Are you ready to stay ahead of the curve? From groundbreaking platform updates to innovative marketing strategies, we’ve got the insights that will keep your brand relevant in a fast-paced digital landscape. Join us as we break down the most...

In this gripping episode of TWISM, we dissect the fallout from Bud Light's influencer marketing misstep that sent shockwaves through the industry. What happens when a single post spirals into a brand crisis? Join us as we unravel the lessons learned from this high-profile blunder, exploring the delicate balance between brand messaging and audience perception. We’ll delve into the key factors that...

In this week’s episode of TWISM, we’re uncovering the top 12 alternatives to Hootsuite that can save you money while maximizing your social media management. If you’re feeling the pinch of subscription costs or simply seeking more tailored tools, this episode is your go-to guide for budget-friendly options that don’t skimp on features. Join us as we explore a variety of platforms, each offering un...

In this week’s episode of TWISM, we’re emphasizing the importance of every social media platform in your marketing strategy! Are you leveraging the full potential of each channel? Join us as we unveil a treasure trove of essential tools and insights designed to help you dominate the social landscape. We’ll cover the latest updates across major platforms, share innovative strategies to enhance your...

Get ready to deck the digital halls! In this week’s episode of TWISM, we’re diving into the exciting world of holiday marketing on social media. As the festive season approaches, it’s crucial for brands and marketers to harness the power of social platforms to engage audiences and drive sales. Join us as we explore the top 23 social media marketing stories that are shaping this holiday season. We’...

In this week’s episode of TWISM, we’re dissecting the unexpected downfall of Bumble's latest ad campaign. If you’ve ever questioned the effectiveness of “edgy” marketing, this episode is a must-listen. Join us as we analyze the key missteps that led to this campaign's failure, exploring the fine line between bold creativity and brand misalignment. We’ll discuss the importance of understanding your...

In this week’s episode of TWISM, we’re revealing the ultimate time-saving tools for LinkedIn success! If you’re looking to streamline your social media strategy and maximize your productivity, this episode is a must-listen. Join us as we explore the nine best LinkedIn schedulers that can help you automate your posting, engage your audience, and free up valuable hours each week. We’ll dive into key...

In this week’s episode of TWISM, we’re unlocking the secrets to social media success! If you’ve ever wondered how to stand out in a crowded digital landscape, this episode is your ultimate guide. Join us as we share a curated collection of powerful tools and insights designed to elevate your social media strategy. We’ll cover essential topics such as content creation, audience engagement, and the...

In this week’s episode of TWISM, we’re diving deep into a pressing issue that many marketers face: social media burnout. As the demands of constant content creation and engagement grow, it’s crucial to recognize the signs and find effective strategies to combat this fatigue. Join us as we explore the top 37 social media marketing stories of the week, highlighting key trends and insights that can h...

In this week’s episode of TWISM, we’re dissecting the marketing misstep that left American Eagle’s Jeansiology campaign in tatters. What happens when clever wordplay goes wrong? Join us as we analyze the pitfalls of creative branding and the lessons learned from this high-profile blunder. We’ll explore the key elements that contributed to the campaign's backlash, including audience perception, mes...

In this week’s episode of TWISM, we’re tackling the seismic shifts in Google’s algorithms that are reshaping the digital landscape! If you’re feeling overwhelmed by the latest changes, don’t worry—we’ve got you covered with actionable insights that will keep your marketing strategy on point. Join us as we break down what these updates mean for your social media presence and how to adapt your conte...

In this week’s episode of TWISM, we’re unlocking the secrets to effective social media management by exploring the best Facebook scheduling tools tailored to your unique needs! Whether you’re a marketer, creator, or brand, finding the right scheduling solution can streamline your content strategy and boost engagement. Join us as we break down the top tools on the market, highlighting their feature...